AWS Webcast - The Business Value of Running SAP Solutions on the AWS Cloud (Dec 2013)


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AWS has seen a dramatic acceleration of SAP customers running their mission-critical SAP software on the AWS Cloud. Join us to learn what these customers already know: how the running of key SAP enterprise solutions, such as SAP Business Suite, SAP All in One, and SAP HANA, in production on the AWS cloud, drive business agility and innovation into your business, and dramatically reduce the TCO of running SAP.

Please join us this webcast, where AWS will articulate the benefits and business case for running SAP solutions on the AWS Cloud. We will also highlight several customer success stories, where to find test drives or trials now available, and how to engage with AWS or an AWS partner on next steps. After the presentation, you will have an opportunity to listen to a moderated Q&A discussion with AWS team members.

Presenters: Peter Mauel, AWS Global Alliance Leader and Bill Timm, AWS SAP Solution Architect

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AWS Webcast - The Business Value of Running SAP Solutions on the AWS Cloud (Dec 2013)

  1. 1. The Business Value of Running SAP Solutions on the AWS Cloud Presented by Peter Mauel, AWS Global Alliance Leader
  2. 2. Agenda Introductions AWS Overview AWS SAP Partnership Overview Running SAP on AWS SAP on AWS Use Cases & Case Studies Next Steps
  3. 3. AWS Overview
  4. 4. Who is Amazon Web Services? E-commerce Sell on Amazon Tens of millions of active customer accounts Fulfillment Services Eight countries: US, UK, Germany, Japan, France, Canada, China, Italy Amazon Webstore Cloud computing infrastructure for hosting web-scale and enterprise applications Payment Solutions Started in 2006 Advertise on Amazon Hundreds of thousands of customers in over 190 countries
  5. 5. What is Amazon Web Services? Amazon Web Services is a complete set of infrastructure and application services that enable customers to run virtually any application in the cloud: from enterprise applications and big data projects to social games and mobile apps Hundreds of thousands of businesses in 190 countries around the world and across all industries are taking advantage of the many benefits provided by Amazon Web Services Deployment & Administration Application Services Compute Storage Database Network AWS Global Infrastructure
  6. 6. AWS Global Infrastructure 9 Regions          Northern VA Northern CA Oregon GovCloud US Ireland Singapore Tokyo Sydney Sao Palo 25 Availability Zones 38 Edge Locations
  7. 7. How Enterprises Use AWS Augment on-premises resources with cloud capacity Migrate existing apps & data to the cloud Build new apps, sites, services & lines of businesses
  8. 8. • $5.2B retail business Every day, AWS adds enough • 7,800 employees server capacity to power that • A whole lot of servers whole $5B enterprise
  9. 9. Trusted by Enterprises Around the World
  10. 10. Used by Government Agencies & Educational Institutions Worldwide
  11. 11. Architected for Enterprise Security Requirements “The Amazon Virtual Private Cloud [Amazon VPC] was a unique option that offered an additional level of security and an ability to integrate with other aspects of our infrastructure.” Dr. Michael Miller, Head of HPC for R&D
  12. 12. Gartner Magic Quadrant - IaaS Gartner MQ 2011 Gartner MQ 2012 Gartner MQ 2013
  13. 13. How Customers Use SAP on AWS Production Support Systems (Development & QAS) Non-Production Systems (Training, POC prototypes) Production Systems and Disaster Recovery (DR)
  14. 14. AWS SAP Partnership Overview
  15. 15. AWS / SAP Alliance SAP has been an AWS customer since 2008 AWS is an SAP-certified Global Cloud Services Partner and Global Technology Partner SAP products are certified for production deployment on AWS
  16. 16. Certified for Production on AWS SAP Solutions Certified on AWS…          SAP Business Suite (ERP, CRM, SCM, PLM, SRM, NetWeaver ABAP & Java apps) SAP Business All-in-One (A1) SAP Rapid Deployment Solutions (RDS) SAP Business Objects BI Solutions SAP Afaria (Mobile Device Management) SAP HANA One SAP HANA BYOL Supporting up to 1.2TB SAP Sybase Unwired Platform (SUP) SAP Business One (On-premises) Databases Supported Operating Systems        IBM DB2 Version 9.7 or higher SAP MaxDB Version 7.x or higher Microsoft SQL Server 2008 R2 or higher Sybase ASE or higher SUSE Linux Enterprise Server (SLES) 11 SP1 or higher Red Hat Enterprise Linux (RHEL) 5.5 and 6 or higher Microsoft Windows Server 2008 R2 or higher *Note – Oracle DB can be used for non-production systems (Test/Demo/POC/Training/etc.)
  17. 17. What SAP says about AWS “World class software running on world class infrastructure” Sanjay Poonen, President and Corporate Officer “AWS is the leading provider of cloud infrastructure by three of four years" Sapan Panigrahi, Vice President HANA Cloud Engineering
  18. 18. 18+ Joint SAP & AWS Solutions • 30-Day Free Trial on the SAP Afaria Home Page: • SAP HANA One on the AWS Marketplace • SAP HANA AWS Infrastructure as a Service Offering to 1.22Tb • SAP on AWS information on the SAP Home Page on
  19. 19. SAP HANA on AWS SAP HANA One Premium Business Developer Overview SAP HANA One, plus SAP Cloud Integration (HCI) and approval to load SAP source data Fully featured SAP HANA virtual appliance on AWS Fully featured SAP HANA virtual appliance on AWS for individual developers Use Cases  Production and non-production  All SAP HANA use cases supported including SAP Business Suite and SAP NetWeaver Business Warehouse on HANA        Non-production only  Develop, test and demo applications on top of the HANA platform  Learning environment Key Benefits  Instant provisioning  Enterprise Support included  Annual subscription pricing – economical for 24x7 customers  Data Services included  Instant, self-serve access – up and running in 10 minutes  Start and stop when needed – reduce license and infrastructure cost  Community support  Free developer license  Easily accessible and rapidly deployable  Pay-per-use infrastructure License Annual Subscription On-Demand - $0.99 per Hour Free Developer License SAP HANA Marketplace AWS Marketplace SAP SCN Available Production and non-production Analytics acceleration Data merging Temporary event-based analytics Self-service BI Prototypes and proofs-of-concept
  20. 20. SAP HANA BYOL on AWS Overview • Real-time provisioning on the AWS Cloud for your existing HANA licenses • Scale resources automatically up or down as needed. Pay only for what you need! • Replace capital expense (CapEx) for IT infrastructure with operational expense (OpEx). No Capital outlay required! • Support for all HANA-based use cases! • Deploy HANA faster – eliminate hardware procurement cycles! Visit the Marketplace on to deploy!
  21. 21. Running SAP on AWS
  22. 22. AWS Drives Agility and Innovation Benefits for SAP Customers Lower Overall Cost Benefit from AWS’s economies of scale and efficiencies. Only pay for what you use. Running SAP ERP Systems on AWS can save up to 71% on Infrastructure costs! Replace CapEx with OpEx Start using AWS with no up-front cost or commitment and only pay for what you use Agility & Speed Provision new infrastructure and SAP systems in minutes vs. days, weeks or months End Hardware Refresh Cycles Stop having to plan and manage hardware refreshes every 3-5 years Elasticity and Flexible Capacity Scale resources automatically up or down as needed. Ondemand access to virtually unlimited compute, storage and network capacity to meet your SAP Sizing needs. Shift Focus to Differentiation Free internal resources from the undifferentiating tasks of managing infrastructure and focus resources on innovation Self-service Procure, provision and manage AWS resources completely via self-service Secure & Durable Secure and durable technology platform with industryrecognized certifications and audits
  23. 23. AWS Enables Lower TCO for SAP Environments vs. large ERP (on-premises) vs. small ERP (on-premises) vs. small ERP (outsourcing) vs. SAP All-in-One (on-premises) % Savings in overall TCO 16% 18% 15% 22% % Savings on items that AWS has an impact on 62% 63% 59% 71% Savings (5 Years) Industry research finds that running SAP applications on AWS provides infrastructure cost savings of up to 71% compared to the same system running on-premises. VMS AG TCO study IDC Report on TCO and Business Value
  24. 24. Key Factors Driving the Shift of SAP Customers to AWS • CFO: Prefers IT purchases in a cash-friendly OpEx consumption model • CEO: Wants faster delivery, reduced cost, and lower dependency on IT delivery • CIO: Focused on visible, quick ROI projects while outsourcing low value activities
  25. 25. Leverage AWS for SAP Production Workloads Dependencies to PRD (same OS, DB, sizing, etc)
  26. 26. Leverage AWS for Non Production Workloads Independent of PRD (can be different OS, DB, sizing, etc.)
  27. 27. SAP Services on AWS Customer or Partner manages the OS, OS patching, backup/recovery and SAP application SAP Application Functional Layer SAP Application Technical Layer (BASIS) OS Administration / Patching / Security Backup & Recovery Hypervisor AWS Manages the physical infrastructure up to the hypervisor Physical Infrastructure
  28. 28. Hybrid SAP Deployment – Customer Data Centre & AWS SAP Production landscape runs in customer’s own datacentre SAP Development & Quality Assurance landscape runs on AWS DEV QAS ECC ECC BW BW SRM SRM PRD ECC BW Customer Data Centers SRM VPN or Direct Connect Secure connectivity between datacentre & AWS Virtual Private Cloud
  29. 29. Full SAP Deployment on AWS Customer runs DEV, QAS & PRD on AWS Customer LAN DEV QAS PRD ECC ECC ECC BW BW BW SRM SRM SRM VPN or Direct Connect Secure connectivity between LAN & AWS network Virtual Private Cloud
  30. 30. AWS and SAP Managed Services Options “Self Managed” “Fully Managed SAP Hosting” SAP Hosting Services          SAP Hosting Services SAP BASIS Administration SAP Installation/Operation SAP Upgrades/Patching SAP Monitoring SAP HA/DR      OS Admin/Patching Backup & Recovery Network & Security Monitoring SAP BASIS Administration SAP Installation/Operation SAP Upgrades/Patching SAP Monitoring SAP HA/DR     Infrastructure Services OS Admin/Patching Backup & Recovery Network & Security Monitoring Infrastructure Services Infrastructure     Infrastructure     Facility Servers Storage Network = Customer = Service Provider Facility Servers Storage Network = AWS
  31. 31. SAP Licenses on AWS Bring-Your-Own-License (BYOL)  Primary model for most SAP applications  Use your existing SAP licenses on AWS License Included  SAP HANA One Business Edition - $0.99 p/hour  BOBJ BI 4.0 – w/5 user licenses  Trial / Developer Editions     SAP Afaria Trial SAP Process Orchestration Trial Sybase Unwired Platform Developer image SAP HANA One Developer Edition
  32. 32. Amazon EC2 Instance Pricing Models On-Demand Reserved Pay for compute capacity by the hour with no up-front cost or long-tem commitment Make a low one-time payment and receive a significant discount on the hourly charge Pay for only the hours an instance is online 1-year or 3-year term SAP system types: Test, Demo, Training, POC Three types – Light, Medium and Heavy Utilization SAP system types: DEV/QAS/PRD
  33. 33. SAP on AWS Pricing Example Sample SAP Test/Demo system:     1 EC2 instance (VM): Online M-F 8AM-8PM: Persistent storage: Backup storage: 4 cores x 15 GB memory 240 hours p/month 200 GB 300 GB Component AWS Resource Quantity Unit Cost Virtual Machine m1.xlarge - SLES 11 240 hours $0.58 p/hour Primary Storage EBS volume 200 GB $0.10 p/GB p/month $20 Backup Storage S3 storage 300 GB $0.095 p/GB p/month $29 Network & IO Data Transfer & IO * Pricing based on US-East region as of 9/11/2013 Monthly Cost $140 $9 Total Monthly Cost: An AWS Simple Monthly Calculator pre-populated with the above resources can be viewed here $198
  34. 34. AWS Partner Network: SAP Partners APN SAP partners provide a variety of SAP specific services on top of the AWS platform Consulting Services  SAP Implementation  AWS Onboarding  SAP OS/DB Migrations  SAP POCs  SAP Sizing  Architecture Planning  SAP Evaluations  Performance Tuning  SAP High Availability  SAP Hosting  Backup & Recovery  Account Management  Disaster Recovery  DB Administration  SAP BASIS  24/7 Help Desk  OS Admin & Patching  SAP Upgrades Managed Services:
  35. 35. SAP on AWS Use Cases & Customer Case Studies
  36. 36. SAP Training and Prototyping Systems on AWS Background Large global SAP customer Challenges:  Existing SAP training and prototyping landscapes hosted on physical UNIX servers too expensive  Existing infrastructure not flexible. Not able to easily create additional temporary landscapes The Solution:  Capgemini migrated existing two training and one prototyping landscapes to AWS  35+ systems and 30TB of data migrated  Estimated savings approximately $18K p/month (36% reduction in cost )  Able to create additional temporary landscapes and only pay for the additional resources when they are needed “Estimated savings approx $18K p/month (36% reduction in cost compared to traditional physical UNIX infrastructure)”
  37. 37. SAP Business All-in-One on AWS Background Merrifield Garden Center, one of the largest and most complete garden nurseries in the US with over 750 employees, is using SAP Business All-in-One on AWS to manage inventory, purchasing and accounts. Challenges:  A new SAP Business All-In-One ERP customer  Limited IT resources  Needed a fully managed solution The Solution:  Outsourced SAP implement and operations to Protera Technologies  Use the AWS cloud as a utility computing environment  Leveraged multi-datacenter infrastructure at no additional cost “Our IT operations were simply not keeping pace with the rapid growth of our business,” said Bryan Moore IT Director at Merrifield Garden Center. “Running our SAP Business All-in-One solution on AWS, with systems integrator Savantis and managed services provider Protera, provided dependable infrastructure and offered an affordable solution that enhanced security and the flexibility needed to scale up and scale down during seasonal demand swings.”
  38. 38. SAP Business Objects BI on AWS Background Emergency Medicine Business Intelligence (EMBI) provides HIPAA compliant analytic tools for hospital emergency departments to monitor productivity, utilization and patient care Challenges:  Limited IT resources  Need for greater scalability  Better manage costs by turning capital expenses into variable operating expenses. The Solution:  Development of the solution involved use of Microsoft SQL Server 2008 R2 Standard and SAP BusinessObjects.  Leveraged implementation partner Decision First Technologies  Utilized SAP Business Objects “out-of–the-box” analytics dashboard and key performance metrics solution monitors and benchmarks every aspect of a hospital’s emergency department (ED).  As of February, 2012, EMBI had eight hospital emergency departments live on their platform. “Cloud computing allows hospitals the ability to buy mission critical software and hardware as a service instead of trying to manage demand internally,” said Scott Richards, CEO at EMBI. “Deploying SAP Business Objects BI solutions on AWS, with solution provider Decision First Technologies, allows us to leverage industry-leading business intelligence toolsets to provide our customers web-based, on-demand, key performance metrics they need to manage their operations and business. With these solutions our emergency department clients are able to focus on providing a higher level of service to their customers.”
  39. 39. SAP Hybrid Deployment on AWS Background Lionsgate manages one of the most prestigious and prolific libraries in the entertainment industry with nearly 13,000 titles, a diverse portfolio of businesses, and an exciting, commercially potent feature film slate of approximately 12 to 15 releases per year Challenges:  Expanding infrastructure and costs  Increased enterprise application workloads  Lack of data center space  Needed ability to rapidly provision servers  Desire for cost efficient disaster recovery & high availability solutions The Solution:  Performed an initial POC to evaluate the viability of the AWS cloud for hosting their SAP systems  Successfully migrated their DEV and QAS landscapes to AWS USWest region  Currently planning the migration of their PRD landscape to AWS  Saved an estimated $1M+ over three years since starting with AWS in 2010  Successful creation / integration of SAP Landscape in the Cloud  Successful Integration of SAP Instances with Local Applications
  40. 40. SAP Disaster Recovery (DR) on AWS Background A worldwide leader in the supply of cellulose, fibrous and plastic casings. Viskase has served for more than 85 years as the meat industry's distinguished choice for premium quality products, unmatched service and innovative meat formulation, processing and packaging solutions Challenges:  Required better SLA’s for system up-time, Disaster Recovery, and telecommunications  External auditor identified lack of DR solution  Required a fully hosted environment and a reliable disaster recovery site for business continuity  Required an infrastructure that can support a global user base for primary and DR site  Limited technical SAP experts in-house for 7x24x365 support The Solution:  Leverage services of an SAP-certified Hosting partner / AWS partner Protera Technologies  Created a Virtual Private Cloud  Implemented database replication to DR database running on AWS
  41. 41. Next Steps
  42. 42. Where to Find SAP on AWS Resources SAP on AWS Solutions Page…  Whitepapers  Customer Success Stories  SAP Notes  Support Information  AWS-SAP Partners 
  43. 43. Other AWS on SAP Events Implementing SAP Solutions on the AWS Cloud Webinar IT or technical implementers and will feature technical “how-to” content Wednesday, October 30th , 9:00am PDT (UTC-7) Wednesday, October 30th 6:00pm PDT (UTC-7) Thursday, December 12th, 9:00am PST (UTC-7) Thursday, December 12th, 6:00pm PST (UTC-7) SAP TechEd – Amsterdam, November 5-7 AWS re:Invent – Las Vegas, November 12-15 SAP TechEd – Bangalore, December 11-13