Experts at the leading edge of brain science and technology shared best practices to link brain health and mental health with wider priorities such as educational outcomes, workplace performance and resilience, lifelong learning, general happiness and well-being.
--Chair: Alexandra Morehouse, Chief Marketing Officer of Banner Health
--Dr. Sandra Bond Chapman, Founder and Chief Director of the Center for BrainHealth at The University of Texas at Dallas
--Scott Pawson, Sr. Product Manager, New Product Lead at Pearson Clinical Assessment
--Dr. Kenneth Kosik, Co-Director of the Neuroscience Research Institute at UC-Santa Barbara
Learn more at sharpbrains.com
4. Improve education, productivity and health via
brain enhancement
Chaired by: Alexandra Morehouse,
Chief Marketing Officer,
Banner Health
Dr. Sandra Bond Chapman,
Founder & Chief Director,
Center for BrainHealth at UT Dallas
Scott Pawson,
New Product Lead,
Cognitive & Neurobehavior Group,
Pearson Clinical Assessment
Dr. Kenneth Kosik,
Co-Director,
Neuroscience Research Institute,
University of California Santa Barbara
5. Dr. Sandra Bond Chapman,
Founder & Chief Director,
Center for BrainHealth at UT Dallas
6. Consequences of low brain health:
poor performance, reduced
resilience and diminished mental
health
7. We each have immense
under-utilized potential and
mental fortitude ready to be
harnessed
8. Lifespan Doubles Brainspan
Hertzog et al., Psych. Science, 2009.Source: Indur M. Goklany. “The Improving State of our World”
Washington, DC Cato Institute, 2007. 36. France used as a proxy for
Developed Nations 1900 and earlier
14. Chapman, Aslan et al., 2015, Cerebral Cortex
Healthy Adults: 30.6% increase in neural
speed/synchrony frontal lobe networks
15. Individuals can prevent and regain losses
with strategic thinking tools
Up to 12% increase in
brain blood flow
Linked to cognitive gains
16. Complex problem solving
Novel thinking
Emotional intelligence
Judgment & decision making
Agility & flexibility
Strategic leadership
SMART brain builds strong frontal
networks. Top skills needed next
decade
17.
18. Digital Assessment and Intervention in
Professional Settings
Scott Pawson
Sr. Product Manager
New Product Lead
Sharp Brains Summit, Dec. 2016
19. Pearson Clinical Assessment
We work with education and health professionals in the
service of their students and clients
We publish digital assessments used to assist in
understanding educational and clinical difficulties, diagnosis,
monitoring progress, illuminate challenges
Q-interactive, Q-global platforms
AIMSweb
Quotient, Innerview
Professionals also want help in answering the “so what”
question
So what can we do, now that we know that?
We are adding more and more interventions to our portfolio
20. The ‘New’ Pearson
We are undergoing a significant transformation toward a
digital business
Digital innovation is at the forefront of what we do
A trial and error process and often very nascent
Technology enables us to do more to meet the needs of
professionals – but also their clients, patients and
students
Efficacy is at the core of what we do at Pearson. We
must demonstrate that our solutions work in the way
that they are intended to
21. Our Interest in Digital Brain Health
We’ve been in the business since 1921!
Helping people make progress through their lives is what we
do, and increasing their capacity to do so is critical to
success.
There is more to healthcare than pharmaceutical treatments.
Technology is quickly changing the way people do their work
everywhere, including of course education and healthcare.
22. Our Cognitive Intervention platforms
We provide evidence based intervention tools that are
directed and supported by our professional customers
Technology supports the work of clinicians and
educators
Cogmed provides Working Memory Training for ages
4 and up and is used in education, healthcare and
private practice settings
Targeting those with working memory constraints
25-45 minutes per day, 3-5 days per week, 5-7
weeks
RehaCom provides cognitive rehabilitation for patients
age 6 and up in inpatient and outpatient rehabilitation
from CVA, TBI, & degenerative diseases (eg. MS)
20+ therapy modules in Attention, Memory,
Executive Functions and Visual Field
23. Our “treatment” approach
Results from professional assessments provide insight into
the direction of treatment
Digital treatment options provide for standardized, repeatable,
efficient and configurable training in core functions leading to
better outcomes
Professional coaching and oversight is a CRITICAL
part of the model for both Cogmed and RehaCom
Professionals can target specific training based on the
needs of the individual client
“training” or “rehabilitation” is difficult and must be
encouraged and supported
There must be significant, sustained effort to achieve
results
24. Opportunities
Digital integration of assessments and interventions
and progress monitoring provides efficiency in the
practitioner’s workflow
Highly engaging and effective assessments &
treatments that are targeted, individualized and
efficient
Ability to provide value throughout the education and
healthcare journey thus improving overall outcomes
25. Channel Challenges
Digital adoption by the professional community can be
slow
Professionals don’t want to be replaced
Complex sales cycles in professional settings
Difficult to work in paper and digital simultaneously
26. Efficacy Challenges
Validity of digital assessments is becoming more known and understood
BUT
In education cognitive training provides a foundation for educational
success
But – what about reading and mathematics – no curriculum for
cognitive health
‘Far transfer’ is very complex and can be elusive
In healthcare, evidence based practice is key
Peer-reviewed evidence for cognitive training is strong in many areas
and relatively nascent in others
Some want to have it all before they start
Public and professional skepticism regarding the brain training
industry
27. What do we need to do?
Continue to invest in and encourage research
Limit claims to what we know we can do
Cogmed claims based on evidence from 100+ peer-
reviewed articles
Embrace the unknowns…. There is still A LOT to
learn!
Contact details:
scott.pawson@pearson.com
http://www.linkedin.com/in/scottpawson
28. Brain Repair and Enhancement:
Going Beyond the Brain
Kenneth S. Kosik, M.D.
Harriman Professor of Neuroscience
Co-Director,
Neuroscience Research Institute
University of California, Santa Barbara
Author of:
Outsmarting Alzheimer’s:
What you can do to reduce your risk
The Alzheimer’s Solution:
How Today's Care Is Failing Millions-
and How We Can Do Better
29. Enhancement by
delivering
drugs/stem cells
Enhancement by
extending brain
connectivity with devices
Making the Brain Sharper
Methylphenidate
Donepezil
Galantamine
Rivastigmine
Modafinil
•Internet
•Virtual Reality
•Augmented
Reality
30. Medical Risks
– Blood Pressure
– Lipid Profile
– Blood Sugar
Life Style Risks
– Sedentary behavior
– Poor Diet
– Stress
– Social Isolation
– Low level education
– Sleep Deprivation
The Sine Qua Non
of Brain Enhancement
Risk reduction
31. Enhancement by extending the brain
with smart devices & smart apps
FIXED: The Science/Fiction of Human
Enhancement
Apps implement complex functions:
Bank tellers—ATMs
Super market check out--scanners & bar codes
Toll booths—Ezpass
Parking Garages--automatic pay
Retail stores--web-based shopping
Accountants—on line taxes
Social life/bars—on line dating
Factory work--3D printers
Pilots-computerized cockpit (driverless cars)
Teachers—MOOCs
Navigation--GPS
Doctors—WebMD
32. Enhancement by
extending the brain with
artificial appendages
Haptic—pressure, texture
(touch + time), etc
motor
Javier Jaen, The New Yorker
Detaching an artificial limb
from the body = a robot
33. Input information to generate perceptions/ to make decisions
Point at which
information rises
to consciousness
•Automated devices must encode rare contingencies
•Ability to anticipate the future enhanced by a richer store of
information --Web-based compilation of data.
•How much information do we need to be conscious of?
34. Open Loop Closed Loop
Input contains all
necessary information
Input only contains initial information
and use feedback control
41. AlphaGO Beats
Go Champion
Deep learning
Intuition
https://www.datarobot.com/blog/a-primer-on-deep-learning/
This research was sponsored by the U.S. Army Research Laboratory
and Defense Advanced Research Projects Agency under Cooperative
Agreement Number W911NF-15-2-0056. The views, opinions, and/or
findings contained in this material are those of the authors and should
not be interpreted as representing the official views or policies of the
Department of Defense or the U.S. Government.
Predicting neural activity
Speaking time according to preliminary summit agenda on 10/6/16
8.15-9.45am. Connect brain health with work and life in the Digital Age
How can we better link brain health and mental health with wider priorities such as workplace performance and resilience, lifelong learning, general happiness and well-being?
Alexandra Morehouse, Chief Marketing Officer of Banner HealthDr. Kenneth Kosik, Co-Director of the Neuroscience Research Institute at UC-Santa BarbaraRita Carter, Science writer and BBC Contributor
Dr. Sandra Bond Chapman, Founder and Chief Director of the Center for BrainHealth at The University of Texas at Dallas
Pearson is the world’ leading education company and Pearson Clinical Assessment is the world’s leading assessment company….
Pearson is the world’ leading education company and Pearson Clinical Assessment is the world’s leading assessment company….
Ephemeral Memory" is a visually arresting photo series by Jeremy Blincoe, a Melbourne-based photographer.