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  • 1. ©2009-2010 Salient Corporation Connecting Activity to Results Salient Capabilities Overview Precision Instruments for ManagementSalientETL Load&Go ™ ™ ™ Salient Interactive Miner iMinder ® WebView Ge ™ Salient Dashboard Salient360 ® Creator ™ SalientAlerts ™I. Integrate II. Organize & III. Access & IV. Additional Accelerate Control Capabilities
  • 2. Connecting Activity to Results Salient Capabilities Overview Precision Instruments for Management Table of Contents Introduction 3 I. Integrate Salient ETL™ Integration Tool 5-6 II. Organize & Accelerate Salient UXT® Universal Exchange Technology 8 III. Access & Control SIM™ Salient Interactive Miner 10-13 Salient WebView™ Browser-based Visual Interactive Miner 14-16 Salient Dashboard Creator™ User Created Custom Dashboards 17 IV. Additional Capabilities Salient UXT® Add-ons Salient360® Excel plug-in enabling easy integration and ‘what-if’ analysis 19-20 Salient Alerts™ Web-Based Intelligent Messaging & Notification 21 Salient SIM™ Add-ons Load&Go™ Access from laptops with synchronization capability 22 iMinder® Salient Web Portal 23 Geo Point and Click Location Intelligence ™ 24-25 The Salient Difference 26 Client Testimony 27Salient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 3. IntroductionA New Way to Work with InformationThe Salient Difference:Salient is pioneering a whole new information paradigm – one more flexible andsimpler than the old “push” method of reports. It’s a zero-overhead, self-service, PUSH PULLfacts-on-demand approach. dependent autonomous long delay quick-fire inaccurate accurateFor the first time, managers and workers can help themselves quickly and regularly guesswork fact-basedto meaningful facts. This fundamentally changes how work gets done. time-consuming efficientInteractive data-mining technology gives you the most powerful forensic tool onthe market today. Payments and events outside the norm immediately pop out atyou in a graphical presentation.You get a powerful telescope into business performance. You’ll see a clear,coherent picture of where spending works and where it does not. You’ll see detailsinstantly, exactly customized to the situation of the moment.Some call our technology a hybrid of the best in performance management,business intelligence, and content management.What you’ll get from Salient:Coherency – an ability to make sense out of all of the data generated every day byevery business activityTransparency – an ability to see immediately exactly how every action and everyperson contributes to the mission at every levelControllability – a way for every contributor to use the same data to continuallyimprove his or her practices Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 4. I. Integrate SalientETL ™ The only integration tool that directly merges structured business planning with technical design.II. Organize & AccelerateIII. Access & ControlIV. Additional Capabilities
  • 5. Salient ETL™ Integration Tool I. Integrate Salient ETL ™Salient solutions are designed around yourbusiness objectives. ETL makes it easy.Salient ETL saves the settings for all of these tasks in Salient ETL facilitates the creationa single project file (.XML), so you can open the project and automation of a complete solution for Salient UXT®. Usingand modify settings as necessary. Salient ETL, you can:Design Set up the directoryThe design mode (Figure 1) of Salient ETL allows you to design a UXT solution structure and other optionsusing simple controls, drop-down menus, and data windows. You can define for the UXT solution.data cubes, keys, dimensions, data fields, data field pairings, and conversiontables. Based on the information entered, Salient ETL does the following: Design a UXT solution, including data cubes, keys,• Creates UXT schema files. The UXT schema files include the Master dimensions, etc. Definition, Data Field Master, and Data Cube Master files. These files define the components of the UXT solution. Map data from a data• Creates a list of UXT files required to input data and descriptions from the source to the required UXT data source. input files. This is also• Populates map mode with the list of UXT files and their required fields, known as “transformation.” including the length, type, format, and header information, as entered in design mode. Automate the transformation and other processes, so that you can run the UXT system and obtain regular data updates with minimal administrative tasks. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 6. Salient ETL™ Integration Tool I. Integrate Salient ETL ™MapOnce you have designed the solution, you can use map modeto map data from a variety of data sources so that they can beeasily transformed to formatted UXT files. The resulting filesinclude the required Acquire headers and record layout asspecified in design mode. The transformation places the fieldsin the correct order, length, and format, in the output records,so that the files are ready to be applied to the UXT system.For each UXT file, you set up a transformation that definesthe data source, and matches the fields in the UXT file tothe corresponding fields in the data source. A complete UXTsolution will store transformation settings for several UXT files inaddition to the schema files created in design mode. Once you Salient ETL Map Mode Viewhave set up the transformation for a UXT file, you can run it inmap mode to verify the results. After the results are verified, werecommend using automation mode to run the transformationsfor regular updates to the UXT system.AutomateYou can use automation mode to run multiple filetransformations, manage files, start and stop the UXT Server,run Acquire to apply files, back up the solution, and more. Inother words, you can perform all of the tasks necessary to createand update a complete UXT solution in automation mode. Eachfile transformation or other action is referred to as a “process.”You can set up multiple processes in nearly any order and thenstore them in a runtime group so that you can easily run theentire group of processes by calling Salient ETL from a batch Salient ETL Automation Mode Viewfile or other automated procedure. You can also run processesfrom within Salient ETL. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 7. I. Integrate SalientETL ™II. Organize & Accelerate The only super-scalable in-memory intelligence processing & visualization technology platform.III. Access & ControlIV. Additional Capabilities
  • 8. Salient UXT® Universal Exchange Technology II. Organize & AccelerateSalient UXT® is a super-scalablein-memory intelligence processingand visualization technology platform.Multi-SourcingUsing a “hub-and-spoke” model, the UXT server bolts onto multiple data “Unlike a traditional BIsources. It then draws every kind of data useful for measuring value approach that uses onlineperformance. UXT uses this data to render a true and exhaustive accounting of analytical processing, thevalue that is added by transactions and/or limited by constraints. Salient platform does not pre-summarize or pre-Super Density & Scalability calculate anything. Rather,UXT stores massive volumes of data on a single PC server. It does this it enables free association,by leveraging advanced data compression, n-dimensional grid indexing, so each user can assemblesymmetrical multi-processing, and advanced programming technique. the facts that fit theDistributed massively parallel processing allows extremely large data sets situation at hand withoutto be spread among many servers. This is done without sacrificing nearly having to think about ainstantaneous response speed, a critical attribute of the technology. hierarchy.”Super High Performance Query Processing Ventana ResearchTraditional BI has limitations (such as data explosion and lack of granularity) Article ID: M05-29caused by pre-summary and pre-calculation of answer sets. The UXT multi-dimensional design avoids these limitations by means of a unique “associative”data management strategy. This data management strategy associates everyentity relationship in the data and then re-associates it at query time. Thisway it eliminates summary hierarchies, predetermined drill paths and drillprocedure.Embedded Mining and Analysis ToolsUXT facilitates interactive mining and visualization: it eliminates the needto “set up” or “re-state” drill paths and calculations. Users can redirecttheir interest to higher or lower levels of detail, or to different attributes anddimensions of information.As they do so, the full screen will refresh instantly with each click. Shiftinganalytical forms is just as easy: users can click on graphical icons thatrepresent different ways of looking at data. Taking advantage of the rich suiteof tools embedded into UXT, users can instantly shift between comparisons,exceptions, distributions, and correlative trends, as well as a host ofcombinations of these forms. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 9. I. Integrate SalientETL ™II. Organize & AccelerateIII. Access & Control ™ Salient Interactive Miner WebView Salient Dashboard Creator ™IV. Additional Capabilities
  • 10. SIM™ Salient Interactive Miner III. Access & Control ™Salient CapabilitiesProvide CompleteAutonomy andAnswers Anytime Anywhere Set your drill path on the fly; you decide what to question Choose the time frame being monitored: individual days, next. Here, we drill down into one product in a single city. fiscal calendar(s), weeks, months, quarters, or custom- ized business days. Any Metric Choose any performance metrics you have integrated Any Path into the management system.Choose a group of, or listindividual business entities. Bookmarks Save and share important views. Any Criteria Global bookmarks are available throughout the organization, or easily Set pass/fail criteria for any create your own. metric or metrics. Any Group Point and click tools let you zoom in on items of concern. Lists show current conditions and allow you to take immediate action. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 11. SIM™ Salient Interactive Miner III. Access & Control ™Salient Interactive Miner® – Visual Data Mining for BusinessPutting You in Controlof Your BusinessQuestion Anything 2 Who hasn’t re-purchased in the last 60 days thatwas buying before?Which accounts contribute less than $__ in GrossProfit per Month?  1Where am I making less than $__ per stop or perinvoice / and visiting more than once a month?Which customers have not purchased a particularnew high-margin product yet? 1. How many customers did buy each brand vs. those who didn’t buy. 2. List non-buying customers, and then drill down on any one to learn moreShould this new product stay in this part of themarket; c-stores or just restaurants?Are we establishing new customers in a particularsegment while retaining existing accounts?  1How strong is this brand; are consumers buying itagain or just trying it once? 2  Is the sales initiative successful? A graph of customers over time answers questions about a new product. 1. How many customers tried the new product at least once? 2. How many customers are buying it again? Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 12. SIM™ Salient Interactive Miner III. Access & Control ™Optimize Trading TermsAre our inventory levels optimized for eachdiscount; do we really want to fully stock-out for before during afterthat event?Should we trade-off volume for a better price toimprove margin? duration frequency  discount levelAre we visiting each key account with the rightfrequency to keep inventory balanced right? Was the event successful? A view of price and volume over time shows the factors affecting promotional efficiency. Look at the time before, during & after the promotion to compare profit performance.Did this new product help or hurt the over-all mix?But what about this particular customer class –restaurants? Did the promotion or introduction of one product affect other products or the category as a whole? A graphic shows volume performance of related products over time.Are some customers getting unjustifieddiscounts for their volume?Where are my low margin distribution points?Which products and customers are over orunder-performing? A scattergram shows under- and over-performing products. Select any group to create actionable lists Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 13. SIM™ Salient Interactive Miner III. Access & Control ™Support Better ExecutionHow elastic is that price in that channel?How did the price to consumer (PTC) affectvolume sold?How are we doing with Mix Management?How can we prove to our Retail Chain clients thatwe are making the best use of the space? Price Range Shows price range distribution by sales representative. Each bar shows how many units each rep. sold at each price.What is the Profit & Loss (P&L) bottom-line forthe month on each key account, supplier, majorpackage, team, region, or the entire business? P&L Format View Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 14. Salient WebView™ Browser-based Visual Interactive Miner III. Access & ControlIntroducing WebView ™ WebViewSalient WebView™ lets you find the answers to all yourdaily business questions, with no boundaries. Anywhere Anytime Set your drill path on the fly; you decide what to question next. In this Choose the time frame being monitored: individual example maybe you want to list the customers not meeting margin days, fiscal calendars, weeks, months, or quarters expectations Any Path Any MetricChoose a group of, or list Choose any performanceindividual business entities metrics you have integrated into the management system Any Comparison Any Trend Visually select items to investigate why; for example, one may use this chart to see which key accounts are driving Question trends visually to see what’s behind the numbers; finding growth in the territory in question the specifics you can act on Any Detail Rubberband to list exactly which products, customers, assets or other business entities are out of range from the normFor Hands-on Interactivity and On-the-fly Business FlexibilityWhile Salient Dashboards offer a simplified view and standard measurement ofbusiness performance, Salient WebView™ provides a more flexible web-basedsolution that enables business professionals to see business facts in any context,compared to any other indicators without having to predict what question or whatdirection someone may want to go in a dashboard. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 15. Salient WebView™ Browser-based Visual Interactive Miner III. Access & Control WebViewSalient WebView. Get the information ™you need via the Internet, from anycomputer...anywhere in the world!Connect to the facts from anywhere, anytimeSalient WebView provides access to the powerful UXT® in-memory analyticalcompute engine through an interactive web application developed by SalientCorporation. Simply log in to Salient WebView in a web browser, and connectover an Intranet or Internet connection. No special software is required on theuser machine, so Salient WebView is available on nearly any device that canconnect to the Internet… laptops, handheld PCs, etc*.Scattergram - Rubberbanding is available to select items of Trend - Correlate changes in multiple data fields over time.concern. This example lists customers who are receiving low pricesdespite low volumes.Comparative - Compare two different time periods, includingdifference and percent change. As always, a graphical view isavailable to quickly spot positive or negative changes. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 16. Salient WebView™ Browser-based Visual Interactive Miner III. Access & Control WebView Salient WebView Toolbar provides functionality and appearance similar to Salient’s desktop workstation.Easy tools for interactive analysisSalient WebView offers more than just dashboard access to the information.The web application provides an interactive, intuitive feature set similar toSalient’s desktop workstation (SIM). So, users can easily transition back andforth when working in the office or traveling. For example: • Drill down from a high level view to a single customer, product, recipient, asset, etc., in just a few clicks. • Organize the data using simple drop-down menus. • Use collections to selectively filter results. • View performance with analyses such as comparative, distribution (scattergram), and time-series (trend). For any of these, click a button to switch between numbers and graph formats. • Change the time period to see days, weeks, months, periods, or year-to- date. • Create bookmarks of important and frequently used views. • Print or export for access to the data from other applications. Much more.Speed and scalabilitySalient WebView scales to the size of your data, so you can always see thewhole picture. And Salient WebView delivers answers as fast as the Internet orIntranet connection allows, usually in just a few seconds. Simple panels and views provide constant and easy access to bookmarks and measures. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 17. Salient Dashboard Creator™ User Created Custom Dashboards III. Access & Control Salient Dashboard Creator™ ™NEW CAPABILITY!Link any dashboard to a Salient interactiveminer for the best of both worlds!Exactly the Way You Want ItFor executives who require a certain perspective of consolidated performancefacts, all options are now available!Performance Summary for Any and All AreasWish you could see a performance summary across multiple parts of the The only tool that enablesorganization - then drill into details - now you can! managers to independently create their ownMaximum Web-Based Interactivity dashboards.Unlike most dashboards, Salient runs on a database optimized for data delivery(UXT®), resulting in higher speed and greater interactivity - now linkable with the The only tool that enablesSalient Interactive Miner and in 1st Qtr. 2010 - linkable with Salient WebView™. users to explore beyond the boundaries of an ordinaryNo New Burden on Your IT dashboard into one ofWe have staff who often have worked in your industry and provide consulting our Interactive Miningaround measuring and improving business performance. Share your requirements applications.and ideas and we’ll make things happen and fast.Easy, Accessible, & don’t forget SECURE!The Salient Security Administration Utility helps keep facts in the hands of onlyauthorized users, while providing a simple and fully customized source for fact-based management. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 18. I. Integrate SalientETL ™II. Organize & AccelerateIII. Access & Control ™ Salient Interactive Miner WebView Salient Dashboard Creator ™IV. Additional Capabilities for UXT® Salient360 ™ SalientAlerts ™ Load&Go ™ for SIM™ iMinder ® Ge ™
  • 19. Salient360® Enhanced Forecasts and Enriched Analysis IV. Additional Capabilities (UXT®) Salient360 ™Add-On for Salient Performance Management Solutions:Providing new insights and improvedforecasting through flexible data access.Salient360TM is part of a new breed of Salient products that Salient UXT®provide access to UXT® technology outside the traditional SalientGraphical User Interface (GUI) client. By linking the powerful UXTengine to Microsoft Excel®, Salient360 brings unlimited “What If”analyses for new insights into pricing, purchasing, forecasting andother business activities.Salient360 is the fast and easy link between the powerful Salient UXT data Salient360 ™engine and unlimited analysis capabilities. With Salient360, you can easilyextract data from the UXT data store into Excel®; investigate, utilize, tweak, orre-work the data; and then bring data back into Salient to continuously trackthe accuracy of “What-If” assumptions.Salient360 at Work – The possibilities are endless: Microsoft Excel®Forecasts and budgets - Use real-time, transaction-level data to improveforecasts and budgets. Instantly bring exactly the right information into Excel®,where you can calculate budgets using your preferred method of statisticalanalysis. Incorporate soft knowledge, such as unusual events or circumstances,for better results. With Salient360, you can repeat and refine this procedureevery day, week, month… whenever you prefer… to have modeling coefficientsthat are current and precise (without repeatedly paying large consulting fees forthe same information). Tweak forecasts to perfection.The Salient360 ExperienceSalient360 eliminates the need for special queries or programming expertise.An intuitive, tabbed interface presents all of the options in simple drop-downmenus and buttons. In addition, Salient360 saves your settings, so subsequentdata extractions can be performed, literally, with the click of a button.Get Salient360 Today!Salient360 ships with UXT Version 4.0 and higher. There is no charge forthe capability. There may be licensing fees for new measures that may becreated using Salient360. Salient’s consulting group can assist you with theimplementation and use of Salient360.Contact your Salient Sales Representative or call (607) 739-4511 for details. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 20. Salient360® Enhanced Forecasts and Enriched Analysis IV. Additional Capabilities (UXT®) Salient360 ™ How it works: Microsoft Excel® Access Salient360 through your Excel® toolbar. Salient360 moves data at any level from UXT into Excel®. Microsoft Excel® Incorporate soft knowledge (events, conditions, etc.) Refine budgets with calculations and statistical analyses. Salient360 transforms the Excel® data into files you can bring back into UXT to monitor the accuracy of your assumptions. Salient UXT® Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 21. Salient Alerts™ Web-Based Intelligent Messaging & Notification IV. Additional Capabilities (UXT®) SalientAlerts ™Add-On for Salient Performance Management Solutions:Let the data alert you to potentialproblem areas. !Automatically notify your sales force who is and whoisn’t buying products in their region. Alert branchlocations when the Days of Supply for that criticalproduct is low. Salient’s new web service application,The Web Alerts, provides the ability to match sales repsto customer information, ensuring that exactly the rightpeople receive exactly the right information.This customizable system will allow managers to create exception criteria toalert a targeted group of users. These alerts can be delivered daily, weekly,monthly or whenever and wherever critical information is needed.The Alert Wizard guides you through the process of creating alerts. Chooseto have alerts forwarded to your PDA, laptop, cell phone, or third partyapplication. As long as you can access the internet, Salient’s Web Alerts willkeep you informed.Define your subscription time period. Send out daily alerts to your sales forcegiving them direction to start the day, or deliver monthly status reports totraveling executives.The answer can be sent to those who need the answers via the internet to theirPDA’s, cell phone’s or e-mail.Salient has deployed a complex combination of technology to provide youinstant access to your data wherever you go. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 22. Load&Go™ Mobile Utility Add-on IV. Additional Capabilities (SIM™) Load&Go ™Salient Performance ManagementHits the Road +Every day, Salient Performance Management providesbusiness professionals with the vital information needed to gomake important decisions, but sometimes busy users don’thave the time or the means to connect to the corporate serveror Internet.That’s why Salient created the Load & Go™ Mobile Data Analysis Utility. Fromrepresentatives in the field to executives away on long trips, Load & Go userscan “load” any section of the master database on nearly any computer and“go” mobile, without any network or Internet connection.Fast Start-Up: Load & Go takes just a few minutes to install and run, providinga fully-functional system (including customized database, Server, and MinderViewer client) on nearly any machine.Full Mobility: Once the database is “loaded”, users can run the SalientManagement system anywhere...at home, in a car, on an airplane...without any How it Worksaccess to the Internet. Installed on a corporate server, the Load & Go Replication ServerCustomized, fully-secure data access: Load & Go selectively grants access to manages and optimizes requestsdifferent parts of the database. For example, provide the regional manager from client machines. Any numberinformation about his region, grant an executive access to the whole database, of users can quickly load informationgive sales people access to sales data while restricting cost of goods sold through a local area network (LAN),and margins. wide area network (WAN), or dial-up connection, either directly or throughEasy remote synchronization: The latest information is just a few mouse-clicks a port in the corporate firewall.away, over nearly any network or Internet connection. Load & Go does all of thework, determining exactly which information the user needs. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 23. iMinder® Remote Web Access for the SIM™ Desktop Client IV. Additional Capabilities (SIM™) iMinder ®Share, Collaborate, and Synchronizewith Trading Partners via a Web PortalShare Business Activity Facts over the Web with Suppliers and Trading Partners ™ Salient Interactive MinerProvide Tailored Access to Relevant Business Facts for SuppliersCollaborate with Usable Feedback with Usable Feedback for Retailers, Suppliers, andSales PartnersHelp Suppliers Forecast for timely and accurate Inventory ReplenishmentCreate a Portal on a Corporate Website for remote employees & trading partnersWhy i-Minder:• It is a single point of support for many users, simplifying IT• Full power of the Salient Interactive Miner (SIM)• Delivered over the web via thin clientWhile Salient does offer a pure browser-based solution called Salient Web-View,many individuals still want the full capability of our installed client delivered viaa web portal. For them, i-Minder is the perfect fit. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 24. Geo™ Point and Click Location Intelligence IV. Additional Capabilities (SIM™) Ge ™Add-On for Salient Performance Management Solutions:Geo-spatial intelligence for newinsights and improved efficiencyHow are we doing geographically, do any warehouses needmore product?Should we consider re-routing because of where certain accountsare in proximity to one another?Which accounts geographically are “in the yellow” or “in the red”– not meeting expectations? Location by Volume – Here markers show volumes for each location. The largest, darkest circles represent the highest volumes.Geo connects to mapping web sitesYou can link points on the map to popular mapping sites on the Internet (forexample, Google™ Maps). This integration provides several capabilities. Forexample, click on a point on the map to get driving directions, satellite images,related web sites, and more. You can even include your own labels, such ascustomer names, on the resulting maps. The functionality is available withInfoShare and may be licensed separately. Location by Margin – Just click to change the data field. Now, the largest circles represent the greatest margins.Geo connects to mapping websites The circle tool lets you select locations within a certain radius and then list them out. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 25. Geo™ Point and Click Location Intelligence IV. Additional Capabilities (SIM™) Ge ™Mapping by attributeLocation markers typically indicate magnitude or change, but you can easilyswitch to a view showing location attributes (for example, type, territory, etc.).Different types of markers indicate characteristics of the location. These mapscan reveal inconsistencies, inefficiencies or areas of opportunity. Attributes – Mapping by channel.Thematic mapsView averages and totals for areas within the map. Shades of color can indicatethe average, total, difference, or percent change for all the locations within eachregion, state, county, town, etc. Spot areas with unusually high or low results,compare percent change across counties, get an easy overview of geographictrends. Thematic mapping is available together with or instead of mapping bylocation. Thematic – Average price across counties. The darkest counties have the highest prices.DemographicsMap layers oftentimes contain valuable statistics about demographics (income,sex, age, family size, ethnicity, etc.). Salient Geo can use this information,plotting it on the map for easy integration with your data. Like thematicmapping, each area within the map is shaded bases on its demographic averageor total. This provides valuable new insights for marketing, planning, productassortments, penetration, etc. Demographics – Average age across county subdivisions. The darkest counties have the highestThen use one or more of the following tools: average age. - Select an individual location or area - Select locations or areas within a square, circle or polygon - Reverse the selection (i.e. select all locations not currently selected)Once you’ve selected locations, click to list them out along with theirperformance metrics, or turn them into a collection for further analysis. Highlight Characteristics – Highlighting makes it easy to spot locations with significantly decreased volumes.To find out more about a single location, just right-click on it. A pop-up windowshows its attributes and description. Spatial Relationships – Customers (circles) and assets (red squares) appear together on the map. Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 26. The Salient DifferenceHow Salient Technology is DifferentAt Salient we understand economics and we know how business-mindedindividuals need to relate to business activity to measure and improve results.Salient Performance Management Typical Business Intelligence (BI) ToolsBusiness-Ready Tool-KitThe solution is already built to be “business-logical” enabling rapid deployment, and greater The views, analytical capabilities, and more need to be builtease-of-use by an IT team before a solution is ready Flexible Report WritingFlexible Business-Driven Capability Inflexible resulting views are pre-determined – assumingBusiness users know what question they want to ask, how to frame the question, and what the business question is always the samethey want to ask next Built for the Information ProducerBuilt for the Information Consumer Typically the solutions are built so that technical staff canInstead of traditional “push” reporting, Salient enables situational “pull” access create and maintain reports for management. Reporting-Based, Pre-Set HierarchyAssociative, Flexible Drill-Path If you may want to see it, it needs to be thought of andBuilt the way people think, performing new context selection and calculations on-the-fly created ahead of time or redesigned on an ongoing basisrather than having to pre-set Partially InteractiveFully Interactive Has some visual interactive capability; but most interactive capabilities are too technical and difficult that they areAll the visualizations let you list items of interest, see more about them, focus in on them, reserved for IT report-writers to develop viewsor change how you framed your “Bookmark” or business question DepartmentalizedImmediate Access to Details Most reporting-based solutions summarize orAll un-summarized details are easily available; it is the details that make facts actionable. departmentalize data to increase speed / response timeScalable without sacrificing detailed facts Required Set-up Depending on the number of individuals being served,Minimal Consulting or Technical Services technical resources are needed to create all potential viewsConsulting focuses on logically grouping your business information and then “Mission-Based” training Modification Assistance Services are needed from an internal or external technicalComplete Autonomy vs. Ongoing Set-up resource to create new or modify existing drillable report views on an as-needed basisRequires no consulting or technical services to create or modify views once data is loadedin the application. It is business-user driven; simply “Bookmark” standard views Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 27. Client Testimony Over 35,000 users now in 53 countries Consider what a few of them are saying.“The Salient application is very fast. You don’t lose continuity.You don’t lose focus.” Rick Cottingham, Havell’s SLI“Salient gives us a good window on how we’re doing in thesupermarkets and it allows us a great deal of flexibilityin how we look at the data.” Carvel Ice Cream“On a day-to-day basis, we can get a gross profit report by productpackaging… It used to take 8-9 days.” Curt Root, Controller, Gillette Group“Volume used to be king. It’s not anymore. It’s profitability and margin.Salient has a great product. It’s quick. It’s easy. It’s just virtuallymaintenance free. Would I recommend it to others? In a heartbeat.” Salient Client of 10+ Years“It’s revolutionary... It’s a real client-server system with on-line,real-time information that we get on a daily basis.” Silver Eagle Distributing Co.“The system exceeded our expectations.The result is a 3% recovery in the operating margin.” Neuri Amábile F. Pereira, Spaipa S.A. Industria, Brasileira de Bebidas Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final
  • 28. Salient Corporation 203 Colonial Drive Horseheads, NY 14845 USA phone:  607 739 4511 fax:  607 739 4045 salient.com ©2009-2010 Salient Corporation Connecting Activity to ResultsSalient Corporation, 203 Colonial Drive, Horseheads, NY 14845 USA P. 607 739 4511 F. 607 739 4045 E. info@salient.com www.salient.com capabilities_final