AIESEC in Africa Unifying Strategy Booklet. Prepared in AfroXLDS 2013.

1. Africa in Me
AIESECAfricaUnifying Strategy
Booklet

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Purpose of document
AIESEC Africa in Number
Definition of Africa in Me
Purpose
Principles
Africa in Me roadmap
Area of Impact
Career Development
Health Improvement
Economic Development
Education and Literacy
www.africainme.org
FAQs
Useful information
CONTENTS

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Purpose of this document
The purpose of this document is to :-
• Increase understanding and clarity of the
Africa in Me strategy so that it is implemented
by all AIESEC entities in Africa.
• Highlight the output/pilot projects of
AfroXLDS 2013 in Ethiopia under each area
of impact.
• Provide link of essential documents
supporting the implementation of Africa in Me
This document is an updated version of the ACP
booklet as an output of the consolidation of
AfroXLDS 2013 in Ethiopia workshops.
ACRONYMS
ACP
AiM
CSR
EAP
iGCDP
iGIP
LC
MC
oGCDP
oGIP
TLP
TMP
XP
Active Contribution Program
Africa in Me
Corporate Social Responsibility
Empower Africa Program
incoming Global Community
Development Program
incoming Global Internship
Program
Local Committee
Member Committee
outgoing Global Community
Development Program
outgoing Global Internship
Program
Team Leader Program
Team Member Program
eXPerience

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“The time to actively
contribute for the
development of our
continent is NOW! It’s time
for the Lions to Move for
something bigger, It’s time
for AFRICA!”
Daúdo Vali, AIESEC Africa Regional Responsible
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5. AIESEC in AFRICA in numbers
www.africainme.org
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 Active in more than 65
Universities in Africa
 More than 65% of
exchange delivered in
Africa are iGCDP
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 AIESEC is present in 19
Countries in Africa.
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 Divided in 3 sub regions – Southern
Africa (4 countries), East Africa (5
countries)and West Africa (10
countries.
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 2 Sub Regional conference –
WACS in West Africa and
PIONEERS in East Africa in
November
5000
 More than 5000 Team Member
Experience delivered in 2012
3000
 More than 3000 Team Leader
Experience delivered in 2012
2500
 More than 2500 Exchange
experiences delivered in term 2012

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Definition of Africa in Me
AiM is a strategy for AIESEC in Africa
to develop massive amount of young
people, especially African youth, by
offering them a leadership platform.
We do this in relevance to our market
and society, for a sustainable
development of the African continent
because, we believe that stronger
youth leadership is developed in that
context. We commit to partner in
delivering this strong youth leadership.
AiM is represented by a map of Africa
resembling the shape of a heart to show the
compassion, love and caring attitude of the
African people and the aim of AiM is
represented by the hands in the midst of
Africa, a hands-on attitude for impactful and
sustainable positive change in Africa.

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Purpose
• Unify and align AIESEC in Africa on its activities and projects.
• Focus the region on the implementation and delivery of the full
refreshed AIESEC Experience to deliver more and better AIESEC XPs
• Foster a collaborative and innovative environment.
• Increase external and internal positioning,
• Bring financial sustainability to entities and generate revenue
through our programs (GIP, GCDP, TMP&TLP) and from funds/grants.
“Africa is the
untold story, and
could be the big
story, on the next
decade.”
Muhtar Kent, CEO of Coca-cola. Africa:
Coke’s last frontier, October 2010

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Principles
1. Entities can develop different and innovative projects, as far as they are relevant to their
societies, respond to specific needs, have a long-term impact and fulfill the principles for
each area of impact
2. All projects should contribute directly to the delivery of AIESEC Experience, considering all its
phases (EwA, ELD, LLC) with focus to ELD programmes.
3. All projects should actively engage current and potential TN takers, EPs and TMP/TLP
participants to create more AIESEC XPs.
4. All projects related to exchange (GCDP and GIP) must connect the interns with local
communities and should have externals involvement from the creation to the delivery.
5. Entities can name the projects freely, as far as they are connected with the description and
purpose of the program and areas of impact.
6. All projects should be financially sustainable through direct sales and/or financial models that
enhances sustainability
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10. AreaofImpact
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iGCDP Pilot Project
LEAD & Bridge
Ernst & Young 2011 Africa Attractiveness
Survey
This area of impact aims to
create and strengthen
professionalism, leadership
and entrepreneurial capacity
on African youth talent, to
drive and prepare them for
employment and for strong
contribution towards the
development of their
countries.

12. This area of impact aims to
improve the quality of life by
creating a healthy and
disease free environment.
iGCDP Pilot Project
Project Grace
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13. iGIP Pilot Project
Business Solution
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The World Bank, March 2011
This area of impact aims to
contribute for the economic
growth of different African
countries, by tapping and
capitalizing into the top
sectors that will offer the
greatest potential for Africa
development in the next
years.
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14. This area of impact aims to provide
access to practical educational platforms
to achieve equal opportunities and
community development. Initiatives
under this should provide education to
different target groups for specific
meaningful purposes, on different fields.
iGCDP Pilot Project
Reach 2 Teach
oGCDP Pilot Project
Primary education quality
iGIP Pilot Project
Teaching
Ernst & Young 2011 Africa
Attractiveness Survey
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15. www.africainme.org is an online portal whose purpose is to :-
1) Promote Africa as a first choice destination for internships in the AIESEC
network through creation quality standards for reception to provide
unique experiences.
2) Showcase experiences in Africa and African experiences outside the
continent.
3) Promote opportunities in Africa and share regional GCPs.
ePIC Moments
Powerful African stories captured in images.
Essence
Sensing the essence and culture of Africa.
African Ambassadors
Representing AIESEC Africa in OGX countries, to support them in recruitment of EPs to Africa.
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16. • Area of Impact (Pillars) is not equal programs.
• We are creating Leadership for Africa through AIESEC’s program.
• Pillar/Area of impact is a strategy to deliver AIESEC XP programs in our market.
• Do I have to implement all Four Pillars? No, you can only focus on the one that drives your program focus.
• Why did we change from ACP to Africa in Me? for better clarity of the initiative, and communication internally
and externally, as an initiative to drive AIESEC programs in Africa.
• What is MC-LC’s Role in this? MC - National Alignment with Key National program focus. LC - Local
Implementation, communication and reporting.
• What happen if I implement Africa in Me but I don’t follow all the principles? Then you’re not implementing
Africa in Me. The purpose of the program is not to control and limit entities, is to ensure alignment, quality and focus
for AIESEC in Africa.
• How can I incorporate Africa in Me in my plan? There are different ways to incorporate Africa in Me in your plan,
for example have as part of a strategy to grow in 1 or 2 specific ELD programmes (e.g. projects around economic
growth for GIP ICX growth). You can also plan having the areas of impact as focus areas.
• Why should my LC contribute to Africa in Me? What do I gain? Africa in Me is a strategy to make AIESEC in
Africa bigger, better and stronger. Its a way to contribute for a positive development of the continent together, while
showcasing the impact of it in a large scale. You gain coaching and support, toolkits and guidelines, access to a
collaborative network with GCPs, ideas, strong branding and exchange cooperation’s, etc.
Frequently Asked Questions
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17. • AfroXLDS 2013, Ethiopia conference sessions
http://www.myaiesec.net/content/viewwiki.do?contentid=10256224#show
• iGCDP pilot project – AfroXLDS output
http://www.myaiesec.net/content/viewwiki.do?contentid=10258283#show
• oGCDP pilot project – AfroXLDS output
http://www.myaiesec.net/content/viewwiki.do?contentid=10259680
• GIP Proposal – AfroXLDS output
http://www.myaiesec.net/content/viewfile.do?contentid=10259685
• Implementation guide – iGCDP
http://www.myaiesec.net/content/viewwiki.do?contentid=10258283#show
• Africa in Me strategy wiki
http://www.myaiesec.net/content/viewwiki.do?contentid=10259513
• Branding activities
http://www.myaiesec.net/content/viewwiki.do?contentid=10259513
Useful Information
If you need more
information,
please contact :-
• AI VP Entity
Development responsible
for Africa at
femia@ai.aiesec.org
• Regional Coordinator
for AIESEC Africa at
sean.fourmacou@aiesec.
net
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18. Together fulfilling the BIG promise of 2015