How To Use Twitter

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Wendy Kenney of 23Kazoos provided a comprehensive workshop on Twitter for the members of The Amelia Group (aka TAG).

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How To Use Twitter

  1. 1. Twitter 201: <br />Not Just for Beginners<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  2. 2. Agenda:<br /><ul><li>Twitter Facts
  3. 3. Benefits
  4. 4. Definitions and acronyms
  5. 5. The basics
  6. 6. Advanced techniques and tools</li></ul>First Twitter 101!<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  7. 7. Twitter Facts:<br /><ul><li>Created in 2006 by Jack Dorsey
  8. 8. Simple
  9. 9. Easy
  10. 10. Real Time
  11. 11. Popular</li></ul>First Twitter 101!<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  12. 12. New Relationships<br />Visibility + Credibility = Profitability <br />Eavesdropping?<br />Why so popular?<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  13. 13. <ul><li>Make new connections
  14. 14. Find and get found by potential clients, referral partners or business partners.
  15. 15. Market research
  16. 16. Referrals, leads
  17. 17. Get found by search engines
  18. 18. Visibility
  19. 19. Be heard</li></ul>Benefits of using Twitter<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  20. 20. <ul><li>Tweet
  21. 21. Hash tags #
  22. 22. Reply @
  23. 23. RT
  24. 24. DM
  25. 25. TWAB
  26. 26. Tweet up
  27. 27. #Follow Friday</li></ul>Definitions and acronyms and symbols<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  28. 28. Create an account<br />Set up your profile<br />Settings<br />Twitter background and photo<br />Start following people<br />Understand the etiquette<br />Have a strategy<br />How to use Twitter<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  29. 29. Helpful Hints<br />Think quality, not quantity<br />Don’t spam <br />Have a conversation<br />Don’t tweet too much<br />Filter<br />Photo<br />How to use Twitter<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  30. 30. How to “tweet”<br />1. Personal messages<br />2. Quotes<br />3. Valuable Info<br />4. RT’s<br />5. Replies<br />How to use Twitter<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  31. 31. What to avoid:<br />Don’t link Twitter to Facebook<br />Overtweeting<br />TMI<br />Spam<br />How to use Twitter<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  32. 32. Helpful Third Party Applications<br />Twitter Management: Desktop<br />1. Tweet Deck: http://tweetdeck.com/beta/<br />Seesmic Desktop, i-phone http://seesmic.com/<br />3. Hootesuite: http://hootsuite.com/<br />Twitterberry: http://www.orangatame.com/products/twitterberry/<br />Mac:<br /><ul><li>Nambu: http://www.nambu.com/
  33. 33. Tweetie: http://www.atebits.com/tweetie-mac/</li></ul>Managing Twitter<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  34. 34. Helpful Third Party Applications<br />Manage multiple accounts/automate tweeting<br /><ul><li>Tweet Later: http://www.socialoomph.com/
  35. 35. Easy Tweets: https://easytweets.com/</li></ul>Find and manage followers<br /><ul><li>Tweepz: http://www.tweepz.com/
  36. 36. Twellow: http://www.twellow.com/
  37. 37. Tweet Adder: http://tweetadder.com/
  38. 38. Twitter Karma: http://dossy.org/twitter/karma/
  39. 39. We Follow: http://wefollow.com/</li></ul>Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  40. 40. Helpful Third Party Applications<br />Find and manage followers (cont’d)<br /><ul><li>Twitoria: http://twitoria.com/</li></ul>Create Backgrounds<br /><ul><li>Twitter Backgrounds: http://www.twitterbackgrounds.com/
  41. 41. Twitrounds: http://twitrounds.com/
  42. 42. Twitbacks.com: http://www.twitbacks.com</li></ul>Managing Twitter<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  43. 43. Great Tweeps to Follow: <br /><ul><li>@Careypena3tvhttp://twitter.com/careypena3tv
  44. 44. @BeverlyKidd http://twitter.com/beverlykidd
  45. 45. @23Kazoos http://www.twitter.com/23kazoos
  46. 46. @mashable http://www.twitter.com/mashable
  47. 47. Oprah http://twitter.com/Oprah
  48. 48. The_Real_Shaq http://twitter.com/THE_REAL_SHAQ
  49. 49. Ashton Kutcher http://www.twitter.com/aplusk
  50. 50. Chef Guy Fieri http://twitter.com/ChefGuyFieri</li></ul>Managing Twitter<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  51. 51. Managing Twitter<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  52. 52. Just for Fun<br /><ul><li>Twittersheep http://twittersheep.com/
  53. 53. Play Twivia http://twitter.com/playtwivia
  54. 54. TweetBomb http://twitter.com/tweetbomb
  55. 55. Twitt Earth http://twittearth.com/
  56. 56. Find Foodies: http://mashable.com/2009/08/13/twitter-foodies/
  57. 57. Twitter Grader: http://twitter.grader.com/
  58. 58. Comics: http://www.webdesignerdepot.com/2009/03/50-twitter-comic-strips/#comments</li></ul>Managing Twitter<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  59. 59. Awesome Twitter Resources<br /><ul><li>Everything Twitter: Mashable.com http://www.mashable.com
  60. 60. 100 Twitter Tools: http://www.onlinebestcolleges.com/blog/2009/100-twitter-tools-to-help-you-achieve-all-your-goals/</li></ul>Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
  61. 61. THANK YOU<br />Wendy Kenney<br />Founder, 23 Kazoos<br />Creative Marketing Strategies for Small Business<br />wnkenney@23Kazoos.com<br />Free e-Book:<br />Build Buzz for Your Biz: 23 Creative and Inexpensive Marketing Strategies that Will Get You Noticed!<br />www.23Kazoos.com<br />Copyright @2009 23 Kazoos LLC All Rights Reserved<br />
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