SOCIAL NETWORKING BY ALAN EVANS
TWITTER - FACEBOOK – MYSPACE – SLIDESHARE - NING
Why write anything about what you are doing? Who would read
this stuff? What is the point? What does this mean for your
business or your cause. It took on and whipped SIMON COWELL
(PEOPLE POWER). Petitions, polls, internet campaigns have
been overwhelmingly powerful and successful.
SO WHAT IS IT ALL ABOUT?
It keeps the public informed. It is for friends and family to communicate. It is to share
updates, inform, converse, drive traffic to your website. It is a free account where you
can follow people. Everything they say shows up on your screen. You follow them,
they follow you, it is an endless chain of communication. For Marketing you need a
good twitter name @sanclertimes You need a profile, name, details, biography, who
are you, photo, logo your website. You then engage networks with people, inform
people, find people you want to follow by subject or business or hobby areas. Your
interests, e.g. tourism, photography, earth shifting machines, education. You can use
it on any mobile device. Tweets increase traffic to your website. Update people with
your special offers, your marketing, thank people, invite people. World wide events
are being communicated before major news networks get there.
Film on social networking
Film on social networking
MY DOCUMENTS ON SLIDESHARE
Within minutes of uploading documents on Slideshare they have been viewed by the
public. They get shared, embedded in websites and talked about. The Sancler Times
has had more views on Slideshare in 3 months than it has for all the editions for the
last year put together. Who would be interested in what you write? I uploaded a bus
time table for St. Clears and within minutes it had been viewed 22 times. Within
minutes of posting a calendar I shot for Help For Heroes, It received a hit every
minute. This prompted a major online network to email me and congratulate me on
achieving such popularity in such a short space of time. The result for me was that it
drove more traffic to my website and that means more business.
Hi Alan, Here's your contract. Can you sign and return by post?
Many thanks, Peter
Peter Lawson _Picture Editor
Which? _2 Marylebone Road _London _NW1 4DF
Tel - 020 7770 7859
MY SLIDESHARE REPORT FOR THREE MONTHS
In 2009, you uploaded 57 presentations and got:
• 5006 views
• 88 average views per presentation
• 2 favorites
• 4 followers
Your most popular presentation was: Sancler Times Issue 22 - 230 views
My films on Youtube have been watched thousands of times. One film has had over
8,500 views. That is seven times the population of St. Clears.
HOW DO YOU GET TO NUMBER ONE IN THE RANKINGS?
My business is relatively new yet it is at the top of the Google rankings. The Sancler
Times website is also very new and has been receiving thousands of hits. People from
around the world are looking at St Clears and sharing the information. I get requests
for business from London based companies whereas I get hardly any local business.
My physical presence has been placed into the shadows compared to my web
HOW MUCH DO YOU PAY FOR YOUR WEBSITE?
Don’t have a website, do have a website? Who runs it? How much do you pay? What
are you paying for? You can get it all for a fraction of the cost and be in total control
of the content. Even if you have one you can get rid of the supplier and start a new
one which will be better. The old name redirects to your new site. It is as easy as that.
Paying for business cards, brochures, banners, T-shirts, etc. You don’t have to.
Gazhoo is an online marketplace for documents and files.
All content on Gazhoo is uploaded by users. Search, preview, and instantly download
files. You can make payments by credit card or Google checkout For Sellers, Make
money online by selling your files: Upload and sell virtually anything in a file format.
You sell your files to other users and get paid when other users purchase your files.
Unlike traditional merchandise marketplaces on Gazhoo you can sell multiple copies
of the same file or document. Upload all your files. Don't hold back. Use the multiple
upload function (To select multiple files, use the ctrl or shift key on your PC, or apple
or shift key on your Mac) and upload all your files. Input description, tags, price,
copyright, and category for each of your files. You can also use the bulk setting to
input information that applies to all documents. Create buzz. Utilize social
bookmarks, blogs, and document sharing sites to promote your files. Create a user
account. It's totally free to sign up for gazhoo and this process is quick and easy. It
should take you seconds to do. 30% commission. www.gazhoo.com
What the heck is Tagito? The way to sell your downloadable stuff from your blog,
site or social network. Everything happens on your website, blog or social network.
Your visitors buy directly from your site. Here at tagito.com you'll upload your files,
and manage your listings. Then you use our cool, easy tools to promote them on your
sites, blogs or social networks really fast. www.tagito.com
Business 3.0 is the first and only Social Business Network administrator on social
networks, reaching over 350 million network users. Your business only needs to
manage one backend to update your social business profile on all three social
networks. Your profile is used to provide consumers with business information,
product/service listings, conversations, contact info, news and much more! Social
business profiles have many features and functions to help your business market and
sell directly on social networks. Business 3.0 will never allow businesses to use
mailers, spam, or any other method to attract users to their profile. Benefits: All
linked to Facebook, Myspace and You can view statistics on all social networks, your
business profile through the control panel.
MySpace is an online community that lets you meet your friends' friends. Create a
community on MySpace and you can share photos, journals and interests with your
growing network of mutual friends. MY SPACE is for everyone: Friends who want to
talk Online. Single people who want to meet other Singles. Matchmakers who want to
connect their friends with other friends. Families who want to keep in touch--map
your Family Tree. Business people and co-workers interested in networking.
Classmates and study partners. Anyone looking for long lost friends!
Ning is the social platform for the world's interests and passions online. Millions of
people every day are coming together across Ning to explore and express their
interests, discover new passions, and meet new people around shared pursuits. So
easy, it just works. Get your Ning Network up and running in less than 30 seconds.
Go viral. Exponential growth is in our DNA, and getting new members hooked is a
breeze. Turn your passion into a business, or drive grassroots funding for your
campaign or cause.
NING allows you to create a network where you can advertise your business through
photos, texts, chat, videos, sales, events, members area, etc. Simple and effective.
NETWORKING WITH OTHER COUNTRIES
http://americymru.ning.com/ is an expat network worth joining Americymru
Everything you need to know about Wales ( Travel Tips, History etc ) and the Welsh
contribution to the building of America can be found right here! This is a work in
progress. If you have any ideas for sites that should be included please join the Links
Group and post a suggestion there or contact us using the form above.
Welsh? of Welsh descent? Cymruphile? Why not join Americymru? All welcome.
1850 members 608 discussions
5850 photos 855 Events
464 songs 1010 blog posts
or create your own network at http://www.ning.com
XING – The business network
Around the world every day, over 8 million business professionals use XING – the
global business network – in 16 languages to do business and promote their career.
XING makes networking and professional contact management simple, with made-to-
measure networking functions and services. Even more, XING allows you to see how
people are connected, which is an excellent tool in generating new contacts of your
own._ _With the XING Jobs portal, more than 30,000 expert groups and networking
events from London to Beijing to New York, XING has evolved from a platform to a
web interface for business professionals around the world.
SlideShare is a business media site for sharing presentations, documents and pdfs.
SlideShare features a vibrant professional community that regularly comments,
favorites and downloads content. Content also spreads virally through blogs and
social networks such as LinkedIn, Facebook and twitter. Individuals & organizations
upload documents to SlideShare to share ideas, connect with others, and generate
leads for their businesses. Anyone can view presentations & documents on topics that
interest them. The site is growing rapidly with over 17 million monthly visitors.
SlideShare is the best way to get your slides out there on the web, so your ideas can
be found and shared by a wide audience. Do you want to get the word out about your
product or service? Do you want your slides to reach people who could not make it to
your talk? Are you a teacher looking to share your lesson plans? It only takes a
moment - start uploading now, and let your slides do the talking!
Some of the things you can do on SlideShare
Embed slideshows into your own blog or website.
Share slideshows publicly or privately. There are several ways to share privately.
Synch audio to your slides.
Market your own event on slideshare.
Join groups to connect with SlideShare members who share your interests.
Download the original file
Badges which can be placed on your website to direct people to other realms on your
networks. Most sites offer widgets. You get the code and embed it onto a page on
Here are some tips and tricks for effectively establishing a maximum-benefit network
on XING in no time at all.
4 simple steps towards a strong personal network:
Enter as much information in your profile as possible:
Filling in your profile in full will help you get found by the right companies,
headhunters and potential business partners. Add profile details now
Make the most of XING’s personal matches:
You automatically receive potential matches on XING based on the information in
LinkedIn has over 55 million members in over 200 countries and territories around
the world. A new member joins LinkedIn approximately every second, and about half
of our members are outside the U.S. Executives from all Fortune 500 companies are
LinkedIn members. Relationships Matter. Your professional network of trusted
contacts gives you an advantage in your career, and is one of your most valuable
assets. LinkedIn exists to help you make better use of your professional network and
help the people you trust in return. Our mission is to connect the world’s professionals
to make them more productive and successful. We believe that in a global connected
economy, your success as a professional and your competitiveness as a company
depends upon faster access to insight and resources you can trust. When you join, you
create a profile that summarizes your professional expertise and accomplishments.
You can then form enduring connections by inviting trusted contacts to join LinkedIn
and connect to you. Your network consists of your connections, your connections’
connections, and the people they know, linking you to a vast number of qualified
professionals and experts. Through your network you can: Manage the information
that’s publicly available about you as professional. Find and be introduced to potential
clients, service providers, and subject experts who come recommended. Create and
collaborate on projects, gather data, share files and solve problems. Be found for
business opportunities and find potential partners. Gain new insights from discussions
with likeminded professionals in private group settings. Discover inside connections
that can help you land jobs and close deals. Post and distribute job listings to find the
best talent for your company
TWITTER FOR BUSINESS
Every day, millions of people use Twitter to create, discover and share ideas with
others. Now, people are turning to Twitter as an effective way to reach out to
businesses, too. From local stores to big brands, and from brick-and-mortar to
internet-based or service sector, people are finding great value in the connections they
make with businesses on Twitter.
When people working in the Empire State Building twittered that they were craving
ice cream delivery, New York local chain Tasti D Lite was there to listen and meet
their need. When electronics buyers look for good deals, the Dell Outlet Twitter
account helps them save money with exclusive coupons. When Houston's coffee
drinkers decide where to get their daily dose, many choose Coffee Groundz, which
lets them order via Twitter. Read on to learn what Twitter is and to get detailed
examples of how companies are using it. On these pages, we’ll also reveal how
Twitter can help your business right now. So what does Twitter do for businesses?
Twitter is a communication platform that helps businesses stay connected to their
customers. As a business, you can use it to quickly share information with people
interested in your company, gather real-time market intelligence and feedback, and
build relationships with customers, partners and other people who care about your
company. As an individual user, you can use Twitter to tell a company (or anyone
else) that you've had a great—or disappointing—experience with their business, offer
product ideas, and learn about great offers. So how does it work?
Twitter lets you write and read messages of up to 140 characters, or the very length of
this sentence, including all punctuation and spaces. The messages are public and you
decide what sort of messages you want to receive—Twitter being a recipient driven
information network. In addition, you can send and receive Twitter messages, or
tweets, equally well from your desktop or your mobile phone. When you combine
messages that are quick to write, easy to read, public, controlled by the recipient and
exchangeable anywhere, you’ve got a powerful, real-time way to communicate. And
real-time communication is turning out to be ground-breaking for users and
SPECIAL OFFER - TEA AND A WELSHCAKE 50p FROM 11 TIL MIDDAY
Gets shared with all your followers, they share with others, they turn up, they buy.
GOING TO TOWN AT 10 IF ANYONE NEEDS A LIFT RETURNING AT 2
Shared with people you follow or in your group. They share, reply, organize and meet
CASE STUDY - THE SANCLER TIMES WEBSITE
Created three months ago www.sanclertimes.com
on a budget of £500 I created sections for the
community and created a platform for the
community to discuss issues within the community.
There are photo galleries, Films, Opportunities to
advertise and promote organizations, business and
events. I linked the site to Twitter and Facebook
and Slidehare. My Tweets appear on Twitter and
are picked up and shared by my followers and their
followers and so on. My Facebook comments follow the same process. I created a
private group page on Slideshare for team members to discuss the creation of the
Sancler times. The public can access any documents I upload if I enable it. They can
also download the documents. Bus Timetable, Library opening Hours, etc. They can
also have the documents read to them if they are visually impaired. I connected the
site to Skype so that anyone can Skype me and have a chat. This is free and if I
choose to I can see them as well as hear them. I can also share my computer screen.
They can reciprocate if they wish. I then linked the website to an American network
for Welsh ex pats. Within the three months the site has been accessed by someone in
almost every country in the world. I have had conversations online with people in
America, Romania, Patagonia, London, Ireland, Morocco and Sweden. Imagine the
possibilities for tourism, business, friendships. Our children are learning it but not
through schools. School have refused to allow children to freely access this digital
media which will be the main source of employment within the next decade. There
are jobs they must prepare for now which do not even exist yet. I want to show you a
short film about what children think of this.
What Kids Say About Digital Media
What Students Say About Learning
GROUPS OF FOUR
Go to the following website www.sanclertimes.com and interact with the facebook
facility. Make some comments about the website or some of the issues the editor has
asked for feedback on.
Skype the editor of the sanclertimes. Have a chat using the typing facility
Have a chat using the audio facility
Have a chat using the video facility if you have a webcam
Go to the following website http://www.slideshare.net/Alanevans25364 and comment
on some of the content as a guest.
If you wish, join the site by creating a free account and then download some of the
content you like.
Go to the following website http://www.ning.com and take a look at the possibilities.
If you wish, open a free account and start to create your own network page.
Go to the following website and take a look www.twitter.com open a free account if
you wish and start tweeting. Email someone with your details and ask them to follow
Exercise 6. Go to the following website and take a look at some of the content.
Interact with it if you wish. www.myspace.com/alanevansphotography
MAJOR EXERCISE – CREATE A NETWORK ON NING.COM