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Optimising YouTube for SEO Success

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Altogether Digital
Altogether Digital

Getting videos into blended search results can drive huge benefits. With most videos in Google's results coming from YouTube this presentation looks at how you can make videos successful on that site.

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REAL LIFE SOCIAL MEDIA CIARÁN NORRIS, SEO & SOCIAL MEDIA DIRECTOR baraka27 on flickr It’s All About You(Tube) Ciarán Norris, SEO & Social Media Director
Agenda ,[object Object],[object Object],[object Object],[object Object]
Why YouTube? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Is It Right For You(Tube)? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Is It Right For You(Tube)? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Optimising YouTube ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Optimising YouTube: Titles ,[object Object]
Optimising YouTube: Titles ,[object Object]
Optimising YouTube: Description ,[object Object]
Who’s getting it right? ,[object Object],[object Object],[object Object]
Who’s getting it right? ,[object Object],[object Object],[object Object]
Optimising YouTube: Thumbnail ,[object Object]
Optimising YouTube: Tags ,[object Object],[object Object],[object Object]
Optimising YouTube: Comments/Ratings ,[object Object],[object Object]
Who’s getting it right?
Who’s getting it right? ,[object Object],[object Object],[object Object]
Optimising YouTube: Comments/Ratings ,[object Object],[object Object],[object Object]
Optimising YouTube: Comments/Ratings ,[object Object],[object Object],[object Object]
Who’s getting it right? ,[object Object],[object Object],[object Object]
Optimising YouTube: Promote Promoters ,[object Object],[object Object]
Optimising YouTube: Promote Promoters ,[object Object],[object Object]
Who’s getting it right?
Who’s getting it right? ,[object Object],[object Object],[object Object]
Who’s getting it right? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Who’s getting it right? ,[object Object],[object Object],[object Object],[object Object],[object Object],Thanks for the view
Who’s getting it wrong?
Who’s getting it wrong?
Conclusions ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions ? ,[object Object],[object Object],[object Object],- bast - on flickr Questions
Give me a shout [email_address]

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