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Blyk: Business Model Innovation in the Mobile Industry
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Blyk: Business Model Innovation in the Mobile Industry

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Find out more about Blyk's innovative business model on my blog at:

Find out more about Blyk's innovative business model on my blog at:
http://business-model-design.blogspot.com

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  • Full Name Full Name Comment goes here.
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  • Could you please add a legend for what the color-coding of blocks represents. It would be appreciated.
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  • Excellent. You've shown your credibility on presentation with this slideshow. This one deserves thumbs up. I'm John, owner of www.freeringtones.ws/ . Perhaps I'll get to see more quality slides from you.

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  • outstanding slideshow..convinced me to have a hardlook at my company model..brilliant
    Anisa
    http://financejedi.com http://healthjedi.com
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Blyk: Business Model Innovation in the Mobile Industry Blyk: Business Model Innovation in the Mobile Industry Presentation Transcript

  • VALUE PROPOSITION COST STRUCTURE CUSTOMER RELATIONSHIP TARGET CUSTOMER DISTRIBUTION CHANNEL VALUE CONFIGURATION CORE CAPABILITIES PARTNER NETWORK REVENUE STREAMS FREE advertising supported mobile telephony mobile network operator that “rents out” capacity to Blyk subscribers fill out profile on the Internet marketing to mobile users with an interesting advertising profile regular ad messages via mobile phone marketing paying mobile phone minutes the young and the hip increasing the number of mobile phone users with the right profile to increase the value for advertisers INFRASTRUCTURE CUSTOMER OFFER FINANCE access to a pool of targeted young advertising public advertising fees finding and contracting advertisers advertisers sales force