ENGLISHBUSINESS COURSECol·legi Sant Miquel dels Sants 2n Batxillerat
KEY TOPICS OF THE COURSECOMPANYPUBLISHING HOUSEMARKETING AND ADVERTISINGOTHERS
COMPANY TALKJob interviews: CV,cover letters, lettersof reference.Company policies. Talking to coworkers.Negotiating jobconditions. Asking Talking to thefor a pay rise. boss:difficult work situations/reviewing a performance. Talking to Company subordinates: departments: job delegating. tasks.
ON THE TELEPHONE The switchboard.Telephone connections. Telephone messages. Telephone appointments.
BUSINESS CORRESPONDENCE.Business letters. Planning a business letter: structure; words and expressions. Writing tips. E-mails. Structure. Uses.
NEGOTIATIONS. MEETINGSSALES.OPERATIONS. Resolution of conflicts. Dealing with difficult clients.Small talks. B2B.Setting the agenda. Note-taking.Agreeing and disagreeing.Interrupting.
Financing business ventures. BANKING AND Financial statements. FINANCEBank services. Lending and Applying for a loan.borrowing. Types of bonds.Bank documents. The stock market. Trading shares.
Describing a process and therequired documentation: Proforma invoice. Purchase orders. Commercial invoice. Multinational Packing list. corporations. Certificate of origin. Bill of Lading. Payment terms. Letters of credit. Single Customs Declaration. Forwarder’s Certificate Ways of transport. of Receipt. The incoterms. INTERNATIONAL TRADE
BUSINESS TRAVELSAirport procedures. At the hotel.Railway and car travel. Business socializing. Leisure time on business travels.
ECONOMICSBasic economic terms.Supply and Demand.Macroeconomics andindicators.Microeconomicsand economicfactors. Graphs. Describing change. The trade cycle of booms and slumps.
THE STOCK EXCHANGE MARKET:The main concepts: shares, bonds, stockholders, dividends, bull/bear market, etc. How the market works
THE CURRENT ECONOMICCRISIS: causes and consecuences. Inside Story
MARKETING AND ADVERTISINGFinding the customer Presenting your public facePlanning a marketing strategy Marketing toolsCreating ads Marketing through trade fairs
The R&D department: encouraging innovation.Risks and costs of innovations.Brainstorming sessions.INNOVATION
PRESENTATIONSPresentation skills. Voice quality and delivery.Objective. Body language.Audience. Signposting.Contents. Visual aids.Structure. Equipment.Time and lenght.Venue: where am I Rehearsal.giving the presentation? Dealing with nerves.
PUBLISHING HOUSETRANSLATIONS: You will work on texts we mayfind in the professional world (legal, scientific,technological texts, etc).PROOFREADINGS: You will proofread sometexts and translations.INTERPRETATIONS: We will talk aboutsimultaneous and consecutive interpretation and we willdo some practises.
PROFESSIONALS- BUSINESS PEOPLE: from theCEO to the receptionist.- LAWYERS.- PUBLIC RELATIONS (PR).- JOURNALISTS.- DOCTORS.- TRANSLATORS/INTERPRETERS(...)
METHODS.Written exercises and computeractivities.Listenings (simulations, radio programs,news, etc.)Videos (simulations, interviews toprofessionals, etc.)Simulations.Projected exercises from business CDs.