MIT Sloan Sustainable Business

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MIT Sloan Sustainable Business

  1. 1. MIT Sloan Sustainable Business & Society Initiative Presentation to Sloan Senior Staff Prof. John Sterman
  2. 2. Changing the Discourse on Sustainability <ul><li>Away from constraint, scolding, and despair. </li></ul><ul><ul><li>Loggers vs. Tree Huggers </li></ul></ul><ul><ul><li>Drilling in ANWR vs. Polar Bears </li></ul></ul><ul><ul><li>Growth vs. green </li></ul></ul><ul><li>To challenge, opportunity, empowerment, fun </li></ul><ul><ul><li>Fundamental alignment between a healthy environment and healthy businesses and economy to serve human needs </li></ul></ul><ul><ul><li>Reducing our ecological footprint can boost profits, save money </li></ul></ul><ul><ul><li>Building a sustainable society is exciting & fulfilling </li></ul></ul>
  3. 3. MIT Sloan collaborates productively with other schools & programs at MIT <ul><li>Building a sustainable world requires </li></ul><ul><ul><li>INVENTION : Creating new opportunities </li></ul></ul><ul><ul><ul><li>Advances in basic science; new technologies </li></ul></ul></ul><ul><ul><ul><li>MIT schools of Engineering, Science, Architecture, etc. </li></ul></ul></ul><ul><ul><li>IMPLEMENTATION: Getting it done </li></ul></ul><ul><ul><ul><li>Entrepreneurship and commercialization </li></ul></ul></ul><ul><ul><ul><li>The dynamics of organizational and social change </li></ul></ul></ul><ul><ul><ul><li>Process Improvement, organizational learning and adaptation </li></ul></ul></ul><ul><ul><ul><li>Interactions of markets, firms & organizations </li></ul></ul></ul><ul><ul><ul><li>Sloan School, Dept. of Economics, Pol. Science, etc . </li></ul></ul></ul>
  4. 4. Promise of Sustainability <ul><li>Key to addressing sustainability is re-defining it: </li></ul><ul><ul><li>“Up until now, we have considered aspects of sustainability – climate,energy, water, food, poverty, and social development – in isolation. </li></ul></ul><ul><ul><li>“The Sloan Sustainability Initiative is developing an integrated framework to consider the system-wide dynamics of human society along with the tools and methodologies for measuring and monitoring sustainability efforts and their applications.” </li></ul></ul><ul><ul><ul><ul><ul><li>Prof. Richard Locke, 2007 </li></ul></ul></ul></ul></ul>
  5. 5. Initiative Objectives <ul><li>Develop cutting-edge sustainability management tools </li></ul><ul><li>Build deeper understanding, through research, of how firms can: </li></ul><ul><ul><li>Operate in sustainable ways AND </li></ul></ul><ul><ul><li>Play a positive role in environmental regeneration and support of human welfare </li></ul></ul><ul><li>Prepare students with skills to lead in a resource-sensitive world </li></ul><ul><li>Create community that includes, engages, motivates and organizes stakeholders towards integrative solutions: </li></ul><ul><ul><li>MIT/Sloan faculty, students, staff, alumni </li></ul></ul><ul><ul><li>Partners in business, government, etc. </li></ul></ul>
  6. 6. What is the Initiative? A constellation of related activities encompassing key stakeholders throughout the School and beyond Research center Academic programs Speakers & conferences Outreach & engagement Campus activities Activities Primary driver(s): Faculty Faculty Students Faculty Students Staff (various depts.) Faculty Students Staff (various depts.) Faculty
  7. 7. Initial areas of focus: <ul><li>Global climate change and energy systems </li></ul><ul><ul><li>How can we change human systems and activities to reduce global warming? </li></ul></ul><ul><ul><li>How can existing businesses be redesigned? New ones built? </li></ul></ul><ul><li>Global justice and economic development: </li></ul><ul><ul><li>How do we direct economic development to distribute benefits more equitably and avoid damaging social/political/environmental systems? </li></ul></ul><ul><ul><li>What opportunities can profit-oriented companies pursue here? </li></ul></ul><ul><ul><li>What evidence do we have that this works? </li></ul></ul><ul><li>Business practices and sustainability: </li></ul><ul><ul><li>Can companies do well and do good? </li></ul></ul><ul><ul><li>How do we identify and disseminate best practices that </li></ul></ul><ul><ul><ul><li>Decrease all forms of “waste” and </li></ul></ul></ul><ul><ul><ul><li>Increase economic/social/environmental benefits? </li></ul></ul></ul>
  8. 8. Initiative in 2006-2007 <ul><li>2006-2007: </li></ul><ul><ul><li>Support and seed funding from Dean </li></ul></ul><ul><ul><li>Launch of major new course: Sustainable Business Lab (S-Lab) </li></ul></ul><ul><ul><li>Sustainability Speaker series </li></ul></ul><ul><ul><li>SIP courses on socially responsible investing and fair trade </li></ul></ul><ul><ul><li>Sustainability @ Sloan group: faculty, students & staff </li></ul></ul><ul><li>Huge student interest: </li></ul><ul><ul><li>Large, active Net Impact chapter </li></ul></ul><ul><ul><li>Participation by Sloan in S*, Generator, WTT & other committees </li></ul></ul>
  9. 9. S-Lab: Philosophy & pedagogy <ul><li>Systems view </li></ul><ul><ul><li>Sustainable ecologically, economically, socially, politically, and personally </li></ul></ul><ul><ul><li>Problems and crises in each of these domains are symptoms of the same underlying system. </li></ul></ul><ul><li>Active learning </li></ul><ul><ul><li>Project-based learning, working with companies and organizations on semester-long projects </li></ul></ul><ul><ul><li>Simulations, “buzz groups”, cases, presentations, and guest speakers. </li></ul></ul><ul><li>Methodologies and Tools </li></ul><ul><ul><li>Working to develop, test, and aid implementation of systematic approaches backed by empirical data </li></ul></ul>
  10. 10. S-Lab Spring 2007 <ul><li>STUDENTS: </li></ul><ul><li>New course in S07 </li></ul><ul><li>No prior advertising </li></ul><ul><li>12 units (heavy workload) </li></ul><ul><li>About 60 students registered; highly diverse </li></ul><ul><ul><li>Sloan </li></ul></ul><ul><ul><li>ESD </li></ul></ul><ul><ul><li>DUSP </li></ul></ul><ul><ul><li>Architecture </li></ul></ul><ul><ul><li>Other MIT </li></ul></ul><ul><ul><li>Harvard (e.g. KSG) </li></ul></ul><ul><li>FACULTY </li></ul><ul><li>Co-taught by 8 faculty </li></ul><ul><ul><ul><li>Rebecca Henderson </li></ul></ul></ul><ul><ul><ul><li>Simon Johnson* </li></ul></ul></ul><ul><ul><ul><li>Rick Locke </li></ul></ul></ul><ul><ul><ul><li>Nelson Repenning </li></ul></ul></ul><ul><ul><ul><li>Anjali Sastry </li></ul></ul></ul><ul><ul><ul><li>Jeff Shames </li></ul></ul></ul><ul><ul><ul><li>Sarah Slaughter </li></ul></ul></ul><ul><ul><ul><li>John Sterman </li></ul></ul></ul><ul><li>* Now chief economist of the IMF </li></ul>
  11. 11. S-Lab topics <ul><li>Setting the stage: Sustainability dilemmas </li></ul><ul><ul><li>Climate Change </li></ul></ul><ul><ul><li>Energy </li></ul></ul><ul><ul><li>Population, health, development and poverty </li></ul></ul><ul><li>Management for Sustainability </li></ul><ul><ul><li>Sustainable infrastructure and the built environment </li></ul></ul><ul><ul><li>Globalization and labor standards </li></ul></ul><ul><ul><li>Extractive industries </li></ul></ul><ul><li>Putting the pieces together: Limits to growth, technology, and happiness </li></ul><ul><ul><li>Interactions of population, technology, resources </li></ul></ul><ul><ul><li>No purely technical solutions for the most important challenges </li></ul></ul><ul><ul><li>Can firms do well by doing good? </li></ul></ul><ul><ul><li>Catalyzing change in organizations </li></ul></ul><ul><ul><li>Sustainability and professional obligations & opportunities </li></ul></ul><ul><li>Project presentations </li></ul>
  12. 12. S-Lab Spring 2007 projects <ul><li>Large established firms: </li></ul><ul><ul><li>Disney Imagineers: Alternative energy sources for Orlando region </li></ul></ul><ul><ul><li>Intel: Defining and designing sustainable global supply chain </li></ul></ul><ul><ul><li>Nike: CSR issues </li></ul></ul><ul><li>Startups and small firms </li></ul><ul><ul><li>GoLoCo: Business strategy for social network facilitating ride sharing </li></ul></ul><ul><ul><li>Good Energies: Strategy for $3.5 billion fund investing in renewables/solar </li></ul></ul><ul><ul><li>Greenfuel Technologies: business/ </li></ul></ul><ul><ul><li>marketing model for CO2 to biofuel technology </li></ul></ul><ul><ul><li>Merida: Business strategy for maker of natural fiber floor coverings </li></ul></ul><ul><ul><li>Mibanco: Business strategy for Latin American micro-credit organization </li></ul></ul><ul><ul><li>Spark Group: strategy for startup in Chennai investing in schools via microfinance </li></ul></ul><ul><li>NGOs/Gov’t </li></ul><ul><ul><li>Friends of Petit-Anse: Haitian community group empowering poorest of the poor </li></ul></ul><ul><ul><li>Health Care Without Harm: Improving health by improving bldg environ quality </li></ul></ul><ul><ul><li>UFM: Universidad Francisco Marroquín, Guatemala; microfinance business model </li></ul></ul><ul><ul><li>World Bank: Consulting to WB Development Marketplace Competition finalists </li></ul></ul><ul><li>MIT </li></ul><ul><ul><li>Sloan: Lessons learned from successful green building design process (E62) </li></ul></ul><ul><ul><li>WTT task force: Carbon emissions inventory </li></ul></ul>
  13. 13. S-Lab media coverage <ul><li>Mainstream outlets: </li></ul><ul><ul><li>Financial Times </li></ul></ul><ul><ul><li>Newsweek </li></ul></ul><ul><ul><li>CNN International </li></ul></ul><ul><ul><li>Boston Globe </li></ul></ul><ul><ul><li>LA Times </li></ul></ul><ul><ul><li>Boston.com </li></ul></ul><ul><ul><li>BizEd </li></ul></ul><ul><li>Alternative outlets: </li></ul><ul><ul><li>GreenBiz.com </li></ul></ul><ul><ul><li>Treehugger.com </li></ul></ul><ul><ul><li>EcoTalk radio </li></ul></ul><ul><ul><li>Grist </li></ul></ul>
  14. 14. Current Initiative status <ul><li>Launching: </li></ul><ul><ul><li>MIT Sloan Sustainable Business & Society Initiative </li></ul></ul><ul><li>Proposing: </li></ul><ul><ul><li>Establishment of research center </li></ul></ul><ul><li>Continuing: </li></ul><ul><ul><li>Successful past activities under new Initiative umbrella </li></ul></ul><ul><li>Expanding: </li></ul><ul><ul><li>Building new relationships, organizing new activities </li></ul></ul>
  15. 15. Initiative in 2007-2008 <ul><li>Research: </li></ul><ul><ul><li>Establishing the MIT Sloan Center for Sustainable Business & Society </li></ul></ul><ul><li>Academic programs: </li></ul><ul><ul><li>Continuing S-Lab in Spring 2008 </li></ul></ul><ul><ul><li>New Sustainability SIPs </li></ul></ul><ul><li>Speakers & conferences: Currently planned </li></ul><ul><ul><li>2007-2008: Sustainability Speakers series </li></ul></ul><ul><ul><li>December 07: Sustainable Business Conference </li></ul></ul><ul><ul><li>January 08: Coordinating with Alliance for Global Sustainability for their biannual conference </li></ul></ul>
  16. 16. Initiative in 2007-2008 <ul><li>Campus activities: </li></ul><ul><ul><li>MBA clubs: </li></ul></ul><ul><ul><ul><li>Net Impact </li></ul></ul></ul><ul><ul><ul><li>Energy & Environment </li></ul></ul></ul><ul><ul><ul><li>Sloan Entrepreneurs for International Development </li></ul></ul></ul><ul><ul><li>Sloan Fellows Social Impact Club </li></ul></ul><ul><ul><li>Linking with MIT activities e.g. Walk the Talk Task Force, Environmental Education Committee </li></ul></ul>
  17. 17. Initiative in 2007-2008 <ul><li>Communication: </li></ul><ul><ul><li>August 2007: </li></ul></ul><ul><ul><ul><li>Launching Sustainability at Sloan website </li></ul></ul></ul><ul><ul><ul><ul><li>Will continue to update, including new podcasts </li></ul></ul></ul></ul><ul><ul><ul><li>Incorporating sustainability into MBA Orientation </li></ul></ul></ul><ul><ul><li>September 2007: </li></ul></ul><ul><ul><ul><li>Rollout of media campaign to begin </li></ul></ul></ul><ul><ul><li>Additional possibilities under consideration: </li></ul></ul><ul><ul><ul><li>Alumni magazine, e-newsletter </li></ul></ul></ul><ul><ul><ul><li>Big Idea campaign </li></ul></ul></ul><ul><ul><ul><li>Your ideas? </li></ul></ul></ul>
  18. 18. Initiative in 2007-2008 <ul><li>Career development: </li></ul><ul><ul><li>Internships: </li></ul></ul><ul><ul><ul><li>At least 17 MBA students (08s) returning from sustainability-related summer internships </li></ul></ul></ul><ul><ul><li>Engagement: </li></ul></ul><ul><ul><ul><li>CDO signaling student interest in sustainability to recruiters </li></ul></ul></ul><ul><ul><li>Future opportunities: </li></ul></ul><ul><ul><ul><li>CDO actively compiling information on career opportunities for MIT Sloan MBAs </li></ul></ul></ul>
  19. 19. Thanks! Questions and suggestions? [email_address]

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