• Like

[Webinar] Guarding the Social Gates: The Imperative for Social Media Risk Management, by Alan Webber

on

  • 4,321 views

Social media is the modern Pandora’s box: it has had a meteoric rise as a tool to interact and engage with customers, but also a dark underside exposing companies to new types of risk. Almost ...

Social media is the modern Pandora’s box: it has had a meteoric rise as a tool to interact and engage with customers, but also a dark underside exposing companies to new types of risk. Almost two-thirds of companies surveyed say that social media is a significant or critical risk to their brand reputation, yet 60% of companies either never train their employees about their corporate social media policies or do so only upon hiring.

As a follow up to his recent report, in this webinar Altimeter Group Analyst Alan Webber will outline how companies can be more proactive in managing social media risk by following a detailed four-step process: identify, assess, mitigate, and evaluate. He will also review next steps for companies to get started in social media risk management.

Statistics

Views

Total Views
4,321
Views on SlideShare
4,299
Embed Views
22

Actions

Likes
12
Downloads
0
Comments
1

6 Embeds 22

http://www.altimetergroup.com 12
http://altimeterdev.com 4
http://localhost 2
https://twimg0-a.akamaihd.net 2
https://si0.twimg.com 1
https://twitter.com 1

Accessibility

Categories

Upload Details

Uploaded via

Usage Rights

CC Attribution-NonCommercial-ShareAlike LicenseCC Attribution-NonCommercial-ShareAlike LicenseCC Attribution-NonCommercial-ShareAlike License

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

11 of 1

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
  • Hi I'm Rita
    I saw your profile, I must confess I picked interest in it and if you do not mind I'd like you to write me on this ID (ritamendy1@yahoo.in) I'm waiting to read from you, because I have something very important and urgent to tell you. in my response I will send my picture, I'll be waiting for your response on this email id (ritamendy1@yahoo.in) Please write me at THIS SITE, THANKS
    Lots of love
    Rita
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment