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Microsoft Workloads on AWS 
Bonnie Donovan 
Amazon Web Services 
© 2014 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.
AWS Relationship with Microsoft 
• AWS committed to delivering the best experience for 
Microsoft customers 
• Member of the Microsoft Partner Network 
• AWS has Achieved gold level in the Hosting Competency 
• AWS has a Service Provider License Agreement (SPLA) 
partner 
• Customers running Microsoft workloads are supported
Windows Workloads on AWS 
Your Solutions at Your Scale Powered by AWS
Why customers use AWS for Microsoft Workloads 
Time 
Scalability 
Cost 
Flexibility 
• Save time and gain agility by reducing the time required to provision infrastructure from 
months or weeks to minutes 
• As their SharePoint environment grows, they can expand to meet demand 
• SharePoint 2013 requires additional hardware capacity to run compared to previous versions 
• Avoid up-front capital expenses and paying only for resources they use 
• With license mobility they can leverage their existing investment into their Microsoft licenses 
• Configure and customize your SharePoint and Exchange environment 
• Leverage 3rd party applications and add-ons
Many Purchase Models to Support 
Different Needs 
On-Demand 
Pay for compute 
capacity by the hour 
with no long-term 
commitments 
For spiky workloads, 
or to define needs 
Reserved 
Make a low, one-time 
payment and receive a 
significant discount on 
the hourly charge 
For committed 
utilization 
Spot 
Bid for unused capacity, 
charged at a Spot Price 
which fluctuates based 
on supply and demand 
For time-insensitive or 
transient workloads 
Dedicated 
Launch instances within 
Amazon VPC that run 
on hardware dedicated 
to a single customer 
For highly sensitive or 
compliance related 
workloads 
Free Tier 
Free usage & no 
commitment with up to 
750 hours per month for 
instances running 
Microsoft Windows 
Server 2012 
For POCs and 
getting started 
2/20/2014 Amazon Web Services, 
Inc. Confidential
Microsoft Cloud Licensing 
• Windows Server Licenses 
– Regardless if you have Software Assurance (SA) or not, you 
cannot use your existing Windows Server License to run in a 
Public or Private Cloud. 
– Your Windows Server license only covers on premise servers.
Microsoft Platform on AWS 
Microsoft “License Mobility through Software Assurance” gives Microsoft Volume 
Licensing customers the flexibility to deploy Windows Server applications with 
active Software Assurance (SA) on Amazon Web Services. 
• Partnership to support running 
Windows Server-based workloads on 
AWS 
• Amazon Machine Images (AMIs) with 
Windows Server and SQL Server today 
that were jointly developed by 
Microsoft and AWS 
• SharePoint Server, SQL Server, Lync, 
Dynamics, RDS, Exchange and other 
Microsoft server products can be 
licensed to run on AWS 
Two licensing models: 
• Windows Server 
• SQL Server Standard 
Pay-as-you-go – AMI 
pricing includes 
software 
• SQL Server Enterprise 
• SharePoint Server 
• Other qualifying Microsoft Windows Server 
products* 
BYOL – use existing 
licenses on AWS 
*General info on AWS and License Mobility for a variety of MS server products: 
http://aws.amazon.com/windows/mslicensemobility/ 
Detail on AWS and License Mobility with SQL Server: 
http://aws.amazon.com/windows/mslicensemobility/sql/
Over 20 Windows + SQL AMIs to Choose from 
• Windows Server 2012, R2 
• Windows Server 2012 + SQL 
2012/14 Standard, Web & Express 
• Windows Server 2008 
• Windows Server 2008 + SQL 2012 
Standard, Web & Express 
• Windows Server 2008 + SQL 2008 
Standard, Web & Express 
• Other Windows/SQL based AMIs…. 
• 7 Windows OS versions, in up to 
19 languages 
• 11 SQL Server versions/editions 
8 
http://aws.amazon.com/windows/amis
Window and .NET Developer Center 
One stop for all tools, documentation, scripts, videos, and sample code to help you 
run .NET on the AWS Cloud 
http://aws.amazon.com/net/ 
9 
Develop 
Design, Build, and Run .NET on 
AWS 
• AWS SDK for .NET 
• AWS Toolkit for Microsoft Visual 
Studio 
• .NET container for deploying on 
AWS Elastic Beanstalk 
Manage 
Automate and Scale Windows 
on AWS 
• AWS Tools for Windows 
PowerShell 
Connect 
Get connected and join the 
community of developers 
running Windows 
and .NET on AWS 
• Community Forum 
• AWS on Github 
Learn 
Expand and Explore the 
possibility for .NET on AWS 
• Links to valuable articles 
• Sample code to download
Reference Architectures
Dole runs Microsoft SharePoint in AWS 
Substantial increase in efficiency and reliability 
SharePoint instances can be added in minutes 
Supports globally distributed BI and mobile applications 
AWS really helps us increase 
operational efficiency and so far, 
saved us at least $350,000. 
Chris Romes 
Sr. Director of Engineering
Options for Running SQL Server on AWS 
SQL Server on Amazon EC2 
" License Included or (BYOL) 
" Use provided AMIs or install on EC2 
(same licensing) 
" Full SQL setup, tools, administration, etc. 
" User will need to do all the work such as 
EBS configuration/tuning, Patch 
management, DR (snapshots, recovery), 
HA setup and Maintenance 
Amazon Relational Database Service – SQL 
" License Included – SQL Express, Web, Standard or 
BYOL – Standard, Enterprise 
" Fully managed RDBMS service 
" Automated maintenance, patch management 
" Built-in DR – Automated backup & recovery 
" EBS tuned – up to 30,000 IOPS using PIOPS EBS 
" Support for SQL Agent & Tuning Advisor 
" Diagnostics, CloudWatch metrics 
" Tune engine parameters 
" No shell, super user, or direct file system access
Ideomed runs Microsoft SQL in AWS 
Scalability, security, HIPAA compliant and agility of using tools like SQL Server on AWS 
Supports globally distributed BI and mobile applications 
"Our first release targeted children 
with asthma. While we had high 
hopes for Abriiz, we were astounded 
to see an 85% reduction in 
emergency room visits.” 
Keith Brophy, CEO
Countdown to 14 July 2015 … 
• 49 weeks away 
• End of extended support 
– Windows Server 2003 
– Windows Server 2003 R2 
If XP is a guide, a large number of organizations 
will not be ready…
Windows Server OS platform 
• Industry Analysts say: 
• 70-75% of the servers in F5000 are Windows Servers 
• Windows Server 2003: 
• 20 million in production today 
• Survey says - 220 F1000 IT responses 
• Only 24% have a WS2003 remediation plan 
• 75% want to, or are considering, migrating to the cloud
What does “End of Extended Support” mean? 
• No more patches and updates without a custom 
support agreement 
– Vulnerabilities in web servers running IIS on Windows Server 
2003 will no longer be patched 
– Vulnerabilities in other internet-facing services (e.g. DNS) no 
longer patched 
– Services and applications hosted on Windows Server 2003, 
even if supported, become more vulnerable 
• You can still get support, but it will be expensive 
16
Why are Customers still using 2003? 
• Windows Server 2003 released April 24 2003 
• Windows Server 2003 R2 released December 6 
2005 
• Why are customers still running an 11 year old OS? 
– It just worked 
– Didn’t prioritize migration 
– Didn’t have a need to upgrade 
– Customer are not aware of that End of Support is coming 
17
Let’s Do the Math 
In some organizations, 30-50% of servers (or more) are running Windows 
Server 2003 
• If you have: 
– 1000 servers running Windows Server 2003 
– If they migrate 3 applications every weekday 
– 50 weeks x 5 days= 250 days 
– 250 days x 3 = 750 applications 
You will miss the end of support deadline!
Measure Twice & Cut Once 
• Assess migration candidates 
• Importance of Application / Service 
– Number of users 
– Business Impact 
• Complexity of Migration 
– Migration tool or path? 
– New version of application required? 
– Application data 
– Configuration data 
• Plan your migration carefully 
• Test your migration plan
Gaining Migration Expertise 
• Learn by doing 
• Each workload has its own gotchas 
• Start with the “Meat and Potatoes” workloads first 
– If you start with the most complex workloads, you’ll delay the 
easy stuff 
– Always good to get a few runs on the board 
– Allows your team to build momentum 
20
Migration Showstoppers 
• An application that runs on Windows Server 2003 
doesn’t run on Windows Servers 2012/R2 
• Unusual Hardware connected to servers 
• You may be unable to migrate some workloads 
– Migrate everything you can and then come back to deal with what 
you can’t migrate 
– Minimize the number of remaining Windows Server 2003 
21
Why AWS for modernization? 
AWS Resources for the Win 2003 Migration scenarios 
• Rehost: 
– Applications migrate easily 
• Replace: 
– Decommissioned applications can be stored in the cloud for audit 
purposes while you only pay if you run the application 
• Rebuild/Rewrite: 
– Sandbox environment for dev and test 
– Robust environment for .Net SDK, Visual Studio plug-in, PowerShell 
Scripts, SQL Server etc.
Tools to Help with Windows 
2003 Migration
Cloudamize
AppZero migration – Disrupt the status quo 
Application extracted on demand from 
source machine (datacenter or cloud) to target machine (cloud) 
App migration 
Source 
Destination
Enterprise Application Migration 
AppZero does for apps what VMs do for machines 
Source Machine Destination Machine 
VAA 
Discover! 
Extract 
Copy & Run 
Dissolve 
& install 
AppZero extracts existing enterprise applications and packages them into VAAs that can be 
provisioned and run natively on any OS, machine or cloud, fast.
Today’s migration options 
• Manual installation/scripting 
– Often the only way to get applications onto a hosted service (until now) 
– Very labor intensive, expensive, and takes a long time 
• Virtual Machines (P2V or V2V) 
– Requires manual remediation of hostname/IP in the application 
– Does not address different OS migration 
– Does not address different security, back-up, monitoring migrations 
– Slow to migrate; VAA 10 to 100 times smaller/faster to move 
– MSP and PaaS destinations only want the app/middleware 
Better 
Best! 
• AppZero’s extraction, transformation and rehosting 
– App migration is more flexible; change OS, security, monitoring, etc. 
– Fastest way to move enterprise applications (minutes vs. days) 
– De-risk migrating production applications to the cloud 
Good 
! 
!
Test Drive – Try it now for Free! 
The Test Drive program enables customers to quickly and easily explore the benefits of 
using Microsoft server software on AWS. Developed by APN Consulting and Technology 
partners, these labs are provided free of charge for demonstrational purposes. Each Test 
Drive lab includes up to 5 hours of complimentary AWS server time. 
http://aws.amazon.com/testdrive/microsoft/ 
SharePoint 2013 
BIG IP for SharePoint 
SharePoint PM tools 
SQL Server AlwaysOn 
SQL Developer Lab 
Exchange 2013 HA 
Exchange Server 2013 
Metalogix Archive Manager 
2/20/2014
Summary 
• Leverage your existing investment in your Microsoft 
products 
• Develop a migration plan 
– Understand the tools that can assist your migrations 
– Migrate easy workloads first 
– Migrate difficult workloads later 
– If you don’t beat the clock, attempt to minimize exposure 
• Going forward: develop a Server OS Lifecycle plan 
29
Next Steps 
• Visit the Microsoft pages on the AWS website to get the latest 
announcements, case studies, white papers, or other information on 
SharePoint on AWS: 
– http://aws.amazon.com/microsoft 
– http://aws.amazon.com/sharepoint 
• Visit the Windows detail page for more information on pricing for 
Windows on AWS: 
– http://aws.amazon.com/windows 
• Email any questions to microsoft@amazon.com
Expand your skills with AWS 
Certification 
Exams 
Validate your proven 
technical expertise with 
the AWS platform 
aws.amazon.com/certification 
On-Demand 
Resources 
Videos & Labs 
Get hands-on practice 
working with AWS 
technologies in a live 
environment 
aws.amazon.com/training/ 
self-paced-labs 
Instructor-Led 
Courses 
Training Classes 
Expand your technical 
expertise to design, deploy, 
and operate scalable, 
efficient applications on AWS 
aws.amazon.com/training
© 2014 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.

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Deploy, Scale and Manage your Microsoft Investments with AWS

  • 1. Microsoft Workloads on AWS Bonnie Donovan Amazon Web Services © 2014 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.
  • 2. AWS Relationship with Microsoft • AWS committed to delivering the best experience for Microsoft customers • Member of the Microsoft Partner Network • AWS has Achieved gold level in the Hosting Competency • AWS has a Service Provider License Agreement (SPLA) partner • Customers running Microsoft workloads are supported
  • 3. Windows Workloads on AWS Your Solutions at Your Scale Powered by AWS
  • 4. Why customers use AWS for Microsoft Workloads Time Scalability Cost Flexibility • Save time and gain agility by reducing the time required to provision infrastructure from months or weeks to minutes • As their SharePoint environment grows, they can expand to meet demand • SharePoint 2013 requires additional hardware capacity to run compared to previous versions • Avoid up-front capital expenses and paying only for resources they use • With license mobility they can leverage their existing investment into their Microsoft licenses • Configure and customize your SharePoint and Exchange environment • Leverage 3rd party applications and add-ons
  • 5. Many Purchase Models to Support Different Needs On-Demand Pay for compute capacity by the hour with no long-term commitments For spiky workloads, or to define needs Reserved Make a low, one-time payment and receive a significant discount on the hourly charge For committed utilization Spot Bid for unused capacity, charged at a Spot Price which fluctuates based on supply and demand For time-insensitive or transient workloads Dedicated Launch instances within Amazon VPC that run on hardware dedicated to a single customer For highly sensitive or compliance related workloads Free Tier Free usage & no commitment with up to 750 hours per month for instances running Microsoft Windows Server 2012 For POCs and getting started 2/20/2014 Amazon Web Services, Inc. Confidential
  • 6. Microsoft Cloud Licensing • Windows Server Licenses – Regardless if you have Software Assurance (SA) or not, you cannot use your existing Windows Server License to run in a Public or Private Cloud. – Your Windows Server license only covers on premise servers.
  • 7. Microsoft Platform on AWS Microsoft “License Mobility through Software Assurance” gives Microsoft Volume Licensing customers the flexibility to deploy Windows Server applications with active Software Assurance (SA) on Amazon Web Services. • Partnership to support running Windows Server-based workloads on AWS • Amazon Machine Images (AMIs) with Windows Server and SQL Server today that were jointly developed by Microsoft and AWS • SharePoint Server, SQL Server, Lync, Dynamics, RDS, Exchange and other Microsoft server products can be licensed to run on AWS Two licensing models: • Windows Server • SQL Server Standard Pay-as-you-go – AMI pricing includes software • SQL Server Enterprise • SharePoint Server • Other qualifying Microsoft Windows Server products* BYOL – use existing licenses on AWS *General info on AWS and License Mobility for a variety of MS server products: http://aws.amazon.com/windows/mslicensemobility/ Detail on AWS and License Mobility with SQL Server: http://aws.amazon.com/windows/mslicensemobility/sql/
  • 8. Over 20 Windows + SQL AMIs to Choose from • Windows Server 2012, R2 • Windows Server 2012 + SQL 2012/14 Standard, Web & Express • Windows Server 2008 • Windows Server 2008 + SQL 2012 Standard, Web & Express • Windows Server 2008 + SQL 2008 Standard, Web & Express • Other Windows/SQL based AMIs…. • 7 Windows OS versions, in up to 19 languages • 11 SQL Server versions/editions 8 http://aws.amazon.com/windows/amis
  • 9. Window and .NET Developer Center One stop for all tools, documentation, scripts, videos, and sample code to help you run .NET on the AWS Cloud http://aws.amazon.com/net/ 9 Develop Design, Build, and Run .NET on AWS • AWS SDK for .NET • AWS Toolkit for Microsoft Visual Studio • .NET container for deploying on AWS Elastic Beanstalk Manage Automate and Scale Windows on AWS • AWS Tools for Windows PowerShell Connect Get connected and join the community of developers running Windows and .NET on AWS • Community Forum • AWS on Github Learn Expand and Explore the possibility for .NET on AWS • Links to valuable articles • Sample code to download
  • 11. Dole runs Microsoft SharePoint in AWS Substantial increase in efficiency and reliability SharePoint instances can be added in minutes Supports globally distributed BI and mobile applications AWS really helps us increase operational efficiency and so far, saved us at least $350,000. Chris Romes Sr. Director of Engineering
  • 12. Options for Running SQL Server on AWS SQL Server on Amazon EC2 " License Included or (BYOL) " Use provided AMIs or install on EC2 (same licensing) " Full SQL setup, tools, administration, etc. " User will need to do all the work such as EBS configuration/tuning, Patch management, DR (snapshots, recovery), HA setup and Maintenance Amazon Relational Database Service – SQL " License Included – SQL Express, Web, Standard or BYOL – Standard, Enterprise " Fully managed RDBMS service " Automated maintenance, patch management " Built-in DR – Automated backup & recovery " EBS tuned – up to 30,000 IOPS using PIOPS EBS " Support for SQL Agent & Tuning Advisor " Diagnostics, CloudWatch metrics " Tune engine parameters " No shell, super user, or direct file system access
  • 13. Ideomed runs Microsoft SQL in AWS Scalability, security, HIPAA compliant and agility of using tools like SQL Server on AWS Supports globally distributed BI and mobile applications "Our first release targeted children with asthma. While we had high hopes for Abriiz, we were astounded to see an 85% reduction in emergency room visits.” Keith Brophy, CEO
  • 14. Countdown to 14 July 2015 … • 49 weeks away • End of extended support – Windows Server 2003 – Windows Server 2003 R2 If XP is a guide, a large number of organizations will not be ready…
  • 15. Windows Server OS platform • Industry Analysts say: • 70-75% of the servers in F5000 are Windows Servers • Windows Server 2003: • 20 million in production today • Survey says - 220 F1000 IT responses • Only 24% have a WS2003 remediation plan • 75% want to, or are considering, migrating to the cloud
  • 16. What does “End of Extended Support” mean? • No more patches and updates without a custom support agreement – Vulnerabilities in web servers running IIS on Windows Server 2003 will no longer be patched – Vulnerabilities in other internet-facing services (e.g. DNS) no longer patched – Services and applications hosted on Windows Server 2003, even if supported, become more vulnerable • You can still get support, but it will be expensive 16
  • 17. Why are Customers still using 2003? • Windows Server 2003 released April 24 2003 • Windows Server 2003 R2 released December 6 2005 • Why are customers still running an 11 year old OS? – It just worked – Didn’t prioritize migration – Didn’t have a need to upgrade – Customer are not aware of that End of Support is coming 17
  • 18. Let’s Do the Math In some organizations, 30-50% of servers (or more) are running Windows Server 2003 • If you have: – 1000 servers running Windows Server 2003 – If they migrate 3 applications every weekday – 50 weeks x 5 days= 250 days – 250 days x 3 = 750 applications You will miss the end of support deadline!
  • 19. Measure Twice & Cut Once • Assess migration candidates • Importance of Application / Service – Number of users – Business Impact • Complexity of Migration – Migration tool or path? – New version of application required? – Application data – Configuration data • Plan your migration carefully • Test your migration plan
  • 20. Gaining Migration Expertise • Learn by doing • Each workload has its own gotchas • Start with the “Meat and Potatoes” workloads first – If you start with the most complex workloads, you’ll delay the easy stuff – Always good to get a few runs on the board – Allows your team to build momentum 20
  • 21. Migration Showstoppers • An application that runs on Windows Server 2003 doesn’t run on Windows Servers 2012/R2 • Unusual Hardware connected to servers • You may be unable to migrate some workloads – Migrate everything you can and then come back to deal with what you can’t migrate – Minimize the number of remaining Windows Server 2003 21
  • 22. Why AWS for modernization? AWS Resources for the Win 2003 Migration scenarios • Rehost: – Applications migrate easily • Replace: – Decommissioned applications can be stored in the cloud for audit purposes while you only pay if you run the application • Rebuild/Rewrite: – Sandbox environment for dev and test – Robust environment for .Net SDK, Visual Studio plug-in, PowerShell Scripts, SQL Server etc.
  • 23. Tools to Help with Windows 2003 Migration
  • 25. AppZero migration – Disrupt the status quo Application extracted on demand from source machine (datacenter or cloud) to target machine (cloud) App migration Source Destination
  • 26. Enterprise Application Migration AppZero does for apps what VMs do for machines Source Machine Destination Machine VAA Discover! Extract Copy & Run Dissolve & install AppZero extracts existing enterprise applications and packages them into VAAs that can be provisioned and run natively on any OS, machine or cloud, fast.
  • 27. Today’s migration options • Manual installation/scripting – Often the only way to get applications onto a hosted service (until now) – Very labor intensive, expensive, and takes a long time • Virtual Machines (P2V or V2V) – Requires manual remediation of hostname/IP in the application – Does not address different OS migration – Does not address different security, back-up, monitoring migrations – Slow to migrate; VAA 10 to 100 times smaller/faster to move – MSP and PaaS destinations only want the app/middleware Better Best! • AppZero’s extraction, transformation and rehosting – App migration is more flexible; change OS, security, monitoring, etc. – Fastest way to move enterprise applications (minutes vs. days) – De-risk migrating production applications to the cloud Good ! !
  • 28. Test Drive – Try it now for Free! The Test Drive program enables customers to quickly and easily explore the benefits of using Microsoft server software on AWS. Developed by APN Consulting and Technology partners, these labs are provided free of charge for demonstrational purposes. Each Test Drive lab includes up to 5 hours of complimentary AWS server time. http://aws.amazon.com/testdrive/microsoft/ SharePoint 2013 BIG IP for SharePoint SharePoint PM tools SQL Server AlwaysOn SQL Developer Lab Exchange 2013 HA Exchange Server 2013 Metalogix Archive Manager 2/20/2014
  • 29. Summary • Leverage your existing investment in your Microsoft products • Develop a migration plan – Understand the tools that can assist your migrations – Migrate easy workloads first – Migrate difficult workloads later – If you don’t beat the clock, attempt to minimize exposure • Going forward: develop a Server OS Lifecycle plan 29
  • 30. Next Steps • Visit the Microsoft pages on the AWS website to get the latest announcements, case studies, white papers, or other information on SharePoint on AWS: – http://aws.amazon.com/microsoft – http://aws.amazon.com/sharepoint • Visit the Windows detail page for more information on pricing for Windows on AWS: – http://aws.amazon.com/windows • Email any questions to microsoft@amazon.com
  • 31. Expand your skills with AWS Certification Exams Validate your proven technical expertise with the AWS platform aws.amazon.com/certification On-Demand Resources Videos & Labs Get hands-on practice working with AWS technologies in a live environment aws.amazon.com/training/ self-paced-labs Instructor-Led Courses Training Classes Expand your technical expertise to design, deploy, and operate scalable, efficient applications on AWS aws.amazon.com/training
  • 32. © 2014 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.