Consideration of social and ecological impacts of business, social entrepreneurship and social business are all becoming increasingly relevant. I wonder then, if, additional questions may be 'why?' 'for what ultimate benefit for society / earth?'. These questions may be considered within 'who?', in a way. But are really about the larger mission of the organisation (e.g. as documented in Collins and Porras 'Good to Great', and are really beyond the boundaries of this 'closed system' representation of an organisation's core logic (business model). What do you think?

posted by AndrewO on Business Model Innovation Matters [slide 87] (2 months ago, 9 since then)