Delivering High Performance Content
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Delivering High Performance Content

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Interactive Agencies: Delivering High Performance Content. ...

Interactive Agencies: Delivering High Performance Content.

A discussion of delivering fast downloads with low latency, whilst maintaining availability, redundancy and durability of media assets with Amazon CloudFront and EC2.

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Transcript

  • 1. AGENDA July 5th, 2011Running a Campaign in the CloudDeliverin g High Performance ContentM anaging Media TranscodingNetworking + beer
  • 2. DeliveringHigh Performance Content
  • 3. Templates ImagesStylesheets Streaming content Webpages Assets Blog posts Video Javascript PDFs
  • 4. Regions
  • 5. Redundant
  • 6. Data stays local
  • 7. Content delivery network
  • 8. Low latency
  • 9. High speed
  • 10. No commitments
  • 11. CloudFront
  • 12. POP locations
  • 13. Ashburn, VA Jacksonville, FL Dublin Frankfurt St Louis, MOAmsterdam Seattle, WA Newark, NJ Palo Alto, CA POP locations Tokyo Hong KongNew York, NY London Los Angeles, CA Dallas, TX Singapore Paris Miami, FLStockholm
  • 14. Streaming
  • 15. Live streaming
  • 16. Flash Media Server
  • 17. Cacheinvalidation
  • 18. S3 origin
  • 19. Custom origin
  • 20. Rapid distribution
  • 21. d19r58gd5nvk1.cloudfront.net
  • 22. d19r58gd5nvk1.cloudfront.net/site/index.html
  • 23. friendly.example.com/index.html
  • 24. Route 53
  • 25. Zone apex
  • 26. Weighted round robin
  • 27. Dynamic content
  • 28. Web serversApplication serversData store
  • 29. Redundancy at each tier
  • 30. Web serversApplication serversData store
  • 31. Tolerant toinstance failure
  • 32. Web serversApplication serversData store
  • 33. Tolerant todata centre failure
  • 34. eu-west-1 eu-west-2 Web servers Application servers Data store
  • 35. Scale in and out (if you need to)
  • 36. Web serversApplication serversData store
  • 37. Load balance
  • 38. Elastic Load BalancerWeb serversApplication serversData store
  • 39. Design foravailability
  • 40. Design for scale
  • 41. Autoscaling
  • 42. Follow the Sun
  • 43. Metrics
  • 44. Elastic Beanstalk
  • 45. CloudFormation
  • 46. </part2>
  • 47. Any questions?
  • 48. Thank you!
  • 49. matthew@amazon.com @mza O N T W I T T E R