2013 Southwest Idaho Travel Association Media Kit


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A few days spent in Southwest Idaho gives you an opportunity to explore the best of what the West has to offer: mountain peaks and desert valleys, rushing rivers and bustling cities. It’s all here.

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2013 Southwest Idaho Travel Association Media Kit

  1. 1. Whether rafting its rivers, skiing its mountains, drinking and eating from its bounty, or learning about its history, there’s an experience for all in southwest Idaho. World class whitewater, extensive mountain biking trails, piles of powdery snow, and soaring sand dunes will get the heart pounding. In big cities and small towns travel back in time to learn about the Idaho gold rush, the early days of Idaho wine, the arrival of the largest Basque population in the U.S., and trails traversed by frontier pioneers. A few days spent in Southwest Idaho gives you an opportunity to explore the best of what the West has to offer: mountain peaks and desert valleys, rushing rivers and bustling cities. It’s all here.
  2. 2. Sunny Meadows The parks of southwest Idaho- from Bruneau Sand Dunes and Observatory to Payette Lake- help travelers return to nature. Meadows covered with wildflowers are inviting to horseback and ATV riders alike. Lakes and streams rich with bass, sturgeon, and catfish provide a relaxing escape to the seasoned fisherman and a learning environment to the novice. After a day of adventure, natural hot springs help soothe away aches and pains. As the sun sets over the mountains the star-filled night sky enchants the young and young-at-heart.
  3. 3. Raging Rapids The whitewater of southwestern Idaho is legendary with Class II to Class IV’s found along the Snake River and Hell’s Canyon. Whether you’re looking to kayak class IV rapids, join a guided rafting trip, paddle with the kids, or try the latest whitewater trend the rivers of southwestern Idaho have your adventure. Southwest Idaho outfitters are on top of the latest in whitewater- from stand-up paddle boarding to hydrospeeding- and can provide gear, lessons, and trips. In Cascade, Kelly’s Whitewater Park challengers beginner and advanced kayakers, rafters, tubers, and canoeists with five in water features. The 2,600 sq ft Welcome Center is a perfect place for spectators to catch the action and learn about Idaho’s history through a variety of exhibitions.
  4. 4. Big City The bustling city of Boise should be explored with all the senses. Here are just a few ways to experience Boise: See: Watch science come to life at the Discovery Center of Idaho or revisit a classic at the Idaho Shakespeare Festival. Smell: Breathe in hundreds of flowers at the Idaho Botanical Gardens or inhale homemade paella baking at the Basque Market. Hear: Listen to the crowd cheering from BSU’s blue turf or discover the newest sound at an underground club. Taste: Sample innovative microbrews or join the eat local food craze. Touch: Feel the rush of the wind while biking from park to park along the Greenbelt or cool off with a float down the Boise River.
  5. 5. Small Towns Thanks to Boise’s central location and international airport, the capital city is a great gateway to some of Idaho’s hidden gems. Only minutes away in Caldwell and Nampa are award- winning wineries with inviting tasting rooms. To the south Glenns Ferry and Three Island Crossing display trails used by pioneers exploring the west. To the north, the National Old Time Fiddlers Contest and Festival swells the mountain town of Weiser. Further north the mountains of McCall transform from winter wonderland to mountain biking paradise with the changing seasons. Easy Daytrips from Boise: •Ride the rails on a themed trip with Thunder Mountain Line •Hike the sand dunes at Bruneau Dunes •Zoom along the state’s longest ziplines in Horseshoe Bend. •Catch an open-air performance at Starlight Mountain Theater •Fish for trout at Black River Canyon
  6. 6. Soaring the Skies The Snake River Birds of Prey National Conservation Area (NCA), in southwest Idaho, was established in 1993 to protect a unique environment that supports one of the world's densest concentrations of nesting birds of prey. The NCA is a popular spot in southwest Idaho for viewing wildlife, fishing, mountain bike riding, hiking and other activities. Designed for all ages, the Peregrine Fund World Center for Birds of Prey is a unique facility featuring innovative, interactive exhibits; multimedia shows; original artwork and a variety of resident birds of prey. Kids will love learning from the Avian Ambassadors who help teach about raptors and birds of prey.
  7. 7. Wine Time Grapes have been grown in Southwest Idaho since the 1800s and in recent years its fertile valleys have produced numerous award-winning wines. In 2007 the Snake River Valley was named an American Viticulture Area signifying the region’s importance in the American wine industry. Today over 1000-acres of grapes from the region are used by nearly 40 local wineries. Stop in for a taste year round at tasting rooms in Boise, Nampa, Caldwell, and the surrounding areas. During harvest season, wineries invite the public to help with local grape stomping festivals and the vineyards along the Snake River Canyon Scenic Byway are at their peak. Visit www.idahowines.org to find out about area wineries and wine events.
  8. 8. Powder Play With an average snowfall measuring well over 250” the slopes of Southwest Idaho are a popular winter playground. .Bogus Basin outside Boise and Brundage Mountain near McCall offer full service facilities with extensive groomed runs and lifts, tubing hills, lighted runs for night skiing, kids programs, lessons, gear and apparel shops, and cross country ski and snowshoe trails. Adventurous skiers can venture into the backcountry of the Boise and Payette National Forests. Hundreds of miles of trails and frozen lakes are open to snowmobiles from Cascade to Idaho City . Travelers preferring ice to snow can join a hockey game or curling match at Idaho Ice World or skate the day away at Manchester Ice Centre.
  9. 9. Idaho Gold Gold had just been discovered in the Boise Basin in 1862, 150 years ago. Naturally drawing individuals seeking wealth, Idaho City seemed to instantly become a thriving city, with more than 250 businesses, including opera and theater houses, music stores, tailors, breweries, bowling alleys, barber shops and bakeries, pool halls and drug stores, plus plenty of saloons. During the gold rush more than $250 million worth of the precious yellow metal was taken from the Boise Basin. Incredible examples of early brick work and wooden architecture still exist in Idaho City.
  10. 10. Media Contacts Hailey McDonald hailey@adventuremedianews.com 970.568.7423 Melissa Cleland Mmcleland@gmail.com 208.921.7029 www.visitsouthwestidaho.org @Visitswidaho Visit us on Facebook