THE VALUE OF
PEER NETWORKS

PBC Personal Bank Corporation

A Fictitious
Proposal for
CEO Personal
Bank
Corporation
(PBC) o...
WHERE ARE WE TODAY?
 Number 4 bank in Australia
 19 590 staf f; 1008 branches; 315 790 shareholders
 Service Australian...
WHERE DO WE WANT TO BE TOMORROW?
 Engage with our customers through all platforms and
modalities
 Grow with our customer...
WHAT IS A PEER NETWORK?

http://www.flickr.com/photos/catherinecronin/8444998755/in/photostream

PBC Personal Bank Corpora...
THE POWER OF NETWORKS

PBC Personal Bank Corporation
Fictitious Proposal to CEO
HOW HAVE PEER NETWORKS HELPED
YOU IN YOUR ROLE
 Question was asked to a member of my peer network, Jasmine
Mahlki (@jmahl...
HOW PEER NETWORKS CAN WORK
Our Problem

How We Can Solve
It With A Network

How We Solve It
Without a Network

How do we c...
My PLN member responds
with a post posted 2 years
ago asking same question

10 Replies within 1 Day of
Posting Question ea...
Question asked in
social media Google+

(Responses not shown)
Example of PLN

Same question is asked in Twitter
and respon...
Enterprise knowledge sharing will never
be as good as what networked
individuals can do. Individuals who own
their knowled...
WHY PEER NETWORKS WILL HAVE ITS
CHALLENGES AT PBC
 Knowledge sharing and collaboration not explicitly listed as a
core En...
WHERE TO FROM HERE?
 Open discussion:
Are peer networks of value to our organisation as it is today?
How committed are CE...
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The Value of Personal Learning Networks - The CEO Pitch

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One of the activities for the Exploring Personal Learning Networks cMOOC was to pitch a presentation to the CEO on the value of Personal Learning Networks (PLN). This is a fictitious company and slide show that goes towards the pitch.

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The Value of Personal Learning Networks - The CEO Pitch

  1. 1. THE VALUE OF PEER NETWORKS PBC Personal Bank Corporation A Fictitious Proposal for CEO Personal Bank Corporation (PBC) on How Peer Networks Support Our Business, People and Customers For Exploring Personal Learning Networks cMOOC By: Helen Blunden Head of Performance, and Learning (artistic licence ha ha….she’s dreaming…) 4 November 2013
  2. 2. WHERE ARE WE TODAY?  Number 4 bank in Australia  19 590 staf f; 1008 branches; 315 790 shareholders  Service Australian and New Zealand customers and businesses  Strong balance sheet  Manage risk  Focus on Customer & Community PBC Personal Bank Corporation Fictitious Proposal to CEO http://www.thirdwavegroup.com.au/tidal-report/tidal-report-23-october-2010-the-true-state-ofaustralias-banks/
  3. 3. WHERE DO WE WANT TO BE TOMORROW?  Engage with our customers through all platforms and modalities  Grow with our customers banking needs through their stages in their life  Simplify and digitise our banking products and solutions  Exhibit exceptional customer service  Continue meeting our risk and compliance obligations  Commit to our people, culture and reputation  Foster stronger links into our communities and markets PBC Personal Bank Corporation Fictitious Proposal to CEO
  4. 4. WHAT IS A PEER NETWORK? http://www.flickr.com/photos/catherinecronin/8444998755/in/photostream PBC Personal Bank Corporation Fictitious Proposal to CEO
  5. 5. THE POWER OF NETWORKS PBC Personal Bank Corporation Fictitious Proposal to CEO
  6. 6. HOW HAVE PEER NETWORKS HELPED YOU IN YOUR ROLE  Question was asked to a member of my peer network, Jasmine Mahlki (@jmahlki) on how they have helped her in her role. PBC Personal Bank Corporation Fictitious Proposal to CEO
  7. 7. HOW PEER NETWORKS CAN WORK Our Problem How We Can Solve It With A Network How We Solve It Without a Network How do we create a world class Enterprise Onboarding Program? Use social media to crowdsource responses from selected trusted sources #onboarding Design Survey Write Survey Roll out Survey Determine participants Collate data Evaluate data RESULTS IN… PBC Personal Bank Corporation Fictitious Proposal to CEO Many Ways Pull Context Stories Testimonials Engagement Authentic, genuine conversations One-way Push Data Facts Time Costly
  8. 8. My PLN member responds with a post posted 2 years ago asking same question 10 Replies within 1 Day of Posting Question each with their own story PBC Personal Bank Corporation Fictitious Proposal to CEO An additional 44 replies within an additional day Total 54 responses in 2 days
  9. 9. Question asked in social media Google+ (Responses not shown) Example of PLN Same question is asked in Twitter and response generates retweets and links & information on induction
  10. 10. Enterprise knowledge sharing will never be as good as what networked individuals can do. Individuals who own their knowledge networks will invest more in them. I think this means that innovation outside of organizations will continue to evolve faster than inside. It may mean that the half-life of organizations will continue to decrease, as more nimble businesses continuously emerge to compete with incumbents. Whoever creates an organizational structure that bridges the individual-organizational knowledge sharing divide may have significant business advantages. - Harold Jarche - Life in Perpetual Beta http://www.jarche.com/2013/03/the-knowledgesharing-paradox/
  11. 11. WHY PEER NETWORKS WILL HAVE ITS CHALLENGES AT PBC  Knowledge sharing and collaboration not explicitly listed as a core Enterprise Behaviour  Command and control traditional organisational structure will not foster openness and sharing  Yammer is only used by 2% of total PBC staf f  High turnover of staf f in some sections of our business  None of the Leadership Team use Yammer  Limited access to external social media sites PBC Personal Bank Corporation Fictitious Proposal to CEO
  12. 12. WHERE TO FROM HERE?  Open discussion: Are peer networks of value to our organisation as it is today? How committed are CEO and Leadership Team to peer networks? Culture vs Strategy Impact to current PCB Strategy? Risk to PCB? Will this be of Value to Customers? Are We Ready for “New Way of Thinking: Networked Thinking” to bridge divide between organisation and individual?  Next Steps & Commitments        PBC Personal Bank Corporation Fictitious Proposal to CEO

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