Vision ppt


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Vision ppt

  1. 1. Vision , Mission,Bussiness definition , objectives and Goals
  2. 2. Strategic Intent 1.Vision 2.Mission 3.Objectives 4.Goals 5.Business defination
  3. 3. Vision
  4. 4. Defining Vision “description of something in the future” “mental perception of the kind of environment an individual, or an organization, aspires to create within a broad time horizon and the underlying conditions for the actualization of this perception”
  5. 5. Mission
  6. 6. Mission Organizations relate their existence to satisfying a particular need of the society. They do it in terms of their mission. Mission is a statement which defines the role that an organization plays in a society. It refers to the particular need of that society for instance, its information needs.
  7. 7. Objectives
  8. 8. “Objectives are end results of planned activity” “Objectives state what is to be accomplished by when and should be quantified if possible.”
  9. 9. Goals
  10. 10. GOAL Goal is defined as an “intermediate result to be achieved by a certain time as part of the grand plan . A plan can, there for have many goals.”
  12. 12. What is 0ur business? What will it be? What should it be? Mission statements can use the ideas generated thr0ugh the pr0cess 0f understanding an defining business.
  13. 13. OBJECTIVES Objectives represent a managerial commitment to achieve specified results in a specified period, of time. They clearly spell out the quantity and quality of performance to be achieved, the time period, the process and the person who is responsible for the achievement of the objective.
  14. 14. Example Objectives Minnesota Mining & Manufacturing (3M) Financial objectives 1. To achieve 10% growth in earnings per share. 2. To achieve 20% - 25% return on equity. 3. To achieve 27% return on capital employed.
  15. 15. CHAACTERISTICS 1. Objectives form a hierarchy 2. Objectives form a network 3. Multiplicity of objectives 4. Long and short range objectives
  16. 16. Areas of objectives 1. Markets 2. Productivity 3. Innovation 4. Product 5. Profitability 6. Financial resources 7. Physical facilities 8. Organization structure and activities 9. Manager performance and development 10. Employee performance and attitude 11. Customer service 12. Social responsibility
  17. 17. Importance of objectives 1. Objectives help to define the organization in its environment 2. Objectives help in coordinating decisions and decision-maker 3. Objectives help in formulating strategies 4. Objectives provide standards for assessing organizational performance
  18. 18. Objectives of BSNL National Plan Target of 500 million subscriber base for the country by December 2010. Broadband customers base of 20 million in the country by 2010 as per Broadband policy 2004.
  19. 19. Factors affecting Objectives 1.Forces in the environment 2.Internal forces 3.The value systems of the top executives
  20. 20. Goals are short term (one year or less) milestones or bench marks that organizations must achieve in order for long term long term objectives to be reached. Goals should be measurable, quantitative, challenging, realistic, consist ent and prioritized.
  21. 21. A set of goals is needed for each objective that is established in an organization.
  22. 22. Goals have the following features They: 1. Are derived from objectives 2. Offer a standard for measuring performance 3. Are expressed in concrete terms 4. Are time bound and work oriented.
  23. 23. Goals are important in – Strategy implementation Objectives are in – strategy formulation
  24. 24. CONCLUSION Goals are an expected or desired outcome of a planning process. Goals are usually broad, general expressions of the guiding principles and aspirations of an organization. Objectives are precise targets that are necessary to achieve goals. Objectives are detailed statements of quantitatively or qualitatively measurable results the plan hopes to accomplish.
  25. 25. THANK YOU