Your SlideShare is downloading. ×

Building and Nurturing Global Online Communities

2,216

Published on

This presentation was given by Amy Sample Ward and Bonnie Koenig at the 2012 ASAE International Conference in Washington DC. Learn more at http://amysampleward.org and http://goinginternational.org

This presentation was given by Amy Sample Ward and Bonnie Koenig at the 2012 ASAE International Conference in Washington DC. Learn more at http://amysampleward.org and http://goinginternational.org

Published in: Technology, Real Estate
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
2,216
On Slideshare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
5
Comments
0
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Introduce selves. Depending on size of room, either ask for some intros, or do spectogram questions with hands raised.
  • Great opportunity to engage membership - especially younger and international BK
  • Asynchronous connections; 24/7 so lends itself to different time zones ASW
  • Online supports offline by keeping people connected, easy sharing of content, etc. ASW
  • ASW Three keystones to organizational support of a community:
  • ASW Three keystones to organizational support of a community:
  • ASW Three keystones to organizational support of a community:
  • BK
  • BK
  • BK
  • BK
  • ASW
  • ASW
  • ASW
  • BK
  • BK
  • BK
  • ASW
  • ASW
  • ASW
  • ASW
  • ASW
  • ASW
  • ASW
  • Transcript

    • 1. 2012 Association International Conference Building and Nurturing Global Online Communities May 1, 2012 2:45p.m. Bonnie Koenig and Amy Sample Ward #asaeintl
    • 2. Who we areAmy Sample Ward Bonnie KoenigMembership Director PresidentNTEN: Nonprofit Technology Network Going International Who are you?
    • 3. Why an Online Community?Engagement
    • 4. Why an Online Community?Asynchronous
    • 5. Why an Online Community? Offline
    • 6. Your OrganizationIn order to be successful as an organization supporting a community, you must have:– Culture to listen and follow
    • 7. Your OrganizationIn order to be successful as an organization supporting a community, you must have:– Culture to listen and follow– Staffing to support community engagement
    • 8. Your OrganizationIn order to be successful as an organization supporting a community, you must have:– Culture to listen and follow– Staffing to support community engagement– Permission to take action
    • 9. Building the Community Four core stages of launching an online community platform:• Catalyzing / Creating
    • 10. Building the Community Four core stages of launching an online community platform:• Catalyzing / Creating• Launching
    • 11. Building the Community Four core stages of launching an online community platform:• Catalyzing / Creating• Launching• Enhancing and Expanding
    • 12. Building the Community Four core stages of launching an online community platform:• Catalyzing / Creating• Launching• Enhancing and Expanding• Transforming and Transition
    • 13. Building the Community Throughout all 4 stages, you must incorporate:• Feedback from all stakeholders (full circle)
    • 14. Building the Community Throughout all 4 stages, you must incorporate:• Feedback from all stakeholders (full circle)• Adaptation (of your plan, tools, message)
    • 15. Building the Community Throughout all 4 stages, you must incorporate:• Feedback from all stakeholders (full circle)• Adaptation (of your plan, tools, message)• Sustainability (for yourself and community)
    • 16. Special aspects of online global There are 3 main considerations for using an online platform with a global community:• Different comfort levels with online interactions among members of association
    • 17. Special aspects of online global There are 3 main considerations for using an online platform with a global community:• Different comfort levels with online interactions among members of association• Different types of technical options / programs
    • 18. Special aspects of online global There are 3 main considerations for using an online platform with a global community:• Different comfort levels with online interactions among members of association• Different types of technical options / programs• Challenges in different parts of world (bandwith, etc...)
    • 19. Special aspects of online global To influence each element, you should:• match functionality to the content members want to use/access
    • 20. Special aspects of online global To influence each element, you should:• match functionality to the content members want to use/access• match language needs to platforms that can support it
    • 21. Special aspects of online global To influence each element, you should:• match functionality to the content members want to use/access• match language needs to platforms that can support it• identify goals early on to help prioritize functionality options, adoption metrics, etc.
    • 22. Case Study: TechSoup Global
    • 23. Case Study: NetSquared
    • 24. Case Study: NTEN
    • 25. Case Study: NTEN
    • 26. Our TipsTo help your efforts be most successful, we suggest:• Make it simple• Platform should be accessible (easy to use)• Moderators / empower people• Online-offline attention• Time• Partnerships
    • 27. DiscussionIn your association, are you:• Currently supporting an online community?• What are your struggles?• What are your successes?• What are your questions!
    • 28. Resources• http://amysampleward.org/2010/05/07/guest-post-on-online-community-report-sustainable-commu• http://amysampleward.org/2009/08/06/online-community-building-gardening-vs-landscaping/• http://amysampleward.org/2011/05/18/crowdsourcing-vs-community-sourcing-whats-the-difference• http://www.goinginternational.com/american-academy-of-pediatrics-helping-babies-breathe /• http://globalscale.wikispaces.comBooks & Collections:We Are Media: http://wearemedia.orgSocial by Social: http://socialbysocial.com
    • 29. Contact InformationBonnie KoenigPresidentGoing International(773) 233-5755bonnie@goinginternational.comhttp://www.goinginternational.comAmy Sample WardMembership DirectorNTEN: Nonprofit Technology Network415-397-9000amy@nten.org or amy@amysampleward.orghttp://amysampleward.org

    ×