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Video Marketing 2014

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Video Marketing Trends for 2014. If you would like to find out more please contact us at zapplab.net

Video Marketing Trends for 2014. If you would like to find out more please contact us at zapplab.net

Published in: Marketing, Business, Technology

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Transcript

  • 1. 2014 Video Marketing & Why It’s So Important
  • 2. Just 1 minute of video is the equivalent to 3500 web pages That’s 1.8 words! [source: comScore] million
  • 3. What ya reading for? People visiting your site don’t want to read pages of info. They want you to meet and greet them and tell them what you do in under 1minute.
  • 4. Keep it short The shorter your video the more likely people will watch it. Under 3 minutes is good. Under 2 minutes is better. Under 1 minute is perfect.
  • 5. 85% of Internet Users watch online video. [source: comScore]
  • 6. 100 million video views each day. [source: comScore]
  • 7. There will be 73.3 million mobile video viewers during 2014, up 20% from 2012. [source: eMarketer]
  • 8. 58% of B2B marketers rate videos as the most effective content marketing tactic [source MarketingProfs, Content Marketing Institute & Brightcove]
  • 9. 34% more chance of customers sharing on Social networks if video is under 1 min. [source: comScore]
  • 10. 33% of your audience will leave after 30 seconds so grab their attention early!
  • 11. The latest Video Trend Video Business Cards • The latest craze in digital marketing, your own vidcard. This video business card will deliver your message in under a minute including: • Your Logo • Contact details
  • 12. • Share on websites, email, youtube, QR Codes and social media.
  • 13. Still Not Convinced? 64% That’s how much more likely website visitors are to buy a product on an your site after watching a video. Customers who view videos stay on the site an average of 2 minutes longer, comScore says.
  • 14. www.zapplab.net So, contact us today for more information and tips and see your business grow through the power of video marketing. info@zapplab.net