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By Ian T. Butler
Most often, the decision on which model works for you is a hybrid—part internally resourced and part external. Identifying where your needs place you in each decision space helps determine the best model for your organization.
Looking to organizations that have faced similar needs in the past can help confirm which models may be suitable. Organizations evolve over time and so must localization strategies.
Whether you are just beginning on the road to international expansion with time-to-market as your key driver, or whether you are a mature buyer with cost management on your mind, defining and evolving your long-term strategy is the key to success.