What is Cloud Computing with AWS?

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View these slides if you're you new to cloud computing and would like to learn more about Amazon Web Services (AWS), if you intend to implement a project and would like to discover the basics of the AWS cloud or if you are a business looking to evaluate cloud computing, attend this webinar. In this recorded webinar, we answer the following questions:

• What is Cloud Computing with AWS and what benefits can it deliver?
• Who is using AWS and what are they using it for?
• How can I use AWS Services to run my workloads?

View the webinar: http://youtu.be/ybcV0sJ_T_I

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What is Cloud Computing with AWS?

  1. 1. What is Cloud Computing? ianmas@amazon.com @IanMmmm Ian Massingham — Technical Evangelist
  2. 2. Learning about Cloud Computing with AWS Who is using AWS and what are they using it for? How can I use AWS services to run my workloads? What is Cloud Computing and what are its benefits?
  3. 3. A broad and deep platform that helps customers build sophisticated, scalable applications What is Cloud Computing?
  4. 4. Why are companies adopting cloud computing and AWS so quickly?
  5. 5. The primary reason businesses are moving so quickly to AWS and the cloud #1: Agility
  6. 6. Convert CAPEX to OPEX Lower Total Cost No Need to Guess Capacity No Undifferentiated Heavy Lifting Go Global in Minutes
  7. 7. A Culture of Innovation: Experiment Often & Fail Without Risk
  8. 8. Who is using AWS and what are they using it for?
  9. 9. Startups on AWS http://aws.amazon.com/solutions/case-studies/
  10. 10. 150,000
 people are hosted 
 on any given night
  11. 11. Total Number of Guests January 2013 4 Million Sep 2008 Mar 2009 Sep 2013Sep 2009 Mar 2013Sep 2012Mar 2012Sep 2011Mar 2011Mar 2010 Sep 2010 3M Mar 2014 Jun 2014 6M 9M 12M 15M
  12. 12. Sep 2008 Mar 2009 Sep 2013Sep 2009 Mar 2013Sep 2012Mar 2012Sep 2011Mar 2011Mar 2010 Sep 2010 June 2014 15 Million Up by Over 10 Million in One Year Total Number of Guests 3M Mar 2014 Jun 2014 6M 9M 12M 15M
  13. 13. 0 350 700 1,050 1,400 2010 2014 24 48 432 1,300 Total Number of EC2 instances
  14. 14. Why AWS?
  15. 15. We have a 5 person operations team. AWS allows us to devote our resources and mindshare to the core business. “ ”
  16. 16. Enterprises on AWS http://aws.amazon.com/solutions/case-studies/
  17. 17. 70% reduction in
 operational costs #1: Development and Testing Do more dev and test work, faster Sharepoint and SAP SAP Reduced dev and test environment costs Oracle
  18. 18. #2: New Workloads Product prototyping 





 & design Audience management & creative design Hotel booking engine Biological data research Global deals engine Video streaming SIM card credit News distribution App streaming Firmware upgrades Mobile gamesMobile music discovery
  19. 19. #3: Supplement Existing Workloads with the Cloud Export operational data to Amazon Redshift for analysis 2X faster queries at 1/2 the cost Analytics Disaster recovery SSAE 16- compliant to restore all data within 2 hours Equipment leasing app Operational applications Export data to AWS for analytics processing
  20. 20. #4: Supplement Workloads with Existing On-premises Infrastructure AWS serves up application content & data Integration back to Samsung Data Centers for financial transactionsExisting systems
  21. 21. #5: Migrating Existing Applications Migrated 500 web properties in 5 months 1,700 web properties New product websites in 2 days vs. 2 weeks Migrated clinical trials simulations platform Simulations in 1.2hrs vs. 60hrs 64% reduction in costs
  22. 22. #6: Data Center Migration From 40 data centers, down to 6 9X increase in AWS usage APIs help govern usage and control cost Enabling global collaboration 3,000 applications by January 2015
  23. 23. #7: All-in — IT Entirely in the Cloud “We have to be great at a number of things… operating data centers is not one of those things” “We are a hospitality management organization, not an IT services company” 2000 applications migrating 
 to AWS in 18 months
  24. 24. What are AWS’s services and how do I use them to run my workloads?
  25. 25. Infrastructure Foundation Services Regions Availability Zones Storage (Object, Block and Archive) Networking Security & Access Control Platform Services Databases Relational NoSQL Caching Analytics Hadoop Real-time Data warehouse App Services Queuing Orchestration App streaming Transcoding Email Search Deployment & Management Containers Dev/ops Tools Resource Templates Mobile Services Identity Sync Mobile Analytics Notifications Enterprise Applications Virtual Desktops Data Workflows Usage Tracking Monitoring and Logs Compute (VMs, Auto-scaling and Load Balancing) CDN and Points of Presence Collaboration and Sharing
  26. 26. 10 regions 26 availability zones 51 edge locations Infrastructure
  27. 27. Certifications and Accreditations for Workloads That Matter https://aws.amazon.com/compliance/
  28. 28. P H Y S I C A L N E T W O R K S Y S T E M PEOPLE & PROCESS Familiar security model Customer ecosystem Every customer benefitsPartner ecosystem Comprehensive Security Capabilities, Validated by Experts https://aws.amazon.com/security/
  29. 29. Compute Compute (EC2 Instances, Auto-scaling and Load Balancing)
  30. 30. G2 GPU enabled M3 General purpose Memory optimized R3 CR1M2 Storage and IO optimized C3 Compute optimized CC2C1 I2 HI1 HS1 CG1M1 Broad Set of Compute Instance Types…
  31. 31. T2 instances Consistent baseline performance with the ability to burst to full CPU core performance $0.013 per hour / $9.50 per month
  32. 32. Networking, Security & Access Control Networking ! VPC Route 53 Direct Connect Security ! IAM CloudTrail CloudHSM
  33. 33. Storage Storage (Object, Block and Archive)
  34. 34. Highly durable and available cloud storage Amazon S3
  35. 35. Extremely low-cost cloud archive storage service Amazon Glacier
  36. 36. Persistent block level storage volumes for use with Amazon EC2 instances Amazon EBS
  37. 37. Consistent performance with the ability to burst up to 3,000 IOPS SSD backed - the new default for EC2 EBS General Purpose (SSD)
  38. 38. Databases Relational NoSQL Caching
  39. 39. AWS Database Services Amazon RDS Amazon DynamoDB Amazon Elasticache
  40. 40. Analytics Hadoop Real-time Data warehouse Data workflows
  41. 41. App Services Queuing Orchestration App Streaming Transcoding Email Search
  42. 42. Deployment & Management Containers Dev/ops Tools Resource Templates Usage Tracking Monitoring and Logs
  43. 43. Mobile Services Identity Sync Mobile Analytics Notifications
  44. 44. Amazon Cognito Amazon Mobile Analytics Amazon Mobile SDK SNS Push Notifications Hi! AWS Mobile Services
  45. 45. Enterprise Applications Virtual Desktops Collaboration and Sharing
  46. 46. Integration with On-premises Resources Integrated networking Integrated access control Integrated cloud backups Single pane of glass # 192.168.1.10 # 192.168.1.11 Microsoft Active Directory Custom LDAP App 1 AWS Storage Gateway
  47. 47. Small, autonomous teams Roadmap ownership Decoupled launch schedules Get Core Functionality in the Hands of Customers, Quickly Small, “Two Pizza” Teams Operational stability High scale Limited initial feature set Iterate Based on Customer Feedback Epic Collaboration + =
  48. 48. 2008 2009 2010 2011 Amazon EBS Amazon EC2 Amazon SNS AWS Identity !& Access !Management AWS Import !& Export Amazon !CloudWatch Amazon EMR Amazon RDS Amazon VPC Auto Scaling Elastic Load Balancing Amazon !ElastiCache Amazon SES AWS !CloudFormation AWS Direct !Connect AWS Elastic !Beanstalk GovCloud Amazon SWF Amazon Route 53 Amazon Redshift Amazon Glacier Amazon !Dynamo DB Amazon !CloudSearch Amazon EC2 AWS Storage !Gateway Amazon !CloudTrail Amazon !CloudHSM Amazon !WorkSpaces Amazon Kinesis Amazon Elastic !Transcoder Amazon !AppStream AWS OpsWorks AWS Data !Pipeline AWS Rapid Pace of Innovation +24 +48 +61 +82 +159 +280 20132012 Since inception AWS has: • Released 937 new services and features • Introduced over 35 major new services • Announced 45 price reductions +280 2014 Amazon Mobile !Analytics Amazon Cognito AWS Zocalo
  49. 49. On-premises infrastructure Upgrades are your responsibility Every New Feature and Service Arrives Ready to Use Upgrades happen automatically Now available to all customers
  50. 50. What is the next step and how do I take it?
  51. 51. AWS Free Tier To help you get started with the AWS Cloud, the AWS Free Tier allows you to gain hands-on experience with a broad selection of AWS products and services. http://aws.amazon.com/free/
  52. 52. AWS Free Tier To help you get started with the AWS Cloud, the AWS Free Tier allows you to gain hands-on experience with a broad selection of AWS products and services.
  53. 53. Design your application for the AWS cloud For more, visit the AWS Architecture Center : http://aws.amazon.com/architecture/
  54. 54. System Integrators on AWS
  55. 55. ISVs on AWS
  56. 56. AWS Training & Certification aws.amazon.com/certification Demonstrate your skills, knowledge, and expertise with the AWS platform aws.amazon.com/training/
 self-paced-labs Try products, gain new skills, and get hands-on practice working with AWS technologies aws.amazon.com/training Skill up and gain confidence to design, develop, deploy and manage your applications on AWS
  57. 57. @IanMmmm Ian Massingham — Technical Evangelist @AWScloudAWS Global News and Service Launches @AWS_UKIAWS UK & Ireland News, Events & Webinars FO LLO W U S FO R M O R E EVEN TS & W EBIN AR S
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