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    Pmg golf credentials Pmg golf credentials Presentation Transcript

    • Professional Management Group
      An Introduction
    • India’s first sports management company
      Sunil Gavaskar,
      Chairman
    • PMG IS PART OF
      India’s top media agency (ET-2008)
      Sam Balsara
      Chairman, Madison and Director, PMG
      Madison World is a diversified group with 20 units across 10 specialized functions in Advertising, Media, Outdoor, PR, Rural, Retail Entertainment, BTL, Mobile, Events and Sports
    • Asia’s largest outdoor agency
      Noomi Mehta
      MD, Selvel Advertising and Director, PMG
      Selvel with its pan-India presence has been at the forefront of delivering comprehensive outdoor solutions to clients
    • Together, we deliver :
      360 degree sporting and media solutions to our clients
    • CLIENTS & PARTNERS
    • PMG Credentials
      An Overview of PMG’s Golf Events
    • McDowell’s Signature Club Golf Championship
      Conceptualized by PMG for McDowell’s Signature in 2002
      Several golf tournaments for Professional, Top amateurs and Corporate golfers… however, the Signature Club Golf Championship the only tournament to decide – “The Champion Golf Club of India”
      India’s largest Golfing event
      Signature Club Golf Championship as it stands today:
      6000 club golfers.
      42 of India’s top golf clubs & 1 in Nepal.
      30 cities.
      Sept – Dec (9-11 weeks).
      All India Final - International venue.
      2010 – the 9th edition.
    • McDowell’s Signature Club Golf Championship
      Stage 1 : Intra-Club
      This first stage is exclusively for members of the respective clubs in each city.
      There are three handicap categories : 0-8, 9-16, 17-24.
      The two best golfers from each handicap category form the 'Club team' and represent the Club at the next stage – the Regional Finals.
      Stage 2 : Regional Finals : Inter-club
      All the club teams from each region compete against each other at the Regional Finals to decide on the Regional Champion Golf Club – the club that will represent the region at the All- India Finals.
    • McDowell’s Signature Club Golf Championship
      Stage 3 : All-India Finals 
      The Four Regional Champion Golf Clubs compete against each other to decide the “The Signature Champion Golf Club of India”, scoring kept same as Inter Club round
      As an added attraction and to ensure a neutral venue, the All India Finals are held at a golf course abroad.
      2004 : Kandy, Sri Lanka.
      2005 : Bangkok.
      2006 : Malaysia.
      2007 : Pattaya.
      2008 : Bali.
      2009 : Phuket.
      2010 Chiang Mai
    • McDowell’s Signature Club Golf Championship
      Innovations in 2009 by PMG (2009 Signature theme – Bold & Beautiful)
    • McDowell’s Signature Club Golf Championship
      BOLD
      Introduced a new fast format involving higher risk called “POWERPLAY GOLF”
      FEATURES :
      • Faster format  only 9 holes instead of 18
      • 2 flags in each hole  white and black
      • Players can play to tougher black flags on each hole for double points with a risk to lose points if they do badly
    • McDowell’s Signature Club Golf Championship
      BEAUTIFUL
      • Introduced Signature High Stakes Fashion Nitesto coincide with the regional finals of the Club Golf event in Mumbai, Bangalore, Delhi and Kolkata
      • Face of the Event: NEHA DHUPIA
      • Designers : LINA TIPNIS, SIDDHARTH TYTLER etc
      • Top designers designed clothes keeping the sporting element in mind
      • A fashion show with top models followed by Neha as the showstopper handing out caps to the regional finalists
      15
    • McDowell’s Signature Club Golf Championship
      NehaDhupia putting at the PC while Peter McEvoy – founder PPG & Debashish Shyam VP, USL look on
    • McDowell’s Signature Club Golf Championship
      Golfers receiving their caps from NehaDhupia and Sarah Jane at the East Zone Regional Finals, Kolkata
    • McDowell’s Signature Club Golf Championship
      The Lucknow team gets the trophy from Ekta Choudhary, Pantaloons Femina Miss India Universe 2009
    • Celebrity Golf- The Lords of 1983
      AIM : To felicitate the Champions of the 1983 Cricket World Cup on the 25th Anniversary of their victory at Lords
      Events organised:
      1) Golf Event between the 1983 Indian cricket team and other celebrities in Delhi
      2) Felicitation dinner by BCCI in Delhi
      3) Auction of autographed diamond studded cricket bat and ball
      4) Final Awards ceremony at LORDS where they won the World Cup in ’83 which was attended by SharadPawar, Dr. Mallya etc
    • Celebrity Golf- The Lords of 1983
      Unveiling of the Diamond Studded cricket ball and bat that is to be auctioned
      On Course Branding The Team in a buoyant mood
    • Celebrity Golf- The Lords of 1983
      Media Coverage of the Golf tournament