Measuring Social Outcomes Pollinators Presentation_v2

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Presentation the Measuring Social Outcomes and Impact conference in Perth, 22nd August 2013

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  • We started with some Questions— What could make the difference to this region’s future?— Who could make a difference to this region?— How can we support those that will make a difference?— What do those people and their ventures need to succeed?
  • People at workshops, in cafes and in surveys all suggested ideas, and the model has evolved from those ideas
  • We did Comprehensive research and engagement into learning needs, markets, and opportunities for sustainable success, all completed before we began,
  • Pollinators Inc is a member-based not-for-profit social enterprise based in Geraldton. We exist to make good ideas happen, so that our community’s dreams become reality. Our formal Objects of Association are to:Raise awareness of social entrepreneurship and innovationPractically support social innovation and innovatorsShared case studies, tools and knowledgeProvide opportunities for individuals and organisations to collaboratePartner with organisations with similar aims We’ve received awards and national recognition for our activities including:Operated Australia’s first regional coworking space — “CityHive” — Awarded last year’s Social Entrepreneurial Innovation AwardLeadership programs for leaders of social change — “Catalyst”Learning and development opportunities for individuals and groups — regular “Lunchtime Learning”, “iBusiness”, and other “Swarm” events Urban arts and regeneration projects – “Livening up the Laneways” In 2013 our activities are focused on:Regenerative Spaces — CityHive, Laneways and Swansea HouseCollaborative Communities — bringing together members, partners, program participants through collaborative events and technology,Innovative Learning — longer programs (Catalyst), regular evnets (lunchtime learning) and major events (Swarms) We have a track record of turning the aspirations of a diverse many people into realities e.g. CityHive coworking space and incubator, Livening up the Laneways events and urban art, Swansea House renovation, the Midwest’s own leaderhip development program. Projects lead by Pollinators reach far beyond our membership base, and are truly ‘community-owned’. Until recently we have been largely volunteer-run. Employment of a part-time Executive Officer and 2 part-time contract staff is enabling us to deliver on our mission, provide services to members and coordinate major community projects. As a social enterprise we seek to generate half our revenue through trade (i.e. not grants) – we do this through membership fees, space rental, and tickets at events and program fees. Earning our own revenue increases the impact of any government investment, allows us to remain focused on our mission, and will ensure ongoing financial sustainability.
  • Swarm, quarterly events
  • CityHive is a social enterprise coworking and innovation space. We’ve run a pilot since September 2011, providing workspace, meeting space, events and a community for a range of tenants and members.People pay for the time they use, with all the benefits of a full-service office included.Operated by a mix of volunteers and paid staff, the space also generates a small profit to be re-invested in our learning programs.
  • Measuring Social Outcomes Pollinators Presentation_v2

    1. 1. Measuring Social Outcomes and Impact 22nd August 2013 Sharing learning from Pollinators Inc Because what we do, matters
    2. 2. Presentation overview 1. Context — climate of opportunity 2. Pollinators Inc — who, what, how 3. Case studies — design for impact 4. Learning — in, with, as, for, about
    3. 3. Regional Context
    4. 4. Regional Context
    5. 5. Regional Context
    6. 6. Pollinators Inc
    7. 7. Pollinators Inc • Clarity of Intention – 10-year commitment to local pilot based on a global perspective • ‗Health‘ Orientation – Conditions for the emergence of health vs. activities to remedy illness • Place-based, Inquiry-led – How to create enabling conditions…? • Ecosystem intervention – Whole systems, integral view
    8. 8. Shared Value?
    9. 9. Time Impact Social Enterprises provide an opportunity to build a platform for long term economic, social, cultural and environmental change that is long lasting, as compared to projects that burn bright for a fixed time and require recurrent fundingProjects Sustainable Social Enterprise Image Credit: Social Traders, SEF Information Sessions Pollinators Inc
    10. 10. Pollinators Inc
    11. 11. NEED ANALYSIS IDEAS DESIGNEVALUATE IMPLEMENT REVIEW
    12. 12. Pollinators Inc
    13. 13. ‘Yes’ 78% Would a better ‘community’ of entrepreneurs, as we are proposing, be attractive to you?
    14. 14. Pollinators Inc
    15. 15. Pollinators Inc
    16. 16. Initial target market
    17. 17. Formalising organisation • Legal – Member-based – Incorporated Association – not for profit – Social Enterprise – 50% revenue through trade – Locally-grown – est. 2010 in Geraldton • Purpose – “Grow innovations and entrepreneurs as a means to creating healthy, resilient communities” = Raise awareness = Practical support = Share learning = Enable collaboration = Partner up
    18. 18. Program Overview (2011)
    19. 19. Program Detail (2011)
    20. 20. Impact Map (2011)
    21. 21. Sponsors & Funders
    22. 22. 2012 — Financial Actuals 20 15 15 7 Sales Space Learning Sponsorship Membership 17 15 10 Grants Catalyst Laneways Swarms 36 26 14 8 9 6 Expenses Staff Contractors Space Marketing Events Operational
    23. 23. 2012 — Outputs • 55 paid members • 15 stories, 20 member profiles and 14 Catalyst participant interviews collected to demonstrate Pollinators contributions to entrepreneur‘s venture • 4200 (est.) coworking hours sold and 142 hours (est.) of meeting space sold • 17 participants in Catalyst program • 600 (est.) people reached regularly through our newsletters • $260,000 in new grant funding and $14,000 in cash sponsorship attracted in 2012 • 20 startup/new organisations as tenants • 50+ community meetings & events • More ―vibrant‖ city — Museum, Marina, Post Office Lane
    24. 24. 2013 Service Areas
    25. 25. 2013 Projections 65 11 10 30 Sales Space Membership Learning Sponsorship 20 20 155 15 Grants Catalyst Swarms CityHive Laneways 100 60 80 50 20 10 Expenses Building Contractors Staff Space Marketing Operations
    26. 26. Regional Ecosystem (2013-2016)
    27. 27. Two stories – from Inquiry to Impact Dream Learn Do Share
    28. 28. Understanding Learning Needs • Learning Needs Assessment — 26 respondents • Membership application — 90 respondents • Stakeholder engagement — many meetings!!
    29. 29. Catalyst
    30. 30. Learning — Catalyst Leadership program for community & social entrepreneurs •19 participants accepted: – 5 expert workshops, field trips – 5 action-learning sessions – Online learning platform •Evaluation evidences impact: – Confidence, learning, inspiration – 11 made ―significant progress‖ – New businesses piloted – Career changes – Funding for new projects •And more… – Publicity — Ludlam‘s Speech in Parliament – Investment — ―The Funding Network‖ – Partnerships — ―School for Social Entrepreneurs‖
    31. 31. Learning — Swarm
    32. 32. Learning — Swarm Program of regular & one-off learning opportunities. 35 events attracting 1500 participants. • Major ―Swarm‖ events & training: – Social Return on Investment – Mythbusting Politics & Power – Better Business Model Design – iBusiness – mobility and productivity – People, Power and the Planet – Emergence Creative Festival – Social Enterprise Training • Lunchtime Learning: – Transition Towns – Volunteer management – Asset-Based Community Development – Public speaking – Cooperative legal structures – Local Successes — HitNitz46, Culinary HQ
    33. 33. CityHive
    34. 34. Research & Design • Market Research • Collaborative design • Tours of other spaces • Pilot & prototype
    35. 35. Multiple models
    36. 36. CityHive
    37. 37. CityHive Professional, creative, enterprise and community hub. Successful pilot expanding to 350m2 on Marine Tce in September. • Tenants include: – DigiDNA – Central Desert Native Title Service – Chamber of Minerals and Energy – WebTechnology Australia – EverythingGeraldton – Rev Designs… • Impact: – 20 startup/new organisations as tenants – 50+ community meetings & events – Vibrancy — Museum, Marina, Post Office Lane – Influencing influencers — McCusker, Beazley, Grylls, IBM, RDL/CRCs – Media coverage — The Australian, DeskMag – Investment — Lotterywest, Tranmere
    38. 38. CityHive @ Swansea House
    39. 39. Laneways
    40. 40. Learning Dream Learn Do Share
    41. 41. Learning • Context is everything – there are only conditions…including intention, orientation and sector • Always be learning – Within, with others in partnership, for all • Deliver what you say you will – Otherwise you are measuring non-action • Don‘t know what we don‘t know – Limits to market research! • Practice Action-Learning or Action-Inquiry – Measuring outcomes is not sequential
    42. 42. Orientation
    43. 43. Understand sectoral psychology
    44. 44. Partnerships — impact, together
    45. 45. Practicing action-inquiry Four ‗territories‘ experience. These territories are always present, but we are not always conscious of their influence on our behaviour. They are: 1. Context (including Intent, purpose, and awareness) 2. Frames (including Strategies, plans, ploys, and tactics) 3. Actions (including Behaviours, skills and performance) 4. Results (including Outcomes, assessments, and consequences)

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