The presentation I delivered at the Executive Research Association - ERA - on the 6th April 2011.
The presentation I delivered at the Executive Research Association - ERA - on the 6th April 2011. The presentation audience was recruitment researchers and resources, and that was the focus of the day.
How Many Are You Using? (Properly) Home Page Headline 100 % Profiles (SEO Friendly) Search (plus flip searching) Jobs Groups (50) Answers Company Pages Status Updates Following companies Applications (video, documents, reading list, blog)
The ‘Company Follow’ Button Employees joining the company Employees leaving the company Employees being promoted New job opportunities Company profile updates Be careful though, Following companies is public knowledge. Anyone can see who your following.
What is Twitter? Photo credit: Josh More RT @ ...you can still be private with a DM
Your Target Audience 570k+ new accounts last month 209 million accounts Fastest growing group on Twitter is 18-34 year-olds = 45% 2nd Fastest is the 35-49 year-olds = 24% 69% of Twitter users are your target audience 140+ million tweets a day
For some Twitter = Where’s Wally! 140+ million tweets a day
Foursquare “A location based social network that uses the GPS chip in mobile phones.” Go to http://search.twitter.com “at companyname” 4sq “company name ” source:foursquare “company name” 4sq.com “just ousted”
Still interested? Or are you happy to stay in the dark ages and perish accordingly? We are the last Dodo’s on the planet, so I have put all our eggs safely into one basket
Any Questions? Website: www.sironaconsulting.com Email:firstname.lastname@example.org Telephone:01903 206249 / 07788 726019 Blog: www.sironasays.com LinkedIn: www.linkedin.com/in/andyheadworth Twitter: www.twitter.com/andyheadworth Facebook: www.facebook.com/sironaconsulting My latest e-book – ‘How to Get Started with Social Recruiting’ is available very soon .