The Software 
Defined Enterprise 
Brett Looney
2 
The What?
3 
What does that mean? 
SDN Is that 
SDS? 
Does 
that even 
have an 
acronym? 
Software 
Defined 
Networks 
Software 
Def...
4 
For 
configuring 
your network? 
IS SDN? 
For 
dynamically 
changing network 
policy? 
A software 
control 
plane? 
A c...
5 
But: Does it matter?
6 
Who Cares?! 
Most 
end users 
don't
7 
And you shouldn’t care either 
Most 
businesses 
are not in 
the IT 
business 
So the IT 
department should 
really be ...
8 
Software is the Answer 
But what’s the question?
9 
Let’s take a step back
10 
We need to fix this 
But how?
11
12 
So what’s that question? 
B.A.U 
CHANGE!
13 
Not so easy…
14 
Architecture 
You need to plan 
your software 
architecture 
And how it 
will interact with 
the underlying 
infrastru...
15 
Data Modelling is key 
The right 
data 
For the 
right people 
At the 
right time
16 
This is not news
17 
And you will need… 
Software 
development 
resources 
In house 
Outsourced 
Partners
18 
An example… 
Commonwealth Bank
19 
Where to start
20
21 
Innovation Universities 
Spaces 
Startup 
weekends Hackathons
22 
The bad
23
24 
The “cloud” can help 
Using the 
cloud will make 
no difference if 
you don’t change 
your IT 
processes
25 
The “cloud” can help 
But 
if you’re 
re-engineering 
architecture 
and process 
Then using 
cloud-based 
infrastructu...
26 
To sum up
27 
Consumerisation 
of the 
enterprise 
The Aim
28 
The Aim
29 
Any device 
Anywhere 
Any time
31 
Disrupt 
your 
Company
32 
Thank You
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The Software Defined Enterprise - Session Sponsored by Amcom

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AWS Summit 2014 Perth - Breakout 4

It’s time to ride the software wave – for too long IT organisations have been hamstrung and spread thin by having to manage the infrastructure and applications, rather being able to focus on delivering the benefits that the business demands. During this session, Brett explores why we (as IT professionals) should be thinking about driving everything we do with software innovation; how that relates to the cloud (and why Brett hates that word); and what the path forward is.

Brett Looney, Head of Innovation, Amcom will be presenting this session. Brett has been involved in the telecommunications & information technology sector for over 25 years. He has been a key part of a number of highly successful, national technology businesses where he actively contributed to the growth of their operations. Brett has developed a solid reputation as a creative thinker and spokesperson for the ICT industry.

In 2011, Brett joined Amcom as Head of Innovation, leading the use of new technology across the group and Amcom’s national customer base.

Presenter: Brett Looney, Head of Innovation, Amcom

Published in: Technology

The Software Defined Enterprise - Session Sponsored by Amcom

  1. 1. The Software Defined Enterprise Brett Looney
  2. 2. 2 The What?
  3. 3. 3 What does that mean? SDN Is that SDS? Does that even have an acronym? Software Defined Networks Software Defined Storage Software Defined Data Centre
  4. 4. 4 For configuring your network? IS SDN? For dynamically changing network policy? A software control plane? A compute platform? Providing an API to request network resources?
  5. 5. 5 But: Does it matter?
  6. 6. 6 Who Cares?! Most end users don't
  7. 7. 7 And you shouldn’t care either Most businesses are not in the IT business So the IT department should really be about delivering business solutions... Not infrastructure
  8. 8. 8 Software is the Answer But what’s the question?
  9. 9. 9 Let’s take a step back
  10. 10. 10 We need to fix this But how?
  11. 11. 11
  12. 12. 12 So what’s that question? B.A.U CHANGE!
  13. 13. 13 Not so easy…
  14. 14. 14 Architecture You need to plan your software architecture And how it will interact with the underlying infrastructure
  15. 15. 15 Data Modelling is key The right data For the right people At the right time
  16. 16. 16 This is not news
  17. 17. 17 And you will need… Software development resources In house Outsourced Partners
  18. 18. 18 An example… Commonwealth Bank
  19. 19. 19 Where to start
  20. 20. 20
  21. 21. 21 Innovation Universities Spaces Startup weekends Hackathons
  22. 22. 22 The bad
  23. 23. 23
  24. 24. 24 The “cloud” can help Using the cloud will make no difference if you don’t change your IT processes
  25. 25. 25 The “cloud” can help But if you’re re-engineering architecture and process Then using cloud-based infrastructure is the answer
  26. 26. 26 To sum up
  27. 27. 27 Consumerisation of the enterprise The Aim
  28. 28. 28 The Aim
  29. 29. 29 Any device Anywhere Any time
  30. 30. 31 Disrupt your Company
  31. 31. 32 Thank You

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