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Presentation by Anurag Batra, Businessworld @Great Indian Marketing Weekend

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Annurag Batra, Chairman, Businessworld gave a keynote talk cum presentation on Marketing in 2020 at Great Indian Marketing Weekend. Here are the insights and experiences.

Annurag Batra, Chairman, Businessworld gave a keynote talk cum presentation on Marketing in 2020 at Great Indian Marketing Weekend. Here are the insights and experiences.


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Transcript

  • 1. The Great Indian Marketing Weekend Presented by ANNURAG BATRA Chairman, BW|Businessworld www.gimw.in 13-14 June 2014 | Fri-Sat
  • 2. Who is Youth?
  • 3. APPLE THINK VIDEO
  • 4. Youth ,
  • 5. A Person who have an idea and dare to start that idea Youth as Futuristic
  • 6. Young people should be at the forefront of global change and innovation. Empowered, they can be key agents for development and peace. If, however, they are left on society's margins, all of us will be impoverished. Let us ensure that all young people have every opportunity to participate fully in the lives of their societies. Kofi Annan
  • 7. The youth will have to compete with sporting spirit. Youth must be sportive and competent enough to face challenges of the World. Just look at the spirit of Indian cricket Team.
  • 8. Young people are full of vibrant ideas. When properly motivated and sufficiently guided they want in their life.
  • 9. YouthThe Power
  • 10. GrandeurshipSmall is no longer beautiful. Youth must dream big.
  • 11. DAVID vs GOLIATH YOU HAVE TO BE A BLENDER HR, ADMIN, IT, FINANCE, CUSTOMER CARE, SALES, MARKETING… YOU
  • 12. YOU PREPARE TEAM BUILDING FOR OTHERS NO VACATION FOR YOU!
  • 13. DAVID vs GOLIATH YOU CAN NOT BLAME ANYONE BUT ANYONE CAN BLAME YOU
  • 14. DAVID vs GOLIATH FLEXIBLE SCHEDULE / TIME / WORKING STYLE
  • 15. YOU ARE YOUR OWN BOSS
  • 16. DAVID vs GOLIATH ENJOY THE STRESS
  • 17. STEP OUT OF THE BOX
  • 18. Is the youth a strategic or a tactical opportunist?
  • 19. DAVID vs GOLIATH HOW TO DEAL WITH IT?
  • 20. DAVID vs GOLIATH HOW TO DEAL WITH IT?
  • 21. DAVID vs GOLIATH PASSION MAKE US STRONGER KEEP YOU BELIEVE MOTIVATE YOU & OTHER HELP YOU RE-INVENT SET YOUR GOAL • CLEAR • ATTAINABLE • TRACKABLE “If your goals can no longer be tracked, then it is no longer a goal” • WRITE IT OUT
  • 22. DAVID vs GOLIATH PASSION MAKE US STRONGER KEEP YOU BELIEVE MOTIVATE YOU & OTHER HELP YOU RE-INVENT PASSION Think for your Nation benefits first, Don’t worry, your benefits will automatically come after. NATION YOUR FIRST LATERBENEFITS
  • 23. DAVID vs GOLIATH PASSION MAKE US STRONGER KEEP YOU BELIEVE MOTIVATE YOU & OTHER HELP YOU RE-INVENT BE PATIENCE
  • 24. DAVID vs GOLIATH PASSION MAKE US STRONGER KEEP YOU BELIEVE MOTIVATE YOU & OTHER HELP YOU RE-INVENT Does Your PowerPoint Have Power?
  • 25. DAVID vs GOLIATH PASSION MAKE US STRONGER KEEP YOU BELIEVE MOTIVATE YOU & OTHER HELP YOU RE-INVENT TAKE RISK BOOK RECOMMENDED TAKE THE RISK Ben Carson THAT CAN HAPPEN? BEST THINGS WORST THINGS 1. 2. 3. 1. 2. 3. DO 1. 2. 3. 1. 2. 3. NOT DO
  • 26. DAVID vs GOLIATH PASSION MAKE US STRONGER KEEP YOU BELIEVE MOTIVATE YOU & OTHER HELP YOU RE-INVENT BUILD YOUR RELATIONSHIP • Join Networking party/Conference • Join Difference Type of association • Share your knowledge freely • Do good job for your client • Get familiar with the term of “Personal Brand Reputation” BOOK RECOMMENDED NEVER EAT ALONE Keith Ferrazzi
  • 27. DAVID vs GOLIATH PASSION MAKE US STRONGER KEEP YOU BELIEVE MOTIVATE YOU & OTHER HELP YOU RE-INVENT JUST GET STARTED • I will do it! • I have a plan… • I’m waiting for… • I have to do (something) first
  • 28. DAVID vs GOLIATH PASSION MAKE US STRONGER KEEP YOU BELIEVE MOTIVATE YOU & OTHER HELP YOU RE-INVENT IMAGING OUR WHOLE LIFE IS A DAY GO TO FISHING LAKE • 8 HOURS = 80 YEARS • WE CAN’T TAKE THE FISH BACK HOME • NO MEDAL FOR THE WINNER
  • 29. ALL WE CAN/SHOULD DO IS enjoy our fishing time!
  • 30. ANNURAG BATRA Chairman BW | Businessworld & exchange4media group anurag.batra@businessworld.in abatra@exchange4media.com Facebook: facebook.com/gimwin Twitter: twitter.com/gimw14 Website: www.gimw.in Thank You