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A presentation on Hero MotoCorp


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  • 1. Presented by Amit Biswal hum main hai hero 1
  • 2. INTRODUCTION 2  Hero MotoCorp Ltd. (Formally Hero Honda Motor Ltd.) is the world’s largest manufacturer of two-wheeler,based in India  In 2001,the company achieved the coveted position of being the largest two-wheeler manufacturer in India and also,the “World’s No.1” two-wheeler company in terms of unit volume sales in a calendar year.Hero MotoCorp Ltd. continues to maintain this position till date  Company continues to lead the domestic motor cycle market with 54.6% market share
  • 3. HISTORY 3  Hero-Honda joint venture(1984-2010)  Products launching  Hero motor corp. ltd in 17th august 2011
  • 4. PRODUCT 5  Wide range of two wheelers (includes motorcycle and scooter)
  • 5. MISSION 6  Hero Moto Corp’s mission is to become a global enterprise fulfilling its customer’s needs and aspirations for mobility  Setting benchmarks in technology, styling and quality so that it converts customers into brand advocate
  • 6. VISION 7  The story of company began with a simple vision – the vision of a mobile and an empowered India. Hero MotoCorp Ltd.,Company’s new identity, reflects commitment towards providing world class mobility solutions with renewed focus on expanding Company’s footprint in the global arena
  • 7. ORGANISATION CULTURE 8  Provide friendly environment to employees  Encourage its employees to put in their best  Embedded with humanity and honesty to achieve mutual respect
  • 8. FINANCIAL REPORT IN BRIEF (FY:2010-11) 9 Particulars 31march2011 (in crore) 31 march 2010 (in crore) Gross sales 20,662.39 16,780.62 Net sales & other income 19,669.90 16,098.79 Profit before tax (PBT) 2,404.76 2,831.73 Profit after tax (PAT) 1,927.90 2,231.83 Earning per share (EPS) in (Rs.) 96.5(Rs.) 111.77 (Rs.)
  • 10. Founder Director Chairman B.M MUNJAL BRIJ MOHANLAL MUNJAL
  • 11. Managing Director C.E.O Pawan Munjal
  • 12. Punchline “Hum mein He Hero”
  • 13. Competitors 1. Bajaj Auto 2. TVS Motor 3.Mahindra Scooter 4. LML ( Lohia Machinery Limited)
  • 14. Strategies of HERO MOTO CORP
  • 15. KEY STRATEGIES 1. To build a strong product portfolio 2. Explore growth opportunities globally 3.Improve its operational efficiency continuously 4. Aggressively expand its reach to customers 5. Continue to invest in brand building activities 6. Ensure customer and shareholder delight.
  • 16. The company has announced its intention to expand globally, with plans to sell vehicles on three continents i.e. Africa, Latin America and South-East Asia and nearly double its unit sales within five years
  • 17. To strengthen their network in rural areas , the company started sales, servicing and spare part outlets in small towns and villages across India.
  • 18. In order to retain its 1st position in the market , it is expanding its R&D. They have hired engineers from its competitors like BAJAJ AUTO, YAMAHA and MAHINDRA two wheelers.
  • 19. Thank You
  • 20. References 21  Compiled from a Few Internet source, (mostly from MBA students PPTs uploaded at (Thanks to Those MBA students) Disclaimer  I have compiled this ppt from a handful of ready to eat PPTs of MBA students. I do not hold any copyright of this presentation.