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Gitex2013: ENABLING SMEs
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Transcript

  • 1. "MAKE IT PERSONAL" FOR SMB Soulacroup Marc Oct’13, Gitex 2 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  • 2. 2012 2013
  • 3. Consumer market Enterprise market Ads impact > impulsive Hype Limited Budget visibility Strong Social Media GDP per capita = + 6,5% est (A&ME’14, Pyramid research) As a matter of fact, SMB request to understand both CM & EM Long Process Long term investment Secure Predictive cost
  • 4. THE SMB TREND 75% BYOD MOMENTUM 28% SOCIAL NETWORKS IS 5 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED. 20% UCaaS CAGR 2013-
  • 5. MY CLOUD MY MOBILE MY SOCIAL MY CUSTOMER
  • 6. MY SOCIAL Social Business Identity Services
  • 7. MY MOBILE 1 000 000 000 A &ME Total Mobile Subscribers 64Mu sept’13 120% PENETRATION RATE !! MY DEVICE IS BEST MY BOSS CANNOT PAY
  • 8. MY CUSTOMERS BEST FLOW MOBILE APPS : help to respond faster TRIGGERING WE ARE ALL VIP 49 % , help to attract new customers : 45 % of survey
  • 9. MY CLOUD SYNC AND A-SYNC MULTI DEVICE The cloud is pretty ubiquitous in the SMB space LIKE BIG Corp.
  • 10. MY CLOUD MY MOBILE MY SOCIAL MY CUSTOMERS
  • 11. MYOFFICE CLOUD MYIC MOBILE MYIC SOCIAL MY SMARTCALLROUTING
  • 12. What Next ?
  • 13. Smart Caller Identity ON THE FLY John Smith Marketing Director JohnJohn Smith Calling, IM, Video Presence, Calendar Community Req. … Cross Technology www.Cross.com Answer Video See video Calling … IM Frank Lee CALL ID ASSOCIATED DATA Incoming …
  • 14. thanks Visit US at FVC BOOTH MYIC SOCIAL NETWORK MYIC MOBILE PHONE SOFTPHONE PIMPHONY IP FULL WIFI INFRA FOR SME
  • 15. enterprise.alcatel-lucent.com https://sftp.alcatel-lucent.com