Who
am
I?
   Robin
Dymond,
CST
   Managing
Partner
Innovel
LLC
   21
years
in
software
development
   9
yrs
doing
Scru...
Just
read
this…
             ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

They
asked
me
to
work
with
you…
              ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

…
hello….?
….hello….?
              ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

What
can
you
do
about
this?
               ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

How
to
Boot
up
Your
Product
Owner
    People
    Process
    Tools
                ©2011
Innovel
LLC.
All
rights
reserv...
Do
you
have
the
right
person
as
PO?
        People
over
process
               ©2011
Innovel
LLC.
All
rights
reserved
www....
Get
the
right
person
for
the
job
             ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Key
Product
Owner
Attributes
     A
subject
matter
expert
     Knowledgeable
about
the
business
     Has
decision
makin...
Set
your
relationship
up
for
success
             ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Establish
expectations
with
both
sides
             ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Don’t
expect
perfection
             ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Buy
them
some
books

Send
them
to
Product
Owner
training
                 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Process:
Managing
Product
Owner
work
                 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Relationships,
Requirements,
Results

  Stakeholders
   What
we
are
                               Business
   and
Team
  ...
Relationships
            Stake‐ •  Customers
            holders
 •  Politics
             Scrum
 •  System
health
      ...
Pulling
features
from
the
Backlog
             Ready
for

                                                              Pr...
Just
In
Time
Backlog
Grooming
                                                                                  Priority
 ...
Add
regular
stakeholder
and
team
PBL
review
meetings
       Product BacklogProduct
Backlog
                        Stakeho...
Define
a
“ready
to
develop”
state
for
User
stories
to
enter
sprint
planning.
                 ©2011
Innovel
LLC.
All
right...
Reduce
the
PO
Work
in
Progress
(WIP)
    How
much
stuff
is
the
P.O.
working
on?
    What
other
projects
do
they
have?
  ...
Visualize
their
work
      Write
             Product
                    Meet
with
    Whitepaper
         Photoshoot
   ...
Reduce
work
in
process
     Product Owner Personal Kanban   Work CUE         Next                        WIP 2            ...
Visualize
Backlog
Prep
               Kanban for Backlog PreparationProduct                                               ...
Online
kanban
for
off
site
P.O.
             ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Product
Ownership:
scope
creation
or
scope
management?
                 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel...
Ensuring
what
gets
built
delivers
value
                ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Product
Management
with
Fast
Feedback
                   Revise product                   direction based                o...
Is
what
we
built
being
used?
               ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Automate
market
feedback,
make
it
transparent
               ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Your
Product
Owner
needs
a
process
too
   Scrum
is
silent
on
how
product
owners
should
      manage
their
work
     Prod...
Perfection
is
a
journey…
                 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Thanks
Steve.
             ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Questions?
              ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

Innovel
LLC

Training
and
Consulting
in
Scrum
XP
Agile
Lean
Kanban
                  Robin
Dymond,
CST
                  r...
Robin Dymond: Booting up Customers to Build Great Products
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Robin Dymond: Booting up Customers to Build Great Products

  1. 1. Who
am
I?
   Robin
Dymond,
CST
   Managing
Partner
Innovel
LLC
   21
years
in
software
development
   9
yrs
doing
Scrum
+
XP,
5
yrs
applying
Lean
   Agile
Program
Coach
in
the
largest
Agile
 transition
in
Banking
   Trained
2000+
people
in
Scrum
   Clients
in
US,
Europe,
Canada,
Brazil
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  2. 2. Just
read
this…
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  3. 3. They
asked
me
to
work
with
you…
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  4. 4. …
hello….?
….hello….?
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  5. 5. What
can
you
do
about
this?
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  6. 6. How
to
Boot
up
Your
Product
Owner
   People
   Process
   Tools
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  7. 7. Do
you
have
the
right
person
as
PO?
 People
over
process
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  8. 8. Get
the
right
person
for
the
job
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  9. 9. Key
Product
Owner
Attributes
   A
subject
matter
expert
   Knowledgeable
about
the
business
   Has
decision
making
authority
   Has
lots
of
time
for
the
team
   Good
communicator
   Uses
the
system
being
developed
   Facilitates
stakeholder
input
   Listens
to
the
team
   Understands
the
key
role
of
a
Product
Owner
in
Scrum
   Helps
the
team
improve
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  10. 10. Set
your
relationship
up
for
success
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  11. 11. Establish
expectations
with
both
sides
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  12. 12. Don’t
expect
perfection
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  13. 13. Buy
them
some
books

  14. 14. Send
them
to
Product
Owner
training
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  15. 15. Process:
Managing
Product
Owner
work
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  16. 16. Relationships,
Requirements,
Results

 Stakeholders
 What
we
are
 Business
 and
Team
 building
 results
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  17. 17. Relationships
 Stake‐ •  Customers
 holders
 •  Politics
 Scrum
 •  System
health
 Team
 •  Motivation
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  18. 18. Pulling
features
from
the
Backlog
 Ready
for

 Priority
 next
iteration
Team
 Next
2‐3
Iterations,
 Less
defined
 Epic
Story
 A
group
of
stories
that
 Comprise
a
capability
 Epic
Story
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  19. 19. Just
In
Time
Backlog
Grooming
 Priority
 PO
and
Team
 PO
and
Team
or
Analyst
 PO
and
other
POs
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  20. 20. Add
regular
stakeholder
and
team
PBL
review
meetings
 Product BacklogProduct
Backlog
 Stakeholder Backlog Team Backlog NO SURPRISES Review meeting Review meeting Sprint planning or Sprint review Sprint
1
 Backlog
 Week
1
 Week
2
 Week
3
 Repeat
 Sprint
 Daily
 Sprint
Review,
 Planning
 Standup
 Retrospective
 meeting
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  21. 21. Define
a
“ready
to
develop”
state
for
User
stories
to
enter
sprint
planning.
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  22. 22. Reduce
the
PO
Work
in
Progress
(WIP)
   How
much
stuff
is
the
P.O.
working
on?
   What
other
projects
do
they
have?
   Whay
other
jobs
do
they
have?
   What
does
sales
and
marketing
demand
from
 them?
Road
maps?
New
plans,
priorities?

   How
often
do
they
meet
with
stakeholders?
   How
often
do
they
work
with
the
team?
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  23. 23. Visualize
their
work
 Write
 Product
 Meet
with
 Whitepaper
 Photoshoot
 stakeholders
 Customer
 2012
Marketing
 Trade
show
 meeting
 planning
 planning
 Meet
with
 Update
Product
 Regulatory
 other
Product
 Road
map
 update
 managers
 Review
 Prepare
for
 Review
test
 completed
User
 next
iteration
 plan
with
QA
 stories
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  24. 24. Reduce
work
in
process
 Product Owner Personal Kanban Work CUE Next WIP 2 Done Customer
 Bla
bla
 Customer
 More
stuff
 stuff
 stuff
 Blabla
 PBL
 work
 Blabla
 Sales
stuff
 Fun
work
 Sales
stuff
 stuff
 Boring
work
 More
stuff
 Blabla
 work
 Fun
work
 Boring
work
 Blabla
 Other
work
 Bbsit
sales
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net
 Focus
group

  25. 25. Visualize
Backlog
Prep
 Kanban for Backlog PreparationProduct Ready for Ready forBacklog Next Epics 2 User Stories team review 5 sprint planning Bla
bla
 Epic
3
 Story
2.1
 Story
1.3
 Story
1.1
 Epic
1

 Blabla
 Epic
4
 Story
2.2
 Story
1.4
 Story
1.2
 Blabla
 Epic
5
 Epic
2
 stuff
 Story
2.3
 Story
2.4
More
stuff
 Story
2.5
 work
 Fun
work
Boring
work
 Limited Work In Progress ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  26. 26. Online
kanban
for
off
site
P.O.
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  27. 27. Product
Ownership:
scope
creation
or
scope
management?
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  28. 28. Ensuring
what
gets
built
delivers
value
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  29. 29. Product
Management
with
Fast
Feedback
 Revise product direction based on market feedbackPlan product Release
every
Sprint
 Checkincrements, MarketMarket tests response ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  30. 30. Is
what
we
built
being
used?
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  31. 31. Automate
market
feedback,
make
it
transparent
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  32. 32. Your
Product
Owner
needs
a
process
too
   Scrum
is
silent
on
how
product
owners
should
 manage
their
work
   Product
Owners
feed
the
rest
of
the
 development
system
and
are
a
constraint
   Find
ways
to
build
and
support
effective
work
 processes
for
your
POs.
   Define
what
“Ready
for
development”
means
 for
user
stories
   Use
Lean
and
just
in
time
ideas
to
eliminate
 overworked
POs
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  33. 33. Perfection
is
a
journey…
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  34. 34. Thanks
Steve.
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  35. 35. Questions?
 ©2011
Innovel
LLC.
All
rights
reserved
www.innovel.net

  36. 36. Innovel
LLC

Training
and
Consulting
in
Scrum
XP
Agile
Lean
Kanban
 Robin
Dymond,
CST
 rdymond@innovel.net
 www.innovel.net
 www.scrumtraining.com
 Americas:
(804)
239‐4329
 Europe:
+32
489
674
366


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