This brown bag session aims to teach recruiters how to source candidates through no or low-cost strategies by relating job profiles to sourcing steps, developing sourcing plans, and applying tips and rules. The session will discuss rules like the YB4 rule of asking "Why?" before "Who?" and "Who?" before "Where?" as well as setting realistic expectations based on factors like supply and demand, candidate behavior, and internal pressures.

1. BROWN BAG RECRUITER
Kick-off session: Candidate Sourcing
Session sponsors: Diversity.com

2. SESSION GOALS HOW TO…
• Relate job and candidate profiles
to the sourcing step
• Develop sourcing strategies
• Create a no cost/low cost sourcing plan
• Find, attract and engage high-value, high-
probability candidates
• Apply some tips, tactics and techniques

3. RULES TO LIVE BY
• The YB4 Rule
• The Contrarian Rule [of sourcing]
• The ‘No Wife Beating’ Rule
• The ‘So What?’ Rule
• The Go for ‘No’ Rule
• The Rule of Bent Thumb
• The GIGO Rule

4. THE YB4 RULE
The rule is:
‘Why?’ before ‘Who?’ and
‘Who?’ before ‘Where?’ and
‘SEARCH’ before ‘FIND.’
[Okay?]