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AWS Summit 2013 | Auckland - Powering Start-ups with AWS
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AWS Summit 2013 | Auckland - Powering Start-ups with AWS



Join this session to find out how AWS empowers start-up businesses around the world.

Join this session to find out how AWS empowers start-up businesses around the world.



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    AWS Summit 2013 | Auckland - Powering Start-ups with AWS AWS Summit 2013 | Auckland - Powering Start-ups with AWS Presentation Transcript

    • Joe ZieglerPowering Start-ups with AWSStartup Business Development Manager APAC
    • Who are we and what do we do?What will it cost to innovate on AWS?How can I get to MVP fast?
    • Who are we and whatdo we do?
    • The APAC Startup TeamJoe ZieglerStartup Business Development Manager APAC@jiyosubPieter KempsBusiness Development and Venture Capital APAC@p_kemps
    • Powering Startups Across APAC and World Wide
    • Strong Partnerships in ANZ
    • Innovation Acceleratorusing Startup best practice@getviableSign up at:aws.getviable.com
    • What will it cost toinnovate on AWS?
    • AWS lowers the cost of InnovationTimeScaleScenarioSmall team with initial idea for Mobile app3 months to get to launchUnknown customer/problem/solutionNo cash….
    • • Internal testing with your team• 2 Tier Web - Database Servers• Use t1.micro InstancesDev / Test EnvironmentTimeScaleAverage Spend$0p/m
    • • Release to small group of ‘core testers’• 2 Tier Web & Database Servers• 2 x t1.micro InstancesAlpha ReleaseTimeScaleAverage Spend$15p/m
    • • First public release – limited audience• Master / Slave DB setup• m1.small Instances• Auto-Scaling Instances(2 Instance minimum)Beta Release / MVPTimeScaleAverage Spend$235p/m
    • Getting to MVP for $250TimeScaleTotal Spend to MVP$250$235$15$0• 3 months dev/test/release• Serving Beta customers• Ready for full productionand scale
    • • Full production, ready to scale to 1000s of users• Multi AZ Web & DB Servers• m1.medium Web Instances & Read Slaves• m1.large DB Master Server• Auto-Scaling Instances (2 Instance minimum)Production (v 1.0)TimeScaleAverage Spend$1000p/m
    • How can I get to MVPfast?
    • AWS Elastic BeanstalkforStartups
    • What’s AWSElastic Beanstalk?
    • Think of it as a Container for your Application
    • User ApplicationApplication ServiceHTTP ServiceLanguage InterpreterOperating SystemHostWe Create the EC2 InstanceYou Focus on Developing Your App
    • Beanstalk takes care of the environment…
    • …adding Elastic Load Balancer…
    • …Auto Scaling groups
    • …and launching instances
    • …all wired into the Beanstalk framework
    • …and published under a CNAME
    • …with logs and app versions held in S3
    • Easily Manage your Versions and Environments
    • .NetPHPJavaPythonNode.jsRubyFlexibility to Choose your Stack
    • As a Startup what are 2 things youcan’t afford to waste?
    • AWS Elastic BeanstalkHelps Save Both
    • ApplicationprototypeOne-clickdeploymentProduction ready AWS infrastructure
    • Idea App
    • Idea AppHeavy lifting70%
    • 30%Idea AppInfrastructureservices
    • Idea AppElastic Beanstalk
    • Elastic BeanstalkIdea App
    • AWS Elastic BeanstalkHelps Save BothNo AdditionalCost
    • Beanstalk is a platformfor Startups
    • How do you create anapp forAWS Elastic Beanstalk?
    • Like any otherJava / .Net / PHP / Python / Node.jsapp
    • No dependencies on AWS inherentfor Beanstalk deploymentSourceuploaded andexecuted inAWSSourcedownloadedand executedlocally
    • Java .war fileMicrosoft WebDeploy packagePHP .zip filePython .zip fileGit integrationIDE pluginsPackage up as normal
    • Console deployments, versioning, and updates
    • CheckDNSAvailabilityelastic-beanstalk-check-dns-availabilityCreateApplicationelastic-beanstalk-create-applicationCreateApplictaionVersionelastic-beanstalk-create-application-versionCreateEnvironmentelastic-beanstalk-create-environmenteb initwizard to initialize an applicationeb start/stopstart/stop an applicationeb updateupdate application versioneb statusget status of a running applicationCommand Line Tools and Wizards
    • Eclipse Integration
    • Visual Studio Integration
    • Git Integration
    • Container Configuration
    • Full admin access on underlyingresourcesEC2 instances, AMIs, AutoScaling groups…Never Lose Control
    • AWS SupportingStartups
    • Learn Morehttp://aws.amazon.com/start-upshttp://aws.amazon.com/elasticbeanstalk/http://aws.amazon.com/free/