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Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
Social Media and Online Identity
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Social Media and Online Identity

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Transcript

  • 1. To start today Here’s an example of design task 9: a social media “badge” or banner for a website.
  • 2. The readings for today Your readings highlight a number of things. Let’s go through them and talk about some of these key ideas.
  • 3. What does Clay tell us?
  • 4. How about Starks Jr. ?
  • 5. How about Schawbel?
  • 6. And the CNN piece?
  • 7. FIVE THINGS YOU NEED FOR GOOD SOCIAL MEDIA BRANDING. AND FIVE THINGS YOU ABSOLUTELY DON’T.
  • 8. NEEDS:
  • 9. UNIFORMITY.
  • 10. DISCIPLINE.
  • 11. A NETWORK.
  • 12. A LONGVIEW.
  • 13. “THE GOODS.”
  • 14. AVOID:
  • 15. FREQUENT REVISIONS.
  • 16. OVERSHARING.
  • 17. DISCONNECTED POSTS/CONTENT.
  • 18. CONFUSING NETWORK.
  • 19. SPONTANEOUS POSTS.

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