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MediaPass Publisher Overview June2011
 

MediaPass Publisher Overview June2011

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    MediaPass Publisher Overview June2011 MediaPass Publisher Overview June2011 Presentation Transcript

    • Charge  for  your  online  content,  easily  Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • MediaPass  enables  publishers  of  any  size  to  easily  sell  recurring   subscripons  to  their  online  content  without  the  complexity  or   resource  demands  associated  with  online  subscripon  models.  Increase  your  revenue   •   Premium  Content  does  not  impact  your  Adversing  Revenue   •   Charging  for  content  can  significantly  out-­‐yield  online  adversing   •   On  average  subscripon  services  earn  5  to  20  mes  more  per  user  versus  adversing  alone  Cost-­‐Effec8ve  and  Customizable     •   No  set-­‐up  or  integraon  fees  to  get  started     •   Intuive  and  easy-­‐to-­‐use  Publisher  Control  Console  for  fast  updates  and  changes     •   Reporng,  Customer  Service,    Fraud  Protecon  –  some  of  the  many  benefits  MediaPass  Publishers   never  have  to  worry  about  building  or  managing  Youngest  named  to  the   "MediaPass  feature  allows  our  EContent  100  Companies  that   publishers  to  boost  revenues  through  Ma@er  Most  in  the  Digital   customized  subscrip8on  models,  Content  Industry     As  easy  as  “Adsense  for  online   targe8ng  the  op8mal  mix  of  free  and   subscrip8on”   paid  content."    Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • MediaPass  Works…   On  Any  Website   …and  Any  PlaForm  •     Newspapers  and  Magazines  •     Medical  &  Professional  Info  •     Blogs   <HTML>  •     Educaon  •     Video  Sites  •     Sports  •     Recipes  •     Answers  or  “How-­‐To”  Info   Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • We  Made  it  Simple   Step  1:  Sign  Up  and  Set  Price  Points   Step  2:  Choose  a  Subscripon  Module  Opon   Step  3:  Grab  MediaPass  Code  Snippet  &  Customize   …And  then:  Watch  your  revenue  grow  &  receive  payment  from   MediaPass  as  users  subscribe  to  your  premium  content   Local  Sports  News          4,875.00   Subscripon  Transacons   $7,500.00   Less  MediaPass  Share   $2,625.00   Publisher  Revenue         $4,875.00  Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • Step  1:  Sign  up  and  Set  Price  Points   Publishers  can  set  prices  right  away   and  then  come  back  later  to  adjust  or   even  set  up  a  Price  Point  test.    Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • Step  2:  Choose  a  Subscrip8on  Module   MediaPass  provides  3  subscripon  module  opons  -­‐  1)  Page  Overlay,  2)  In-­‐Page,   and  3)  Video  Overlay.    Decide  which  product  is  right  for  your  websites  content.     Publishers  can  use  any  of  them  at  any  me  for  various  pieces  of  content.    Then   simple  instrucons  are  provided  for  whichever  module  you  decide  to  put  live  on   your  site.     Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • Page  Overlay  Op,on    For  publishers  who  want  to  require  a  subscripon  to  access  enre  pages,  the  Page  Overlay  dims  the  content  while  asking  the  user  to  sign  up  for  a  subscripon  in  order  to  view  the  content  on  that  page.  Unlike  the  In-­‐Page  and  the  Video  Overlay,  the  user  can  not  interact  with  any  elements  on  the  page  -­‐  images,  text,  links,  etc,  unl  a  subscripon  is  purchased.    Customize  MediaPass  with  your  Logo,  Teaser  Content  and  Subscripon  Benefits   Pricing  plans  are  set  by   you  or  can  be  opmized   with  the  MediaPass  Price   Point  Tesng  tool  Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • In-­‐Page  Op,on  The  In-­‐Page  look  is  great  for  online  magazine  and  newspaper  arcles,  blog  posts  and  other  textual  content.  Unlike  the  Overlay,  the  In-­‐Page  doesnt  completely  cover  up  the  content  but  instead  sits  within  the  arcle,  giving  you  the  flexibility  to  show  as  much  or  as  ligle  of  your  content  as  you  like  before  asking  for  a  subscripon.    Publishers  can  ence  readers  with  a  preview  –  a  few  sentences  or  paragraphs  of  the  arcle  –  by  customizing  how  much  “teaser”  content  to  display.    MediaPass  never  gets  in  the  way  of  your  adversing  placements  Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • Video  Overlay  Op,on   For  publishers  with  video  content  the  Video  Overlay  is  a  subscripon  module  that  works  with   any  player.    Unlike  the  Page  Overlay,  users  can  sll  interact  with  other  elements  -­‐  images,  text,   links,  etc  –  on  the  page,  as  well  as  navigate  around  to  other  pages  on  your  site.    Similar  to  the   In-­‐Page  opon,  the  Video  Overlay  can  be  customized  to  appear  aher  a  “teaser”  preview  of   the  video.  Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • Step  3:  Grab  Code  &  Customize  Make  Changes  With  Ease  in  the  MediaPass  Publisher  Control  Console     Account  Info:   •  Price  Point  tesng   •  Customize   Subscriber  Benefits   messaging   •  Change  Video   Seings   •  Designate  pages  as   subscripon   •  Add/change  logo   •  Select/change   Metered  seings  Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • Now  Watch  Your  Revenue  Grow    Track  Subscribers,  Revenue  and  View  Reports         Earning  Info:   •  Real-­‐me  subscripon   noficaons   •  Online  sales  and   renewal  tracking   •  eCPM  trends   •  Subscriber   Informaon  Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • Publisher  Responsibili8es   MediaPass  Responsibili8es    Con8nue  crea8ng  great  content     Merchant  account  mgmt  &         credit  card  processing  fees     Auto-­‐op8mizing  pricing  to       maximize  revenue     Customer  Service     Fraud  Protec8on  –   Sophis8cated  systems  to   protect  against  fake  and  illegal   transac8ons     Backend  database   management  and  upkeep     Subscrip8on  UI/UX   advancement  &  improvement    Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon  
    • Get  Started  Today:     hep://www.mediapass.com   Ques8ons?    Visit  our  FAQs:   hep://www.mediapass.com/mp/contact2?#faq   Or  Email  Us   publishers@mediapass.com   support@mediapass.com  Confidenal  MediaMogul™  -­‐  Materials  Not  for  Distribuon