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The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
The SharpBrains Guide to Brain Fitness (book presentation)
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The SharpBrains Guide to Brain Fitness (book presentation)

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Presentation by co-authors Alvaro Fernandez and Dr. Elkhonon Goldberg of book: …

Presentation by co-authors Alvaro Fernandez and Dr. Elkhonon Goldberg of book:

The SharpBrains Guide to Brain Fitness:
18 Interviews with Scientists, Practical Advice, and Product Reviews, To Keep Your Brain Sharp
(May 2009; $24.95)

More info at:
http://www.sharpbrains.com/book/

Description: While most of us have heard the phrase “use it or lose it,” very few understand what “it” means, or how to properly “use it” in order to maintain brain function and fitness. The SharpBrains Guide to Brain Fitness is an invaluable guide that helps readers navigate growing brain research and identify the lifestyle factors and products that contribute to brain fitness. By gathering insights from eighteen of the world’s top scientists and offering tools and detailed descriptions of over twenty products, this book is an essential guide to the field of brain fitness, neuroplasticity and cognitive health. An accessible and thought-provoking read, The SharpBrains Guide to Brain Fitness educates lifelong learners and professionals in healthcare, education, business, etc., on emerging trends and forecasts of what the future will hold.

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  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) These are the chapters of the SharpBrains Guide for Brain Fitness. The presentation is structured along these chapters.
  • KEY IDEA(S) One needs to understand the brain to understand brain fitness. The brain is made up of a hundred billion neurons. Each neuron can have between 1 and 10,000 connections (or synapses) to other neurons.
  • KEY IDEA(S) Stress management is part of brain maintenance because there is a strong interaction between cognition and emotion. Stress is bad for the brain: High levels of stress for sustained periods of time can kill neurons, especially in the hippocampus (a structure crucial for memory).
  • KEY IDEA(S) Different areas of the brain are responsible for different functions or cognitive abilities
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) Thanks to lifelong neuroplasticity, our lifestyles and actions play a meaningful role in how our brains physically change. There is no general solution to brain maintenance. A multi-pronged approach centered on nutrition, stress management, and both physical and mental exercise is recommended for better brain health.
  • KEY IDEA(S) Mental stimulation can improve overall cognitive functioning, thanks to neuroplasticity
  • KEY IDEA(S) This is a workout circuit seen from above. This is to illustrate the importance of Variety and Challenge. Cognition is made of several cognitive abilities: All need to get stimulated, the same way all muscles groups in the body need to exercise for a good and effective workout. Challenge is required to get enough stimulation (the same as at the gym).
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The hippocampus is a brain structure that deals with memory and with spatial information used to navigate. Based on the idea that repeated stimulation help build brain reserve (more neurons), i f you lived in London, and wanted to grow your hippocampus, which job would you choose? Taxi or bus driver? Answer: Taxi driver Why: Taxi drivers need to find new routes everyday = they EXERCISE their hippocampus everyday. Bus drivers follow set routes. Their hippocampus is active but is not exercised. Bus drivers fall in routines. This illustrate the difference between mental activity and mental exercise.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) This checklist can be used to evaluate any type of Brain Fitness product. Check it out at www.sharpbrains.com for more details
  • KEY IDEA(S) There is no easy way to “ rank ” products. SharpBrains Guide to Brain Fitness categorizes brain training software based on their purpose: overall brain maintenance, targeted improvement in one specific cognitive domain, and stress management. Top 8 overall brain maintenance products: The goal of these products is to provide whole brain stimulation. They include a variety of exercises targeting different types of cognitive abilities including memory, attention, language skills, visual skills and reasoning.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. The Guide is available on Amazon.com This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • KEY IDEA(S) The SharpBrains Guide for Brain Fitness ends with 10 questions to discuss with your book club, colleague or friends. Use these questions to stimulate discussion and provide the audience with additional food for thought.
  • KEY IDEA(S) The content of this presentation comes from the SharpBrains Guide to Brain Fitness. This first guide is the result of over a year of extensive research including interviews with more than a hundred scientists, professionals and consumers. It offer research-based, relevant and up-to-date information and tools.
  • Transcript

    • 1.  
    • 2. Webinar agenda (July 21st, 2009) 5-10 min: Introduction and Context, by Dr. Elkhonon Goldberg 40 min: Book discussion, led by Alvaro Fernandez 10-15 min: Q&A © SharpBrains
    • 3. An introduction to SharpBrains
      • SharpBrains ( www.sharpbrains.com ) is a Market Researcher & Publishing House, co-founded in 2005 by Alvaro Fernandez and Dr. Elkhonon Goldberg
      • SharpBrains doesn’t develop or sell products
      • SharpBrains has been quoted in The New York Times, CNN, Scientific American Mind, Newsweek
      • Dozens of neuroscientists and psychologists collaborate with SharpBrains
      © SharpBrains
    • 4. The SharpBrains Guide to Brain Fitness
      • The SharpBrains Guide to Brain Fitness is the first book that:
      © SharpBrains
        • Explains Use It or Lose It research in an accessible way
        • Includes 18 interviews with leading experts
        • Reviews 21 products for mental exercise and stress management
        • For more info and to Order:
        • http://www.sharpbrains.com/book/
    • 5. Chapters
      • The Brain and Brain Fitness 101
      • The 4 Pillars of Brain Maintenance
      • Mental Exercise vs. Mental Activity
      • How to Evaluate and Choose Products
      • Emerging Research and Applications
      • Ready For the Future?
      • Opening the Debate
      © SharpBrains
    • 6. What is this? How many do we have? © SharpBrains
    • 7. A complex system Breathing, movement Goal-oriented behavior, thinking Emotions, memory Source: Rita Carter, Mapping the Mind © SharpBrains
    • 8. Parts of the cortex © SharpBrains Decision making, planning, social behavior, emotion, memory... Spatial processing, attention, manipulation of objects Vision Memory, language, hearing, object perception by Morphonix
    • 9. Debunking 10 Myths © SharpBrains. 1. Genes determine the fate of our brains. 2. Aging means automatic decline. 3. Medication is the only hope for cognitive enhancement. 4. We will soon have a Magic Pill or General Solution. 5. There is only one “it” in “Use It or Lose it”. 6. All brain activities or exercises are equal. 7. After age X, no new neurons are generated in the human brain. 8. We all have something called “Brain Age”. 9. That “brain age” can be reversed by 10, 20, 30 years. 10. All human brains need the same mental exercise.
    • 10. What is Brain Fitness
        • The general state of feeling alert, in control, productive, especially as the result of mental and physical exercise and proper nutrition.
        • Having the mental abilities required to function in society, in our occupations, in our communities.
        • It is not about “IQ”. It is about cognitive skills such as attention, memory, emotional self-regulation, planning, inhibition…
        • Can it be measured today? Yes, but only by neuropsychologists and researchers. We expect to see cheaper and widely available assessments (perhaps via a 30-40 minute set of online assessments) over the next years.
      © SharpBrains.
    • 11. What is attention and how to train it © SharpBrains “… we have found no ceiling for abilities such as attention, including among adults. The more training, even with normal people, the higher the results.“ - Dr. Michael Posner, Emeritus Professor at the University of Oregon, and first recipient of the Dogan Prize
    • 12. What is lifelong learning? © SharpBrains “ Learning is physical. Learning means the modification, growth, and pruning of our neurons, connections–called synapses– and neuronal networks, through experience...When we do so, we are cultivating our own neuronal networks . We become our own gardeners ” - Dr. James Zull, Professor of Biology and Biochemistry at Case Western University
    • 13. Learning and the brain © SharpBrains “ It seems clear that there are important skills that can be trained , that make for a better and more successful human being - such as the ability to defer gratification, sequencing, emotional intelligence, improved working memory, vocabulary, and processing skills. However, the type of assessments used today to measure schools' performance don't focus on these." - Eric Jensen, founder of Learning Brain Expo.
    • 14. Cognition and Brain development © SharpBrains Parenting, mentoring, teaching, and mass media are examples of the cultural systems that humans have developed to help young people master the knowledge and skills they need to survive and thrive in complex environments. " - Dr. Robert Sylwester, Emeritus Professor of Education at the University of Oregon
    • 15. Recovering from traumatic brain injury © SharpBrains “ There is much more optimism and hope today …about how many traumatic brain injury patients can improve, if given the opportunity to, through a supportive environment and physical and cognitive therapy ." - Lee Woodruff, co-author of In An Instant with husband, reporter and TBI survivor Bob Woodruff
    • 16. Chapters
      • The Brain and Brain Fitness 101
      • The 4 Pillars of Brain Maintenance
      • Mental Exercise vs. Mental Activity
      • How to Evaluate and Choose Products
      • Emerging Research and Applications
      • Ready For the Future?
      • Opening the Debate
      © SharpBrains
    • 17. Brain Maintenance
        • Neuroplasticity = The brain lifelong capacity to reorganized itself according to one’s experiences
        • Brain maintenance includes:
            • Balanced Diet
            • Physical Exercise
            • Stress Management
            • Mental Stimulation
      © SharpBrains
    • 18. Brain Maintenance: Mental Stimulation
        • The 3 key principles for good mental stimulation are:
              • 1.  Novelty
              • 2.  Variety
              • 3.  Challenge
      © SharpBrains
    • 19. What is this? © SharpBrains
    • 20. Building a cognitive reserve to delay Alzheimer’s symptoms © SharpBrains “ Individuals who lead mentally stimulating lives, through education, occupation and leisure activities, have reduced risk of developing Alzheimer’s symptoms. Studies suggest that they have 35-40% less risk of manifesting the disease ” - Dr. Yaakov Stern, Division Leader of the Cognitive Neuroscience Division of the Sergievsky Center at the College of Physicians and Surgeons of Columbia University, New York.
    • 21. A multi-pronged approach to brain health
      • “… what I believe are valuable components of a well-rounded approach to brain health involve:
      • Appropriate nutrition
      • Stimulating brain activity
      • Physical activity
      • Stress reduction
      • Be Aware of Side effects of medications”
      • - Dr. Larry McCleary, former acting Chief of Pediatric Neurosurgery at Denver Children's Hospital
    • 22. Why we need both physical and mental exercise © SharpBrains “ Ideally, combine both physical and mental stimulation along with social interactions . Why not take a good walk with friends to discuss a book? We lead very busy lives, so the more integrated and interesting activities are, the more likely we will do them." - Dr. Arthur Kramer, Professor of Psychology and Director of the Biomedical Imaging Center at the University of Illinois
    • 23. Healthy aging enhanced with computer-based programs © SharpBrains "What was very surprising was that there was also a clear benefit in auditory memory, which wasn’t directly trained. In other words, people who were 75-years-old performed auditory memory tasks as well as average 65-year-olds, so we can say they reversed 10 years of aging for that cognitive ability ." - Dr. Liz Zelinski, Professor of Psychology at the University of Southern California Andrus Gerontology Center
    • 24. Chapters
      • The Brain and Brain Fitness 101
      • The 4 Pillars of Brain Maintenance
      • Mental Exercise vs. Mental Activity
      • How to Evaluate and Choose Products
      • Emerging Research and Applications
      • Ready For the Future?
      • Opening the Debate
      © SharpBrains
    • 25. Mental Exercise vs. Mental Activity Source: Maguire, Woollett, & Spiers, 2006 © SharpBrains If you lived in London, and wanted to grow your hippocampus, which job would you choose?
    • 26. The link between brain training and weight loss. © SharpBrains "Today, thanks to fMRI and other neuroimaging techniques, we are starting to understand the impact our actions can have on specific parts of the brain.“ - Dr. Judith S. Beck, Director of the Beck Institute for Cognitive Therapy and Research, and author of The Beck Diet Solution: Train Your Brain to Think Like a Thin Person
    • 27. The value of meditation © SharpBrains “… the reality is that meditation requires practice and dedication. It is not an easy fix… You need to match practice with need: understand the specific goals you have in mind, your schedule and lifestyle, and find something practical.” - Dr. Andrew Newberg, Associate Professor in the Department of Radiology and Psychiatry at the University of Pennsylvania
    • 28. Achieving peak performance in high-pressure professions © SharpBrains “ Elite performers are distinguished by the structuring of their learning process… It is important to understand the role of emotions : they are not “bad”. They are very useful signals. It is important to become aware of them to avoid being engulfed by them, and learn how to manage them .” - Dr. Brett Steenbarger, Associate Professor of Psychiatry and Behavioral Sciences, SUNY Medical University
    • 29. Can intelligence be trained? © SharpBrains “ (What surprised us the most was) the clear transfer into fluid intelligence , which many researchers and psychologists take as fixed. Second, I was surprised to see that the more training the better the outcome. The improvements did not seem to peak early. Third, that all trained groups improved , no matter their respective starting points". - Dr. Martin Buschkuehl, Researcher at University of Michigan
    • 30. Working memory training at a pediatrician office © SharpBrains “ I don't see that schools are applying the best knowledge of how minds work . Schools should be the best place for applied neuroscience, taking the latest advances in cognitive research and applying it to the job of educating minds.” - Dr. Arthur Lavin, Associate Clinical Professor of Pediatrics at Case Western School of Medicine
    • 31. Chapters
      • The Brain and Brain Fitness 101
      • The 4 Pillars of Brain Maintenance
      • Mental Exercise vs. Mental Activity
      • How to Evaluate and Choose Products
      • Emerging Research and Applications
      • Ready For the Future?
      • Opening the Debate
      © SharpBrains
    • 32. Evaluation checklist (www.sharpbrains.com)
      • 1. Are neuropsychologists behind the program?
      • 2. What peer-reviewed research supports it?
      • 3. Is there a solid Scientific Advisory Board?
      • 4. What are the specific benefits claimed?
      • 5. What cognitive function does it train?
      • 6. How many hours/ days per week to use it?
      • 7. Do the exercises teach something new?
      • 8. Always challenging
      • 9. Does the program fit user’s specific goals?
      • 10. No stress
      © SharpBrains
    • 33. Products can exercise different cognitive/ emotional “muscles” © SharpBrains
      • Overall Maintenance
      • Brain Age
      • BrainWare Safari
      • FitBrains.com
      • Happy-Neuron.com
      • Lumosity.com
      • MindFit
      • (m)Power
      • Targeted Training
      • Brain Fitness Classic
      • CogMed WMT
      • DriveFit
      • Earobics
      • Fast Forword
      • Insight with Cortex
      • Intelligym
      • Vision Restoration Therapy
      • Stress Management
      • emWave PC
      • emWave Handheld
      • Journey Wild Divine
      • RESPeRATE
      • Stress Eraser
    • 34. Chapters
      • The Brain and Brain Fitness 101
      • The 4 Pillars of Brain Maintenance
      • Mental Exercise vs. Mental Activity
      • How to Evaluate and Choose Products
      • Emerging Research and Applications
      • Ready For the Future?
      • Opening the Debate
      © SharpBrains
    • 35. Emerging Trends 2008-2015
      • Brain Fitness goes Mainstream
        • Increasing Focus on Brain Maintenance
        • Better Integration of Physical and Mental Exercise
        • Public policy initiatives to drive adoption
      • Leveraging Better Tools
        • Wide Use of Cognitive Assessments as Baseline
        • More and Refined computer-based programs
        • Low-tech options to play increasing role
      • A Growing Eco-System
        • Need for Professional Development
        • Insurance companies will introduce incentives
        • Transfer from military research and applications
        • Corporate Wellness adds a Brain component
      © SharpBrains 2008
    • 36. Need to identify bottlenecks
      • Quality nutrition
      • Aerobic exercise
      • Stress management
      • Mental exercise
      • Sleep
      • Medication management
      Lifestyle
      • Emotional self-regulation
      • Visual/ auditory
      • Attention
      • Executive functions
      • Working memory
      • Long-term memory
      Priority © SharpBrains.
    • 37. Applications for computer-based cognitive simulations. © SharpBrains “ What research has shown is that cognition, or what we call thinking and performance, is really a set of skills that we can train systematically . And that computer-based cognitive trainers or “cognitive simulations” are the most effective and efficient way to do so.” - Dr. Daniel Gopher, Director of the Research Center for Work Safety and Human Engineering at Technion Institute of Science
    • 38. Promise for children with attention deficits © SharpBrains “ Cognitive training rests on solid premises, and some programs already have very promising research results .” – Dr. David Rabiner, Senior Research Scientist and the Director of Psychology and Neuroscience Undergraduate Studies at Duke University
    • 39. Working Memory Training © SharpBrains “ We have shown that working memory can be improved by training... I think that we are seeing the beginning of a new era of computerized training for a wide range of applications” – Dr. Torkel Klingberg, Director of the Developmental Cognitive Neuroscience Lab at Karolinska Institute
    • 40. Improving driving skills © SharpBrains “… a crossword puzzle is not a form of cognitive training . It can be stimulating, but it is not a form of structured mental exercise that has been shown to improve specific cognitive skills." - Dr. Jerri Edwards, Associate Professor at University of South Florida's School of Aging Studies
    • 41. Chapters
      • The Brain and Brain Fitness 101
      • The 4 Pillars of Brain Maintenance
      • Mental Exercise vs. Mental Activity
      • How to Evaluate and Choose Products
      • Emerging Research and Applications
      • Ready For the Future?
      • Opening the Debate
      © SharpBrains
    • 42. Questions for Book Clubs © SharpBrains
      • What have you been doing over the last couple of years to help maintain your brain in top shape?
      • Why do we, as a society, often pay more attention to car maintenance than to how to maintain our brains in good shape? Will this change, and why or why not?
      • Is the brain value of doing 25 crossword puzzles different depending on whether those are our first ever 25 puzzles or whether we already have done 10,000 puzzles before? Why?
      • What will you do differently tomorrow based on what you learned today?
    • 43. The SharpBrains Guide to Brain Fitness
      • The SharpBrains Guide to Brain Fitness is the first book that:
      © SharpBrains
        • Explains Use It or Lose It research in an accessible way
        • Includes 18 interviews with leading experts
        • Reviews 21 products for mental exercise and stress management
        • For more info and to Order:
        • http://www.sharpbrains.com/book/

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