47. Integrated web applicationsPublic and private subnets across a Virtual Private Cloud.
48. Full spectrum of applications Web apps and beyond…
49. 1. Mobile applications Flipboard, Live TalkBack
50. 2. Analytics applicationsRecommendations to click stream analysis
51. Daily batch processing requirement: 3.5 billion records Click stream data (TB’s / day) 71 million unique cookies 1.7 million targeted ads per dayOptimize next Daily online ad Several TBs of Clickstream logs a dayday’s ad spend spend analysis Compile Results
52. Home theater Clickstream system purchase analysis from Targeted Analyze Targeted advert displayed and is searching similar purchase for video games behavior (1.7 Million per day)Traditional infrastructure AWS CloudSAN storage Cloud Services30 servers for compute Hadoop and Cascading3 high-end SQL servers “Ad Serving” IntegrationUpfront CapEx: ~$500K Upfront CapEx: $0Recurring OpEx: significant Recurring OpEx: $13K/mo.Procurement time: 2 mos. Procurement time: 0Processing time: 2 days /Job Processing time: 8 hours / Job
53. 500%Return on advertising spend.
54. 3. Backup and Disaster Recovery Durable storage. Physical separation. Elastic infrastructure for rapid recovery.
55. High Backup DisasterAvailability Storage Recovery
56. Enterprise Fast, secure, cost effective backupapplication backup and DR for Oracle appsand DRDR for regulated Reducing cost of vaulting and DRindustries implementations by up to 50%Oracle E-business IT and Operations are moreSuite DR of dev/test responsive to the businessHot site DR for Avoiding $1M of infrastructure andenterprise clients admin costs
57. 3. Backup and Disaster Recovery Backup to AWS S3. Recover on-premise. Recover to EC2.
58. Pilot Light User or systemWeb WebServer Server Amazon Route 53 Not RunningApplication ApplicationServer ServerDatabase Database Data Mirroring/ Smaller InstanceServer Server Replication Data Data Volume Volume
59. Pilot Light User or systemWebWeb WebServerServer Server Amazon Route 53 Not RunningApplication ApplicationServer ServerDatabase DatabaseDatabase Data Mirroring/ Smaller InstanceServer ServerServer Replication Data Data Volume Volume
60. Pilot Light User or systemWebWeb WebServerServer Server Amazon Route 53 Start in minutesApplication ApplicationServer ServerDatabase DatabaseDatabase Data Mirroring/ Resize as desiredServer ServerServer Replication Data Data Volume Volume