How To Be A Digital Influencer (in 20 easy steps)
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How To Be A Digital Influencer (in 20 easy steps)

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  • Full Name Full Name Comment goes here.
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  • Thanks, Lars! IMHO - While all steps are relevant, I think that #20 stands out as most significant.
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How To Be A Digital Influencer (in 20 easy steps) How To Be A Digital Influencer (in 20 easy steps) Presentation Transcript

  • How To Be A Digital Influencer In 20 Steps
  • Be patient. This won’t happen overnight. It will take years of effort and commitment. (yes, years) 1
  • Don’t obsess over sites like Klout, Kred, and PeerIndex. (seriously, visiting once a day will not help your score) 2
  • Be generous. Share your knowledge and expertise freely. 3
  • Have a great idea? Give it away. 4
  • Build Twitter lists of people in your field. Learn from them. Approach Twitter as a classroom. Engage your followers. Be helpful, provide value. 5
  • Proactively build a diverse network. 6
  • Be a voracious reader of blogs, books, and trends in your industry. Comment on blogs. Share what you find. 7
  • Obsess over your social media follower numbers. (sigh) Remind yourself about #2. 8
  • Join Twitter chats in your industry. 9
  • Find conferences and events to attend. Meet your social media connections. Have coffee / beers / conversation with them. 10
  • Be real. Don’t be so focused on your personal brand you lose the person. Personality counts. (unless you’re a jerk) 11
  • Don’t be a jerk. 12
  • Join LinkedIn Groups in your field and share your wisdom. 13
  • Look for any and all opportunities to speak at conferences. (virtual counts) 14
  • Start a blog. (guest blogging counts) 15
  • Follow and answer questions in your field of expertise on Quora. 16
  • Write a book. 17
  • Did you do something really cool and innovative in your industry? Share how you did it, and what you learned. (yes, back to the ‘give it away’ theme) 18
  • Help people in your space for no reason other than wanting them to benefit from your knowledge. 19
  • Thank people who help you along the way. 20
  • Lars Schmidt Founder, Amplify Talent @ThisIsLars | lars@amplifytalent.com AmplifyTalent.com