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Sticky Wisdom:
14 Brilliant Ways to
Communicate More
Effectively

!

Jason Seiden

@seiden • in/seiden
workforcemarketing....
People are seeing your emails and texts
and attachments on their smartphones.
!

Notice I did not say “reading.” 

Keep it...
It’s easiest to shift peoples’ expectations
before they have any.

@seiden • in/seiden
A good title and clever concept are not
the same as framing, and are never
more important than good content.

@seiden • in...
Musicians don’t sell albums by telling
everyone how passionate they are
about singing, they sell albums by
sharing their m...
Looks matter.
!

Make your communication look like you
care.
!

@seiden • in/seiden
All in a days work: unreturned phone
calls, email chains with no follow
through, meetings that get delayed.
!

Play throug...
(See what I did there?)
Actually, this is a perfect opportunity to
follow the advice on the previous slide:
decide that th...
Spend enough time working, and
friends, colleagues, coworkers, and
competitors start to get mixed up.
Social media speeds ...
You’d be amazed at how much stuff I’ve
gotten—or gotten away with—because
I’ve smiled at people who were
expecting me to s...
Communication is just a set up for
action… so plan for what happens after
the talking is done.
!

@seiden • in/seiden
If you’re not willing to engage in tough
communication, you’re sunk. If you’re
willing to engage but unable to do so
witho...
The strengths and weakness you see in
yourself may not be the ones other
people see in you.
!

@seiden • in/seiden
Each communication you have is
pregnant with everything you’ve done
leading up to it.

@seiden • in/seiden
How long have your employees
struggled to find the right words to
explain what they do?
!

Help them find the words to get t...
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Sticky Wisdom: 14 Brilliant Ways to Communicate More Effectively

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Simple, powerful bits of wisdom to make your professional communications more impactful. For digital marketing, internal communications, social media, and anyone else who gets things done with words.

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Transcript of "Sticky Wisdom: 14 Brilliant Ways to Communicate More Effectively"

  1. 1. Sticky Wisdom: 14 Brilliant Ways to Communicate More Effectively
 ! Jason Seiden
 @seiden • in/seiden workforcemarketing.com
  2. 2. People are seeing your emails and texts and attachments on their smartphones. ! Notice I did not say “reading.” 
 Keep it short. ! ! @seiden • in/seiden
  3. 3. It’s easiest to shift peoples’ expectations before they have any. @seiden • in/seiden
  4. 4. A good title and clever concept are not the same as framing, and are never more important than good content. @seiden • in/seiden
  5. 5. Musicians don’t sell albums by telling everyone how passionate they are about singing, they sell albums by sharing their music. ! Stop talking about how great you are and show it. @seiden • in/seiden
  6. 6. Looks matter. ! Make your communication look like you care. ! @seiden • in/seiden
  7. 7. All in a days work: unreturned phone calls, email chains with no follow through, meetings that get delayed. ! Play through. @seiden • in/seiden
  8. 8. (See what I did there?) Actually, this is a perfect opportunity to follow the advice on the previous slide: decide that this slide is annoying, click next, and be done with it. @seiden • in/seiden
  9. 9. Spend enough time working, and friends, colleagues, coworkers, and competitors start to get mixed up. Social media speeds up the mixing process. ! ! @seiden • in/seiden
  10. 10. You’d be amazed at how much stuff I’ve gotten—or gotten away with—because I’ve smiled at people who were expecting me to scowl. Especially at airports. @seiden • in/seiden
  11. 11. Communication is just a set up for action… so plan for what happens after the talking is done. ! @seiden • in/seiden
  12. 12. If you’re not willing to engage in tough communication, you’re sunk. If you’re willing to engage but unable to do so without shaking, you’re still sunk. @seiden • in/seiden
  13. 13. The strengths and weakness you see in yourself may not be the ones other people see in you. ! @seiden • in/seiden
  14. 14. Each communication you have is pregnant with everything you’ve done leading up to it. @seiden • in/seiden
  15. 15. How long have your employees struggled to find the right words to explain what they do? ! Help them find the words to get their jobs done. ! More at info@ajaxwm.com @seiden • in/seiden
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