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CPN202 More for Less - AWS re: Invent 2012
 

CPN202 More for Less - AWS re: Invent 2012

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Amazon EC2 provides you several pricing options that can help you significantly reduce your overall AWS bill, including On-Demand Instances, Spot Instances, Reserved Instances, and the Reserved ...

Amazon EC2 provides you several pricing options that can help you significantly reduce your overall AWS bill, including On-Demand Instances, Spot Instances, Reserved Instances, and the Reserved Instance Marketplace. This session covers high-level architectures and when to use and not to use each of the pricing models for components of those architectures. We walk through several customer examples to illustrate when to use each pricing option. Additionally, we walk through tools that may be useful to determine when to use each pricing model. This session is aimed at technically savvy managers and engineers who need to reduce their cloud spending.

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    CPN202 More for Less - AWS re: Invent 2012 CPN202 More for Less - AWS re: Invent 2012 Presentation Transcript

    • Elasticity Scale CapEx Datacenter On- (0 to costs as I moves in thePremises 1000’s in scale my to OpEx cloud minutes) compute © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Part I: © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Lever I: © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Turn off your cloud resources © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Tip: © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Tip: © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • www.MyWebSite.com (dynamic data) Amazon Route 53 media.MyWebSite.com (DNS) (static data) Elastic Load Balancing Amazon Auto Scaling group : Web Tier CloudFront Amazon EC2 Auto Scaling group : App Tier Amazon RDS Amazon S3 Amazon Availability Zone #1 RDS Availability Zone #2© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Load Minutes of the Hour © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Free Memory PUT Free CPU Free HDD At 1-min intervals Amazon CloudWatch Instance Custom Metrics© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Lever 2: © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • $0.025 per hour DNS Elastic Load Web Servers Balancing Availability Zone$0.065 per hour(small instance) EC2 instance DNS + software LB Web Servers Availability Zone © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Consumers Producer Amazon SQS queue $0.01 per10,000 Requests ($0.000001 per Request) $0.065 per hour (small instance) Producer EC2 instance Consumers + software queue © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Lever 3: © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • On-Demand Reserved Spot © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Heavy Utilization RI 1-year or Medium 3-year terms Utilization RI Light Utilization RI© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • 14 12 On-Demand 10 8Load Light Utilization RIs 6 4 2 Heavy Utilization RIs 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 Hour © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • $14,000 $12,000 $10,000 Heavy Utilization m2.xlarge running Linux $8,000 in US-East Region over 3 Cost $6,000 Medium Utilization Year period $4,000 $2,000 Light Utilization $- On-Demand UtilizationUtilization Sweet Spot Feature Savings over On-Demand<10% On-Demand No Upfront Commitment10% - 39% Light Utilization RI Ideal for Disaster Recovery Up to 56% (3-Year)40% - 74% Medium Utilization RI Standard Reserved Capacity Up to 66% (3-Year)>75% Heavy Utilization RI Lowest Total Cost. Ideal for Baseline Servers Up to 71% (3-Year) © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Enable you to bid on unused EC2 capacity © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Use Case Types of ApplicationsBatch Processing Generic background processing (scale out computing)Hadoop Hadoop/MapReduce processing type jobs (e.g., Search, Big Data, etc.)Scientific Computing Scientific trials/simulations/analysis in chemistry, physics, and biologyVideo and Image Transform videos into specific formatsProcessing/RenderingTesting Provide testing of software, websites, etc.Web/Data Crawling Analyzing data and processing itFinancial Hedgefund analytics, energy trading, etc.HPC Utilize HPC servers to do embarrassingly parallel jobsCheap Compute Backend servers for Facebook games © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • CycleCloud runs 57% a HPC Cluster with 30000 cores at Lucky Oyster crawled 3.4B $1279/Hour at peak (57% 63% web pages, building a 400M savings)! 50% entry index in around 14 50% hours for $100 (>85% Some say the 30th fastest savings)! super computer with 1 GiB 66% 50% interconnect 50%© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Part II: © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • www.MyWebSite.com (dynamic data) Amazon Route 53 media.MyWebSite.com (DNS) (static data) Elastic Load Balancing Amazon Auto Scaling group : Web Tier CloudFront Amazon EC2 Auto Scaling group : App Tier Spot Instances Amazon RDS Amazon RDS Amazon S3 Availability Zone #1 Availability Zone #2© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Description Option 1 Option 2 Option 3 Option 42 Web servers 2 On- 2 On- 1 On-Demand and 1 On-Demand and Demand Demand 1 Reserved 1 Reserved Light Medium Utilization Utilization2 App servers 2 On- 2 On- 1 On-Demand and 1 On-Demand and Demand Demand 1 Reserved 1 Reserved Light Medium Utilization Utilization 2 Database 2 On- 2 Reserved 2 Reserved 2 Reserved Heavy servers Demand Medium Medium Utilization Utilization Utilization © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Savings Option 1 Option 2 Option 3 Option 4 Calculator Calculator Calculator CalculatorMonthly Cost $702.72 $374.78 $256.20 $238.63One-Time Cost 1 Year Term - $1280.00 $1600.00 $1698.00 3 Year Term - $2000.00 $2500.00 $2612..60Total Cost 1 Year Term $8432.64 $5777.36 $4674.40 $4561.56 (x12) 3 Year Term $25297.92 $15492.08 $11723.20 $11203.28 (x36)Savings 1 Year Term n/a 32% 44% 45%(Over Option 1) 3 Year Term n/a 39% 54% 54% © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Auto Scaling group : Application Tier Auto Scaling group: Application Tier Auto Scaling group : Application Tier Auto Scaling group : Application Tier Amazon VPC Amazon RDS Availability Zone #1On-Premises Amazon VPC Amazon RDS Availability Zone #2© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Amazon S3 Upload large datasets or log files directly Amazon S3 Data InputSource Data OutputData Task Amazon Elastic Node MapReduce Amazon SimpleDB MapperCode/ Reducer Name Task Service MetadataScripts HiveQL Node Node Pig Latin Cascading Runs multiple JobFlow Steps Core HiveQL Node Pig Latin Query Core Node HDFS BI Apps Amazon Elastic MapReduce JDBC/ODBC Hadoop Cluster © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Scenario #1 #1: Cost without Spot Job Flow 4 instances *14 hrs * $0.45 = $25.20 Duration: 14 Hours #2: Cost with Spot 4 instances *7 hrs * $0.45 = $12.60 + 5 instances * 7 hrs * $0.225 = $7.875 Scenario #2 Total = $20.475 Job Flow Time Savings: 50% Cost Savings: ~19% Duration: 7 Hours© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Auto Scaling group: Amazon EC2 On-Demand InstancesApplication that generates work Amazon SQS Queue Auto Scaling group: Amazon EC2 Spot Instances © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Free Offering Premium Offering © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Amazon S3 Amazon S3 Amazon Elastic Compute Cloud Input Output Bucket BucketAmazon EC2 Amazon SQS Amazon SQS Job Completed Reports Job Website Input Queue Output Website Queue Amazon EC2 (Job Manager) On-demand + Spot Amazon Amazon SimpleDB CloudWatch Amazon SimpleDB Amazon EC2 Intranet © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Traditional Methods On-Premise Sold at Sold at Unused 90% Unused 64% Discount! Discount! Sold at Sold at Unused 86% 79% Unused Discount! Discount! Availability Zone Availability Zone RegionAmazon EC2 running Spot © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Traditional Methods On-Premise Unused Unused Unused Unused Availability Zone Availability Zone RegionAmazon EC2 running Spot © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Spotbet weis get I Price canlower, socompute this let’s cheaper later, so scale out… Unused scale down… Unused Unused Availability Zone Region © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • Unused Unused Unused Availability Zone Region© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.
    • We are sincerely eager to hear your feedback on thispresentation and on re:Invent. Please fill out an evaluation form when you have a chance. © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.