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Biz plan presentation_template

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Transcript

  • 1. Title Slide• Name of your business• Your name or presenter’s name• Date of presentation• Company logo, image, or photo• 1-sentence summary of your business • 5-10 words that concisely articulate the business• How much money are you seeking to raise? • Your funding target 1
  • 2. Overview• Your “elevator pitch” • 2-3 sentences that define the market, customer, problem/solution, and uniqueness of the business – What market/industry are you in? – What problem are you solving for customers? – How many potential customers are there? How much potential revenue is possible? – Why will you succeed (differentiation, barriers to entry, unfair advantage)? – Where is the proof (existing customers, investors, market research, personal experience)? 2
  • 3. The Problem• Compelling problem(s) to be solved • What’s the pain or need that your potential customers have? • Faster, better, smaller, etc. are solutions, not problems• Include any validating quotes • Customer quotes • Analyst quote 3
  • 4. The Solution• Describe your business • What is your product or service?• Compelling benefits • How do you provide value to your customers? 4
  • 5. Opportunity & Market• Market details • Size and growth rate for 3-5 years • Focus on your segment(s) of the target market• How much projected revenue will you earn in 3-5 years? 5
  • 6. Technology / Process• What is the technology (or process) behind your business?• Do you have an illustration or photo of how your technology (or process) works?• What is the value proposition? • How does your technology (or process) solve the problem that customers have? Why should they pay you for it?• Will you build or buy the technology (or process)? 6
  • 7. Competitive Advantages• What competitive advantages do you have? • How are you better than your competitors? • Do you have a unique team, partner, invention, intellectual property, insights, or expertise that others don’t have?• How long will the competitive advantages last?• Why will customers care? • Why will customers choose your product or service, instead of your competitor’s? 7
  • 8. Competitive Landscape• Who are your current and potential competitors? • What alternatives exist? • How do customers solve the problem today, without your product or service?• How are you different from your competitors? • How are you better than your competitors? • How will the customer know that you’re better?• Include quotes from prospective customers • What do they say about your competitors? • Why would they rather buy from you? 8
  • 9. Go-to-Market Strategy• Who are the key players? • What is the ideal customer like? What is their profile? • Discuss critical partners (current and future) • Describe who sells your product or service• How and what do customers buy? • What is the price? One-time or recurring payment? • Describe what the customer will get (now and later)• Marketing and sales plan • How will you market and sell your product or service? • Is this comparable to any other company’s marketing/sales methods? 9
  • 10. Financial Roadmap• Project your revenue and expenses over the next 3-5 years • How do you make money? • How much money do you make each year, for the next 3 years? • What are your expenses over the next 3 years? – E.g., Development, Marketing/Sales, Staff/Salaries, Office Space, Legal, Inventory, etc.• Key milestones • When will your business turn a profit? – When does your revenue exceed expenses? • When does your competitive advantage take effect? When does it end? • How much revenue will you earn in year 3? In year 5? • When will you complete hiring employees? • When will you need to raise more money to grow your business? 10
  • 11. The Team• How many people make up your current team?• What are your relevant accomplishments? • Why is your team qualified to run this business? • Include academic credentials• How many employees do you need to hire? 11
  • 12. Current Status• What milestones have you achieved so far? • Business plan complete? • Incorporated your business or formed an LLC? • Is the team complete? • Product, prototype, or sample developed? • Filed for intellectual property, such as a patent? • Leased office space, or setup home office? • Website and business cards created? • First customers acquired? • Lined up key partners and business advisors?• Have you raised previous funding from investors? • If so, how much, and how did you use the funding?• Where do you plan to go from here? • What are your next steps? How will you get there? 12
  • 13. Summary• Summarize your three key points • What is your business? What problem do you solve? Who cares?• Ask your audience to make an investment • How much funding do you need? For what? • How much are you asking from each investor, $50 or $5,000? • Why should they invest in you and your business? Will they receive anything in return?• Questions and next steps • Answer any questions from your audience • Give your contact information and link to your Raise 13