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Poynter Best Practices 09 Social Media engagement

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    Notes on slide 1

    You can figure out how to add value by listening – watch what others in your biz share… not to copy but to find your voice and find your niche – so you can add to the conversation..

    CELEBRATE other people their accomplishments, contributions, tips and insight! RETWEET generously… give virtual high fives!

    Be responsive there’s a race to react.. Win it. Own it.

    You’re creating excitedethusiastic passionate ambassadors.

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    Poynter Best Practices 09 Social Media engagement - Presentation Transcript

    1. Amy Wood
      Live From The Anchor Desk:
      Engaging Your Audience
    2. Create a following
      7200
      9100
      500
      Blogsite
    3. Host Live Chat room during broadcast
    4. Create an interactive home
    5. Use social commenting systems
    6. Feature interaction on TV
    7. Live streaming and 12 sec video updates
    8. Webcam Interviews
    9. Create Blog Polls
    10. Live Blog special events/reports
    11. Big Stories - Huge Opportunity
    12. Video Demo with Screentoaster
    13. Focus on Listening
    14. Celebrate followers/friends
    15. Win the RESPONSE race!
    16. Create Ambassadors
    17. Amy Wood
      Live From The Anchor Desk:
      Engaging Your Audience
    SlideShare Zeitgeist 2009

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