A New Mobile
Shopping Experience
Meet Tom
“Life’s too short to wait in line”
• Long checkout line
• Self checkout is difficult
3
4
3
• Juggling Papers
Customer Problems
3
4
4
• Equipment Cost
• High Processing Cost
• No targeted advertising
Retailer Problems
Current
72% With smartphone used devices while
shopping in stores.
85% Visit a physical store for groceries at least
once ...
+ Customer Barcode Scanning
+ One-Click Checkout
+ Electronic Receipts
+ Coupons
+ Shopping Lists
+ Recommendations
3
4
5
3
4
7
Shopping Experience
InformatioInformatio
nn
AccessibiliAccessibili
tyty
InformatioInformatio
nn
AccessibiliAccessibi...
How it works
1 2 3
Scan Pay Go
Demo
4
8
BrandBrand
StrengtheStrengthe
ningning
BrandBrand
StrengtheStrengthe
ningningCustomerCustomer
LoyaltyLoyalty
CustomerC...
Q&A
Business Perspective
• A wait of more than four minutes can risk
consumer loyalty at a grocery store, a recent study
revea...
Business Perspective
• Reduce cart
abandonment by 1%
• Total customers per day,
on average 4,000
• Average basket size per...
Walmart
QThru
Google Wallet
3
4
10
fast shopping
ease of shopping
self checkout
grocery shopping
barcode scanning
increase...
What Make us Different
3
4
11
Electronic Receipts and Coupons
Group Shopping
Cost Effective Solution
Grocery Specific✔
✔
✔...
Zypshop - New Mobile Shopping Experience
Upcoming SlideShare
Loading in …5
×

Zypshop - New Mobile Shopping Experience

380 views

Published on

Prepared in partial fulfillment of the requirements for the degree MSIT eBusiness Technology, Carnegie Mellon University

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
380
On SlideShare
0
From Embeds
0
Number of Embeds
11
Actions
Shares
0
Downloads
9
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • Fast Shopping, Ease of Shopping, Information Access, Price Visibility, Access to promotions
  • Shopper’s own device to checkout Similar Items Recommendations Engaging in-store customer experience
  • Zypshop - New Mobile Shopping Experience

    1. 1. A New Mobile Shopping Experience
    2. 2. Meet Tom
    3. 3. “Life’s too short to wait in line”
    4. 4. • Long checkout line • Self checkout is difficult 3 4 3 • Juggling Papers Customer Problems
    5. 5. 3 4 4 • Equipment Cost • High Processing Cost • No targeted advertising Retailer Problems
    6. 6. Current 72% With smartphone used devices while shopping in stores. 85% Visit a physical store for groceries at least once a week. 52% Have visited a grocer’s web or mobile site. Why Now 3 4 6 Consumers
    7. 7. + Customer Barcode Scanning + One-Click Checkout + Electronic Receipts + Coupons + Shopping Lists + Recommendations 3 4 5
    8. 8. 3 4 7 Shopping Experience InformatioInformatio nn AccessibiliAccessibili tyty InformatioInformatio nn AccessibiliAccessibili tyty GroupGroup ShoppingShopping GroupGroup ShoppingShopping Fast &Fast & ConvenieConvenie ncence Fast &Fast & ConvenieConvenie ncence UsabilityUsabilityUsabilityUsability
    9. 9. How it works 1 2 3 Scan Pay Go
    10. 10. Demo
    11. 11. 4 8 BrandBrand StrengtheStrengthe ningning BrandBrand StrengtheStrengthe ningningCustomerCustomer LoyaltyLoyalty CustomerCustomer LoyaltyLoyalty ReduceReduce OverheadOverhead ReduceReduce OverheadOverhead EffectiveEffective AdvertisinAdvertisin gg EffectiveEffective AdvertisinAdvertisin gg Value - Retailer
    12. 12. Q&A
    13. 13. Business Perspective • A wait of more than four minutes can risk consumer loyalty at a grocery store, a recent study reveals • Customer Service > Price > Location (70% rank it as their No.1 priority) • A shopper may shop at four stores, if improvements in perceived value can help raise the share of expenditure from that shopper from 30 to 40% at a particular grocery store, sales could increase by one-third.
    14. 14. Business Perspective • Reduce cart abandonment by 1% • Total customers per day, on average 4,000 • Average basket size per customer $50 • = $730, 000/year* in revenue
    15. 15. Walmart QThru Google Wallet 3 4 10 fast shopping ease of shopping self checkout grocery shopping barcode scanning increase sales group shopping shopping list shopping cart store map daily special similar items favorite itemsloyalty card transaction history nearby offer rewards notification e-receipts PIN search change location pharmacy print photo kiosk contact-less payment retail store usability new shopping experience customer acquisition cheap user centric smartphone Competitors
    16. 16. What Make us Different 3 4 11 Electronic Receipts and Coupons Group Shopping Cost Effective Solution Grocery Specific✔ ✔ ✔ ✔

    ×