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Know the Number: A #HackSF Campaign/App Proposal for La Casa de las Madres
Know the Number: A #HackSF Campaign/App Proposal for La Casa de las Madres
Know the Number: A #HackSF Campaign/App Proposal for La Casa de las Madres
Know the Number: A #HackSF Campaign/App Proposal for La Casa de las Madres
Know the Number: A #HackSF Campaign/App Proposal for La Casa de las Madres
Know the Number: A #HackSF Campaign/App Proposal for La Casa de las Madres
Know the Number: A #HackSF Campaign/App Proposal for La Casa de las Madres
Know the Number: A #HackSF Campaign/App Proposal for La Casa de las Madres
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Know the Number: A #HackSF Campaign/App Proposal for La Casa de las Madres

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How can we all change the conversation about domestic violence to end abusive relationships in our communities? It starts with knowing the number. Know the Number. Share the Number. Change the …

How can we all change the conversation about domestic violence to end abusive relationships in our communities? It starts with knowing the number. Know the Number. Share the Number. Change the Conversation.

A campaign proposal for La Casa De Las Madres, San Francisco.
WINNER of HackSF Hackathon, sponsored by Goodby, Silverstein & Partners
PROTOTYPE LINK: http://bit.ly/knowthenumber1
Modified from the original powerpoint presentation by Allan Steiner, with teammate Anisa Ali.
Visual + UX Design by Allison Marie Cooper; Allison's portfolio link: http://allisonmarie.co

Published in: Design
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  • 1. +   Know the Number: A Campaign + App Proposal for La Casa de las Madres
  • 2. Domestic violence and abusive relationships can happen to anyone, and affect everyone. Together, we can change the conversation.
  • 3. Know the Number.
  • 4. Why? •  Awareness of verbal abuse as violence •  It is unsafe for many experiencing domestic violence to save/use the hotline due to partner suspicion •  The campaign: make the hotline a normal entry in every single phone
  • 5. How? •  Spread through stickers + online pledge to save and share the hotline •  Increase public/friend’s ability to recognize abusive relationships •  Change the conversation: Safety through ubiquity
  • 6. The Campaign: Stickers
  • 7. The Campaign: Pledge Web App Prototype: bit.ly/knowthenumber1
  • 8. Thank You Allison  Marie  Cooper   Anisa  Ali   Allan  Steiner  

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