Towards A Balanced Flexibility: An Attractive Workplace - Dr Whittall (Michael)

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Quality of work in Europe : 2010 and beyond ?

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Towards A Balanced Flexibility: An Attractive Workplace - Dr Whittall (Michael)

  1. 1. Towards A Balanced Flexibility: An Attractive Workplace Dr. Michael Whittall Technische Universität München- Germany Technische Universität München
  2. 2. Structure <ul><li>The Lisbon strategy and an attractive workplace </li></ul><ul><li>In-depth look at two case studies </li></ul><ul><li>Summary </li></ul>Dr. Michael Whittall – Technische Universität München Technische Universität München
  3. 3. Attractive workplace <ul><li>The Lisbon message </li></ul><ul><ul><li>3% sustainable economic growth rate </li></ul></ul><ul><ul><li>“ More and better jobs” </li></ul></ul><ul><ul><li>“ More workers working more productively” </li></ul></ul><ul><li>European Foundation project </li></ul><ul><ul><li>Six orientations </li></ul></ul><ul><ul><li>Seven member states </li></ul></ul><ul><ul><li>15 case studies (per country) </li></ul></ul><ul><li>Orientation 5: Towards a balanced flexibility </li></ul><ul><ul><li>“ Good flexible working time practices” </li></ul></ul>Technische Universität München Dr. Michael Whittall – Technische Universität München
  4. 4. Case studies Technische Universität München Dr. Michael Whittall – Technische Universität München
  5. 5. <ul><li>Renowned publishing house </li></ul><ul><ul><li>Family owned German company </li></ul></ul><ul><ul><li>200 employers in Germany (60% women) </li></ul></ul><ul><ul><li>60 academic journals </li></ul></ul><ul><li>Challenge: Original flexitime model </li></ul><ul><ul><li>Start 7-9 am </li></ul></ul><ul><ul><li>Finish no earlier than 15.30 </li></ul></ul><ul><ul><li>High overtime levels </li></ul></ul><ul><ul><li>Disciplinary and moral problems </li></ul></ul><ul><ul><li>Productivity problem </li></ul></ul>Technische Universität München Dr. Michael Whittall – Technische Universität München
  6. 6. <ul><li>Solution: Trust working-time-model 2004 </li></ul><ul><ul><li>No management control over working time </li></ul></ul><ul><ul><li>Introduction of team “service times” (09.30-15.30) </li></ul></ul><ul><ul><li>Voluntary (70% initial opt-in) </li></ul></ul><ul><li>Benefits </li></ul><ul><ul><li>90% support of agreement today </li></ul></ul><ul><ul><li>Reduction in stress related illness </li></ul></ul><ul><ul><li>Motivated workforce </li></ul></ul><ul><ul><li>Improved team work </li></ul></ul>Technische Universität München Dr. Michael Whittall – Technische Universität München
  7. 7. <ul><li>Global telecommunications operator </li></ul><ul><ul><li>Operates in 170 countries </li></ul></ul><ul><ul><li>Over 100.000 employees worldwide (22% women) </li></ul></ul><ul><ul><li>£ 22 billion turnover 2007 </li></ul></ul><ul><li>Challenge: Attracting and retaining employees </li></ul><ul><ul><li>Ageing workforce </li></ul></ul><ul><ul><li>Contracting labour market </li></ul></ul>Technische Universität München Dr. Michael Whittall – Technische Universität München
  8. 8. <ul><li>Solution: Flexible working time practices </li></ul><ul><ul><li>Compressed hours </li></ul></ul><ul><ul><li>Job sharing </li></ul></ul><ul><ul><li>Accrual of hours </li></ul></ul><ul><ul><li>Annualised hours </li></ul></ul><ul><ul><li>Teleworking </li></ul></ul><ul><li>Benefits </li></ul><ul><ul><li>75% of employees covered by some form of flexible working time practice </li></ul></ul><ul><ul><li>Increased productivity (15-30% for teleworkers) </li></ul></ul><ul><ul><li>Greater job satisfaction </li></ul></ul><ul><ul><li>Cost reduction (i.e. earlier return from maternity leave) </li></ul></ul><ul><ul><li>Environmentally friendly </li></ul></ul>Technische Universität München Dr. Michael Whittall – Technische Universität München
  9. 9. Summary <ul><li>Win-win situation </li></ul><ul><li>Legitimacy through negotiation </li></ul><ul><li>Technology requirements (Intranet advice portal) </li></ul><ul><li>Trust </li></ul><ul><li>Redefining managerial control </li></ul>Technische Universität München Dr. Michael Whittall – Technische Universität München

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