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New user guide

New user guide






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    New user guide New user guide Presentation Transcript

    • TheNewUserGuideToWordPress
    • Aboutme www.wpteach.com al@wpteach.com (416)907-8396 Program Manager, Hostopia • WordPress Strategy Professor, George Brown College •Intro to WordPress •intro to Web Development Former Organizer •WordCamp Toronto •Toronto WordPress Meetup Owner WPTeach.com
    • WheretoStart? The first question I get asked almost every semester is.... .comor.org? www.wpteach.com al@wpteach.com (416)907-8396
    • What is Wordpress.org This is the website where the core software lives, along with thousands of themes and plugins. And they are all free!! www.wpteach.com al@wpteach.com (416)907-8396
    • What is Wordpress.com Is a commercial website where you can host a free WordPress site. It runs on a feature of WordPress called MultiSite It’s free as well!!!! www.wpteach.com al@wpteach.com (416)907-8396
    • So if they are both free, whats the big deal? Why do I have to choose? www.wpteach.com al@wpteach.com (416)907-8396
    • Why choose WordPress.com • Up and running in mere moments • No need to have any technical knowledge • No need to worry about Backups- done automatically for you • You’ll often get new features before they are made available to .org • Security of knowing the company behind WordPress is looking after your site • Limited functionality compared to .org versionCan only use themes providedSite has ads on it unless upgrade purchased to remove • Cant add plugins- limits ability to extend your site’s functionality • no FTP access= no access to files Pros Cons www.wpteach.com al@wpteach.com (416)907-8396
    • Why choose WordPress.org • Full Functionality • Use any theme or plugin you want • Full control over your content- no Ads • Able to fully customize- full access to all code • Able to monetize site • Ecommerce capabilities • Need to have some technical knowledgeYou are responsible for backing up and maintaining your siteYou break it? You fix it • Additional cost for hosting • Can add additional functionality- Custom Post types, Event calendars etc. Pros Cons www.wpteach.com al@wpteach.com (416)907-8396
    • Howtochoose? WordPress.com WordPress.org I want to sell online and need ecommerce capabilities I want nothing to do with maintaining my site I think FTP is something I order at Starbucks and want to keep it that way I have a lot of videos and images I want to use on my site I don’t have a development budget and dont want to DIY I want to start a membership site I want to see if I like WordPress I’m all about the freedom- at least when it comes to plugins and themes www.wpteach.com al@wpteach.com (416)907-8396
    • WordPress needs to be installed on my computer. FALSE I can’t do ecommerce with WordPress ALSO FALSE www.wpteach.com al@wpteach.com (416)907-8396 Misconceptions Common
    • The Dilemma PageorPost? What is a Page? •Static Content- About Us, Contact Form, Services, Location • Content that won’t change often (if ever) • Content that you don’t want people commenting on www.wpteach.com al@wpteach.com (416)907-8396
    • The Dilemma PageorPost? What is a Post? •Timely information- News, Announcements, Articles ( but no cat pictures) • Content that changes and gets added to often • Content that you want people commenting on www.wpteach.com al@wpteach.com (416)907-8396
    • Please explain CategoriesandTags Categories and tags are applied to your posts only- not pages •Think of categories as your table of contents for your posts •Tags are then the index words at the back of the book www.wpteach.com al@wpteach.com (416)907-8396
    • Example Time Categories Newspapers have been doing this for years in print •News •Entertainment •Sports •Classifieds www.wpteach.com al@wpteach.com (416)907-8396
    • Example Time Categories Lets move online- Real Estate Site •Cities • Buffalo • Cheektowaga • Orchard Park • North Townawanda •Types of Properties • Detached • Semi-Detached • Condo Other potential Categories •Local Real Estate News •Helpful tips for home buyers •Community Events www.wpteach.com al@wpteach.com (416)907-8396
    • Wise Man time You must strike a good balance between offering as few options as possible, while giving your reader enough choice to satisfy them Lessismore www.wpteach.com al@wpteach.com (416)907-8396
    • You’re it TagMe Tags are descriptors for your content •Recipe site example •The recipe is for Lemon Meringue Pie •Categories could be • Baking • Dessert • Pies Tags could be • Eggs • Custard • Meringue • Lemon • How much can Al eat in one sitting? www.wpteach.com al@wpteach.com (416)907-8396
    • Questions? www.wpteach.com al@wpteach.com (416)907-8396
    • Wise Man time 50% discount on my Ultimate Guide to WordPress Video Series http://bit.ly/11BjMDV Discount code- WPBuff BonusTime www.wpteach.com al@wpteach.com (416)907-8396
    • Thankyou! www.wpteach.com al@wpteach.com (416)907-8396