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Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
Ajala TV discop4 Nigeria panel__2010
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Ajala TV discop4 Nigeria panel__2010

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When asked about his contributions to the session Dayo commented that “For the …

When asked about his contributions to the session Dayo commented that “For the
African television and media industry in Africa to reap the demographic dividends in the
over 55 million television reported viewers on the continent– it is evident that the rules of
programming must change to meet the needs the African television viewer. In a recent
report by Bain and Co, the global consulting firm: It reported the global shift from
appealing to the broadest possible audience, to striking a chord with a particular
audience group: the Audience of one. It has also been documented that pay TV viewers
in Africa are driven by 3 major types of content: Sports, Local content and Niche
programming. Content on Television networks must be targeted at the African
demographic. It is for Pay-TV business executives in Africa to carry programming that
African viewers want to see, added to this featured programming must be produced and
acquired at a reasonable cost. Finally viewers must be quantified to deliver the most
value to Advertisers. Our Àjàlá™ TV Network was conceptualized to drive subscriber
growth for Pay TV Networks in Africa. The network is a premium thematic travel channel
targeted at over 12 million Nigerian arm chair travelers.

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