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Defining a Social Media Marketing Strategy: Breathing new life into Corporate Marketing Content and Collateral

by on Sep 13, 2010

  • 2,336 views

Consumers can directly influence whether a brand is successful or not. Marketers need to take a few minutes, step back and consider how their audiences are interacting online. This approach will ...

Consumers can directly influence whether a brand is successful or not. Marketers need to take a few minutes, step back and consider how their audiences are interacting online. This approach will provide the guidelines for effective social media engagements and a corporate marketing strategy.

This presentation outlines how to develop content and define a social media marketing strategy that works with the social web to increase brand visibility.

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Defining a Social Media Marketing Strategy: Breathing new life into Corporate Marketing Content and Collateral Defining a Social Media Marketing Strategy: Breathing new life into Corporate Marketing Content and Collateral Presentation Transcript