Salesforce allows you to track every interaction you have with a customer or prospect, and answer most questions related to the sales process. But, to answer the bigger, more strategic business questions you need to put your Salesforce data in the context of all of the available data you collect. This presentation describes how you can quickly and easily:
1. Connect to and rapidly blend data from all sources, including Salesforce.com, so that you can make more informed decisions.
2. Make sophisticated analytics more accessible to everyone, with no need for complex code writing.
3. Create the ability to share the results of your work with colleagues and the decision makers in your organization.
You’ll be on your way to identifying new revenue opportunities, optimizing your marketing campaign effectiveness, improving your planning and forecasting accuracy, setting your sales team deployment strategy, and much more.
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