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Social Media and Online Identity
 

Social Media and Online Identity

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    Social Media and Online Identity Social Media and Online Identity Presentation Transcript

    • To start today Here’s an example of design task 9: a social media “badge” or banner for a website.
    • The readings for today Your readings highlight a number of things. Let’s go through them and talk about some of these key ideas.
    • What does Clay tell us?
    • How about Starks Jr. ?
    • How about Schawbel?
    • And the CNN piece?
    • FIVE THINGS YOU NEED FOR GOOD SOCIAL MEDIA BRANDING. AND FIVE THINGS YOU ABSOLUTELY DON’T.
    • NEEDS:
    • UNIFORMITY.
    • DISCIPLINE.
    • A NETWORK.
    • A LONGVIEW.
    • “THE GOODS.”
    • AVOID:
    • FREQUENT REVISIONS.
    • OVERSHARING.
    • DISCONNECTED POSTS/CONTENT.
    • CONFUSING NETWORK.
    • SPONTANEOUS POSTS.