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Preventing Conflict with the right information - UNDP Workshop
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  • Guided conversations that allow us to discover and probe for respondents’ attitudes and thought processes <br /> Ideally, conducted in private and in a natural setting <br /> Can be scheduled or ad hoc <br /> Can do several with one respondent <br /> Approximately 1 hour in length <br /> Uses a set of questions as a guide, not as a fixed rule <br /> Will be a key tool throughout this project <br />
  • Respondents self-report their responses to a specific question (or set of questions) to help us understand a particular habit, behavior, or process over time <br /> Written responses <br /> Short interviews at regular intervals <br /> Photo or video diaries <br /> Well-suited to young people <br />
  • Documents and artifacts can tell us a lot about the people and cultures that produce or use them, based on how they are designed, distributed, and/or used: <br /> Documents may include posters, brochures, advertisements, and other informational material aimed at our respondents <br /> Artifacts may be anything that our respondents may use to access, share, or store information <br />
  • Start 11:30am / 3 minutes each <br /> What was the last piece of information you needed to get, that you had to search for? <br /> How did you search for it? Once you had it, did you share it with anyone? <br /> (We want to understand how information moves, and how do people choose certain sources, etc. Not just focused on media.) <br />
  • What sources do you trust? What sources do you always question? Why? <br /> Photo –Daily Mashrique Popular newspaper Mohmand <br />
  • Protests in Mohmand – against movie Sept 2012 <br />
  • Is solution oriented: not research for the sake of research <br />

Preventing Conflict with the right information - UNDP Workshop Preventing Conflict with the right information - UNDP Workshop Presentation Transcript

  • Preventing Conflict with Information Anahi Ayala Iacucci – Senior Innovation Advisor
  • Kenya 2007/2008
  • Conflict Sensitive Journalism Program
  • A Multi-layer approach
  • One of Many examples
  • CAR: relationships in between the local community and the refugees
  • Ivory Coast: recovering from conflict
  • T he new challenges
  • How to keep up with the conversation?
  • New tools, new dangers, new localized conversations
  • Is it big data or just too much data?
  • THE 1 MILLION DOLLARS QUESTIONS: 1. Where is the conversation happening? 2. How I can influence this conversation? 3. How can I hear the conversation before it becomes action?
  • ASKING THE RIGHT QUESTIONS OVERVIEW OF HUMAN CENTERED DESIGN PILOT - SEPTEMBER 2012
  • What information do communities in FATA and KPK need to make better decisions that can improve their lives? What are the most effective ways to get them critical information? What sources and channels are used and trusted? How is technology changing how people access or share information? What will these behaviors look like in the next few years?
  • ‣Uses ethnographic research approaches to better understand people ‣Help us learn about and interpret people’s needs, motivations, aspirations, and how they impact their behavior ‣Over time, process reveals the complex ecosystems in which people operate DESIGN RESEARCH APPROACH
  • KEY TOOLS FOR THIS STUDY SHADOWING OBSERVATION INTERVIEWS
  • SURVEYING SERVICE TRIAL USER DIARIES Photo by Jan Chipchase under a Creative Commons License.
  • ARTIFACT COLLECTION PHOTOGRAPHY NOTE-TAKING
  • THEME 1: INFORMATION FLOWS From what sources does a person get the information he or she needs? Once they get a piece of information, how do they choose who to share it with?
  • THEME 2: TRUST How do people determine whether a piece of news or information is – or a source – is credible or trustworthy?
  • THEME 3: INFLUENCE What is influence and reach of different information sources? How is influence determined and measured?
  • THEME 4: TECHNOLOGY & NEW MEDIA How is new technology changing the ways people access, share, create, and evaluate information? What new media channels are people using, and for what purposes? Impact: Design for Social Change | SVA | August 4, 2011
  • BENEFITS OF THIS APPROACH ‣NEW ARE: AND IMPROVED PROGRAMS/INITIATIVES THAT ‣ Improved, flexible, appropriate solutions ‣ Based on the actual needs of local communities ‣ Based on the actual capacities of local communities ‣ Informed by a deep understanding of the cultural and political context ‣ Sustainable, based on observed trends of information and technology behaviors into the future ‣ Higher probability of success/impact
  • DESIGN RESEARCH Put people at the heart of problem-solving Takes a systems approach to solutions Identifies opportunities for impact
  • THANK YOU AAYALA@INTERNEWS.ORG @ANAHI_AYALA @INFO_INNOVATION