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Dans Story Cvi Movie
 

Dans Story Cvi Movie

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    Dans Story Cvi Movie Dans Story Cvi Movie Presentation Transcript

    • Dan’s Story
    • Meet Dan
      $
    • Pains
      $
      Business
    • Customers
    • Looking Closer
      Advertising
      Campaign
    • Waste
      Fayette
      Lexington
      That’s 40 Counties.
      100+ miles
    • Buyers
      Fayette
      Out of 40 Counties……
      Lexington
      51%
      of families making $200K+ live in Fayette County.
    • So Dan had a thought...
      If the majority of my customers come from Fayette County…
      And more than half of the market’s high-income homes are in Fayette County…
      Why am I advertising in 40 counties?
    • Great Question Dan
    • Dan talked to John from Insight Media
    • Success
      Sales
      Costs
    • How?
    • Movie Making
      Fayette
      Lexington
    • All of Dan’s commercials were funneled
      to Fayette, where his consumers are.
      Fayette
      Lexington
    • Dan’s Commercial
      Dan’s Commercial
    • What does Insight Media mean to Dan?
    • The Right Buyer
      Insight delivered Dan more buyers,
      rather than shoppers, increasing business.
      Maximum Value
      Wasted advertising was eliminated by
      funneling Dan’s message to the communities
      and networks that mattered most.
      Continued Growth
      With a more efficient advertising campaign,
      Dan’s business will continue to grow while
      also keeping advertising costs down.
    • Peace of Mind
      More time on the golf course
      ...and less time worrying about his advertising campaign.

    • If you’re like Dan,
      Let’s talk

      859.422.1800
      www.powerofcable.com