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Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
Presentation_1377013667301
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Presentation_1377013667301

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  • 1. Presented by: Ng Jing Ping
  • 2.  About United BMEC  Project Handled  What I have gained
  • 3.  Established since 1988 in Singapore  25 years of experience in selling rehab equipment  Started out as selling only rehab equipment e.g. wheelchairs, hospitals beds and walking frames  Transformed from a training company to one of the major companies to supply medical equipment and sports science equipment
  • 4. Project Handled  AIC Tender  HealingFromHome Brochure
  • 5.  Restructured as an independent corporate entity under MOH Holdings in 2009  Became as National Care Integrator  Introduction of Senior’s Mobility Fund to low-income elderly needing mobility aids in April 2011
  • 6. AIC Briefing10th May 13th May Reading through of document 14th May Sourcing for suppliers 20th May 22nd May Project costing 28th May Summarization of tender Submission of tender31st May 20th Jun Preparation for AIC Visit (Follow- up) 25th Jun AIC Visit26th Jun
  • 7.  Role as a “Project Manager”  Purpose of this project: • To supply a total of 62 products to AIC  Walking Aids • Foldable and adjustable walking frame • Foldable and adjustable walking frame with front wheels • Aluminium walking frame (fixed) • Reciprocal walking frame • Wide base quad stick • Adjustable walking stick • Adjustable walking stick • Rollator • Rising walker • Quadruped cane tip • Rising Cane • Adjustable Dual Purpose Umbrella Walking Stick • Auxilliary crutches (S) • Auxilliary crutches (L) • Elbow Crutches  Basic Wheelchairs/Pushchairs & Accessories • Standard wheelchair • Standard detachable wheelchair • Basic Wheelchairs/ Pushchairs & Accessories - Standard wheelchair with elevating footplates • Standard lightweight wheelchair • Standard detachable lightweight wheelchair • Standard reclining wheelchair • Standard lightweight reclining wheelchair • Standard pushchair • Standard detachable pushchair • Standard pushchair with elevating footplates • Standard lightweight pushchair • Standard detachable lightweight pushchair • Standard reclining pushchair • Standard lightweight reclining pushchair • Anti-tippers • Seat Belt  Pressure Relief Cushion • Foam • Gel • Foam + Gel • Air  Commode & Shower Seat • Standard detachable height adjustable stationery-chrome/aluminum/stainless steel • Standard non-detachable height adjustable stationery -chrome/Aluminium/Stainless steel • Mobile detachable commodes-Chrome/Aluminum/Stainless steel • Mobile non- detachable commodes-Chrome/Aluminum/Stainless steel  Motorized Wheelchairs, Scooters & Accessories • Standard motorized wheelchairs • Motorized Wheelchairs, Scooters & Accessories - Premium range motorized wheelchairs • Motorized Wheelchairs, Scooters & Accessories - Positioning motorized wheelchair with tilt and recline • Motorized Scooters • Replacement battery for motorized device (beyond battery warranty of 6 months) • Repair/ Replacement of Power Add-on remote control (for motorized devices only)  Hospital Beds • Manual 1-crank bed • Manual 2-crank bed • Manual 3-crank bed • Automatic 2-crank bed • Automatic 3-crank bed  Pressure Relief Mattress • Foam • Foam (overlay) • Gel (overlay) • Air (overlay)  Special Equipment • Oxygen Concentrator 5Lpm • Suction Pump • Special Equipment - Electric Hoist • Special Equipment - Manual Hoist (hydraulic) • Transfer Board • Transfer Belt • Leg Strap  Geriatric Chair (height adjustable)  Seat Assisted Lifting Cushion  Long Handle Reacher
  • 8. Procedures:  Source for suppliers online • Identify suppliers capable of supplying the rehab products Checking of the background information: o Valid contact information & address o Country & year of origin o Number of years in the business o Financial Status
  • 9. Galaxy Medical Drive Medical Type Country of origin China, Guangdong Port Washington, New York Business Status with the company New Current Years of establishment Manufacturer in Medical Equipment Manufacturer in Medical Equipment 20 13 Types of products available All kinds of electric & manual medical beds, electric and manual wheel chairs, mattress, pillows, etc. Mobility products, beds, wheelchairs, and pressure prevention products, power wheelchairs, power scooters, rehabilitation products, etc. Contact Information & Website 86-755-8156953 http://www.gmeok.com/ (877) 224-0946 https://www.drivemedical.com/
  • 10. Required Specifications: - Detachable armrest & footrest - Heavy duty Price Quality Met $75 Steel frame Met $120 Steel frame Standard Detachable Wheelchair Galaxy Medical, FS901 Drive Medical, Rebel
  • 11.  Project Costing • Identify “hidden” cost to set the price Foreign Exchange risk Shipping cost Warehousing Manpower Product Handling & Knowledge training Transportation • Excel Template for costing Tabulate all the cost To determine: Selling price of the products Profit margin for each product Total Average Profit margin for all products Calculate the projected revenue earned from this project
  • 12. No. Description Qty Unit Price (USD) Shipping Cost (USD) Exchange rate (SGD) Total Amt (SGD) Quoted price (SGD) Total Amt (SGD) Profit Margin (%) 1.1 Foldable and adjustable walking frame 10 12.60 12.60 * 1.15 = 14.49 14.49 * 1.35 = 19.56 19.56 * 10 =195. 62 26.50 26.50 * 10 = 265 26.2 1.2 Foldable and adjustable walking frame with front wheels 10 15.00 17.25 23.29 232.8 8 35.00 350.0 0 33.5 Project Costing Next to work out the average profit margin…
  • 13. No. Description Total Cost ($) Total Sales ($) Profit Margin (%) 1. Walking Aids 2,120 3,470 38.9 2. Basic Wheelchairs/ Pushchairs & Accessories XXX XXXX XXX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Total: 85,000 140,000 40 Work-out of Total Ave. Profit Margin
  • 14.  Pricing • Setting the prices of products to AIC Not all products with standard profit margins E.g. The profit margin for Basic Wheelchairs/Pushchairs & Accessories is 58%, The profit margin for Motorized Wheelchairs & Scooters is only 37%
  • 15.  Follow-up (after submission) • Interest by AIC for company visit & product evaluation • Identify what AIC expects from the visit The company’s response to orders from customers o Order placed by customers o Arrangement of delivery o Installation of products o Methods of payment The types of services that would be provided: o After-sales service o Warranty o Exchange policy
  • 16.  Product Demonstration • Decide on the products for showcase Wheelchairs Commodes Walking Frame • Borrowing products from the warehouse Standard procedure: o Indicate the type of products required o Assurance of the return of products within a given period Assembling of the products
  • 17.  One of the company brands, which started out since February 2011  Website: www.healingfromhome.com  Online shopping portal • Enabling consumers to know about company products • Allowing consumers to purchase products  Healthcare Specialist in: • Distribution & rental of medical equipment • Provides home physiotherapy for patients with medical conditions
  • 18.  HealingFromHome is not popular
  • 19.  Purpose of this brochure: • To promote the HealingFromHome website • To inform the consumers of the company products available • To remain competitive in the medical industry  Who will be getting the brochures? • People who require rehabilitation products  Where to distribute the brochures? • Hospitals • Letterboxes of HDB estates
  • 20. Procedures:  Planning • Identify the key competitors Lifeline Medical Supplies DNR Wheels • Reference to competitors’ brochures The types of products they sell The design of their brochures
  • 21.  Pricing • Consider the possible cost involved Shipping cost Foreign Exchange risk • Comparison of products HealingFromHome DNR Wheels Features: • Support up to 110kg of load • Max. spped: 6.4 km/h • Travel distance up to 12 km • For indoor & outdoor use • Comes with large carry basket Features: • Support up to 114kg of load • Max. speed: 6.4 km/h • Travel distance up to 16 km • Sleep-mode: Auto power cut-off if left unattended to conserve battery • Easy dissemblement of parts for convenient transport & storage $783.00 $1350.00
  • 22.  Design of brochure • Categorizing the products Mobility Aids o Manual & Motorized Wheelchairs o Walking Canes/Frames o Scooters Toiletries Aids o Commodes o Bath Seat/Bench o Auto Bath Lifter • Decide on the theme of the brochure Use of the colours from HFH logo o Light Green o Turquoise
  • 23.  Consultation • Discuss with supervisor for improvements Whether the brochure fulfills the requirements: o Clear and understandable for readers o Photographs of products to be distinct o Organized table of contents  Submission of brochure for review • To seek approval from supervisor for printing • To contact printing company
  • 24.  Exposure to handle tasks which I have not done before • Project Costing Helped me to understand why costing is required in Project Management, which I had learnt in the previous semester Keep track of the expenses used by the company • Designing a brochure Equipped me with skills and techniques of using it on future projects involving making of catalogues  Expanding my network • Building relations with suppliers Helped me to understand Principles of Marketing (POM), learnt in Year 1 that maintaining good relations with other companies is important
  • 25. Thank you for your kind attention!

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